MediaBoom

AUGUST 1, 2024

Hospitality and tourism marketing is the strategic process of creating demand and building a strong brand for products and services within the travel industry. The average ROI on PPC in 2024 is 200 percent ! Elevate Your Luxury Brand Today Schedule Your Free Consultation Seeking to elevate your luxury business?

Tourism 94

Tourism Market Marketing Hospitality 94

MediaBoom

NOVEMBER 28, 2024

Ultimately, travel promotion helps build brand awareness and fosters customer connections essential for sustained growth. 91% of consumers would like to watch more engaging video content from the brands they follow. The beauty of video marketing is that it is well-suited for travel companies and brands.

Travel 84

Travel Tourism ROI Marketing 84

MediaBoom

APRIL 5, 2024

Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Effective SEO Strategies for Travel Brands Keyword Optimization : Start with comprehensive keyword research focused on the travel industry. Contact Mediaboom now! Let Mediaboom guide you.

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88

MediaBoom

AUGUST 23, 2024

It involves crafting a compelling brand narrative, understanding guest preferences, and delivering targeted messages across multiple channels. The ultimate goal is to create a strong brand identity, generate demand, and maximize occupancy rates. Core Values, Mission, and Vision: These are the foundational pillars of your brand.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

Hotel Business

MARCH 21, 2023

Wyndham Hotels & Resorts has revealed the continued expansion of its ECHO Suites Extended Stay by Wyndham brand, which in just one year, now has more than 200 hotels in its development pipeline. Late last year, the brand broke ground on its first three hotels and nearly two dozen more ground breaks are expected for this year.

Pipeline 59

Pipeline Construction ROI Hotels 59

Hotelogix

DECEMBER 7, 2023

To be very precise, it has shaped the way guests book their accommodations at hotels. Do appropriate research to find the right OTA mix with the best ROI. So, take time to make the most of this process and achieve the maximum number of online bookings via OTAs for increased ROI.

OTA 107

OTA Overbooking ROI Hotels 107

eZee Absolute

JANUARY 3, 2025

As we march into 2025, you as a hotelier and accommodation owner have a unique opportunity to refresh your marketing strategies and win over a new generation of travelers. In fact, a 2023 report by HubSpot found that 54% of consumers want to see more video content from brands. Because people still check their emails.

Marketing 52

Marketing Market Marketing Strategy Email Marketing 52

AskSuite

SEPTEMBER 10, 2024

With over 3x ROI and more than USD$730.000 generated in sales, Asksuite’s AI Reservation Agent has significantly reduced repetitive tasks in the hotel chain’s reservations center, enhancing operational efficiency. Since January 2021, this solution has generated more than USD$730,000 in sales, achieving over 3x ROI.

Services 52

Services ROI Revenue Events 52

Social Tables

APRIL 20, 2023

Agreeing to a date and booking a venue without further research could cause complications that harm event success, accommodation availability, and the attendee experience. If so, restaurant reservations, transportation, and other local accommodations may become more difficult to book as the event approaches.

Events 141

Events Hiring Accommodation Sales 141

MediaBoom

DECEMBER 11, 2024

Creating Loyalty Programs to Retain Customers Loyalty programs transform occasional guests into devoted brand advocates by rewarding them for choosing your hotel. Engaging with readers in the comments or offering exclusive content to email subscribers further strengthens their connection to your brand. Let Mediaboom guide you.

Marketing Strategy 93

Marketing Strategy Hotel Marketing Market Marketing 93

Hotel Business

AUGUST 2, 2023

Chico was acquired from an individual owner-operator and is an independent resort, completely unencumbered by brand and management agreements. The resort offers a variety of accommodation options ranging from the historic lodge to cabins and chalets to glamping opportunities overlooking Paradise Valley, as well as three dining outlets.

Resorts 52

Resorts Net Operating Income Real Estate ROI 52

TravelNet

AUGUST 1, 2023

You’re always going to be balancing your investment to accommodate the furry nonhumans with your ROI. Rack Up Those Pet Amenities Once you’re all in, developing your list of pet-centric amenities is not only fun; it can be a way to brand your property and get more attention. A lot goes into preparing properties to receive them.

OTA 98

OTA Branding ROI Travel 98

Social Tables

APRIL 16, 2019

AI will make planning & attending events even better – AI promises benefits for the industry such as higher ROI via less serendipity and sophisticated algorithms that match event objectives with ideal venues. Leverage your brand personality!)

Events 120

Events Market Marketing Management 120

eZee Absolute

SEPTEMBER 13, 2023

At the same time, online reviews and ratings have become more influential in shaping travellers’ decisions and expectations, as they seek to hear from other guests about their experiences with a hotel’s service, brand, product, or value. Many guests actively seek eco-friendly accommodations that align with their values.

Consumer 59

Consumer Hospitality Hotels Accommodation 59

Clock Software Hospitality

NOVEMBER 24, 2020

Independents, for the most part, can exclusively rely on distribution channels to build up their brand, as unlike hotel chains, most independent properties do not have a large marketing budget to build up their brand in the general public’s eye.

Upsell 52

Upsell Hotels Accommodation Events 52

Amadeus Hospitality

MAY 2, 2024

In early 2024, Quest Apartment Hotels, a leading provider of serviced apartments in Australasia and the United Kingdom, announced an extended partnership with Amadeus to enhance the brand’s online presence, better connect with audiences across the region, and increase revenue.

Hospitality 52

Hospitality Display Ads Business Travel 52

Travel Media Group

APRIL 16, 2025

And we then work with the brands, the sellers in those industries to connect with those buyers. We’ll position those brands specifically to buyers with buyers intent in the marketplace, looking for things like that. So what are the technologies and the solutions in, in hotels that can do that? So, a lot of fascinating things.

52

52

Social Tables

MARCH 14, 2024

It includes marketing that uses digital technologies to promote your brand and connect with audience members. brand or product videos) Digital advertisements/Pay-per-Click ads (e.g., Do you want to drive revenue, increase brand awareness, boost event attendance, or accelerate audience engagement? Return on investment (ROI).

Digital Marketing 78

Digital Marketing Events Marketing Market 78

MediaBoom

MARCH 14, 2024

With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Let Mediaboom guide you. Schedule Your Free Consultation 3.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

MediaBoom

MARCH 27, 2023

These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings. You must carefully choose your messaging and images to appeal to the luxury brand audience, showing them what makes your resort unique.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

JUNE 5, 2024

Digital marketing for travel industry refers to all online efforts to promote your travel brand, tours, or destinations. The 8 Best Digital Marketing Strategies for the Travel Industry Whether you’re a seasoned pro or just starting out, these 8 tips will help you attract more travelers, boost engagement, and grow your brand.

Digital Marketing 52

Digital Marketing Market Marketing Travel 52

MediaBoom

AUGUST 5, 2024

It involves crafting compelling messages and visuals across various digital platforms to create awareness, interest, and desire for a hotel’s accommodations and experiences. Establish & Maintain Brand Consistency Your brand is everything consumers associate with your hotel. Brand consistency inspires customer loyalty.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

BCV

AUGUST 4, 2021

When it comes to making accommodation decisions, 8 in 10 travelers say that the implemented hygiene procedures will be top-of-mind. Here are a few other considerations for your content mix: IG Guides: Guides can be a valuable tool for brands. Social listening and 1:1 engagement will remain paramount for brands in 2021.

Market 52

Market Marketing Intent ROI 52

MediaBoom

MARCH 9, 2023

Furthermore, it needs to be formulated in a manner that solidifies the perception of a luxury brand. Some travelers may seek to book their vacation full of activities (skiing, scuba diving, horseback riding, ATVing as examples) while others may simply wish to relax in their accommodations or on a beach with a book.

Marketing 52

Marketing Market Travel Marketing Strategy 52

Hotelogix

JANUARY 19, 2025

Star ratings are often a traveler’s first filter when searching for accommodations. ” Ensuring your website incorporates location-specific keywords makes it easier for search engines to recommend your hotel to those searching for accommodation in your area.

Hotel Marketing 40

Hotel Marketing Market Marketing Hotels 40

Hotelogix

OCTOBER 18, 2023

What is GAC (Guest Acquisition Cost) Guest Acquisition Cost (GAC) is a metric to measure the total cost your hotel incurs to attract, convert, and accommodate a new guest.  This figure helps your hotel evaluate the return on investment (ROI) from your marketing initiatives and operational enhancements.

ROI 40

ROI Hotels Marketing Accommodation 40

BCV

JULY 27, 2021

Brand spending on influencer marketing is up 34% this year, rising to $3.7 That figure is only increasing: By 2023, brands will spend $4.6 The expansion of sponsored content means that brands will be competing for attention on an entirely new level: organic brand placement within feeds of the most influential stars.

Branding 52

Branding Marketing Market ROI 52

Little Hotelier

JUNE 5, 2023

Hotel rating system: Explained Here’s what each star rating might mean: 1-star : Budget accommodations with basic services and minimal amenities. 2-star : Modest accommodations with a slightly higher level of comfort and services. Travellers often rely on star ratings as an initial filter when searching for accommodation options.

Hotels 59

Hotels Services Accommodation OTA 59

Travelboom Marketing

MARCH 27, 2024

Internal Linking Opportunities Blogging allows you to create internal links from your blog posts to other relevant pages on your website, such as your booking engine, accommodation pages, or amenities. Content Quality Control Poorly written or irrelevant blog content can reflect negatively on your hotel’s brand image and credibility.

Hotels 52

Hotels Events ROI Accommodation 52

eZee Absolute

FEBRUARY 7, 2024

It is the right technology in business that produces ROI. A great booking experience is the beginning of the guest’s lasting relationship with your brand. Upsell Other services: With the booking engine, you should be able to upsell your extra services along with accommodation, thus giving you a chance to increase your revenue.

Upsell 59

Upsell Hotels Overbooking Revenue 59

MediaBoom

DECEMBER 12, 2023

Are you looking to elevate your brand’s online presence? With Mediaboom, clarity, engagement, and brand awareness are not just goals – they are guarantees. Incorporating original photography, engaging content, and integrating crucial booking software, the revamped website tells a compelling brand story. Contact us today!

Digital Marketing 77

Digital Marketing Hotels Consumer Business 77

Little Hotelier

MAY 18, 2023

The reason is simple: Google boasts a global search engine market share of over 90% , and when a potential guest ‘googles’ accommodation by typing in “hotel [your city]”, Google Hotels comes up as a rich result. How do I list accommodation on Google? ” How do I get my hotel on Google Hotel Finder? “ is a commonly asked question.

OTA 59

OTA Hotels Business Travel 59

Little Hotelier

MAY 11, 2023

A direct booking website is a website that any hotelier or accommodation provider, no matter their size, can use to accept direct bookings. Define your aesthetic: Branding is critical. Define your brand colours and organise the logos that will appear on your site. What is a direct booking website?

ROI 52

ROI Upsell Management Revenue 52

BCV

JUNE 14, 2022

Big brands and OTA’s with large-scale budgets try to dominate search. They should also have a KPI-based approach to metasearch and SEM that aligns with the property’s ROI targets for these channels. If someone asked a guest where they booked, they would likely say TripAdvisor or Google.

Consumer 52

Consumer ROI KPI OTA 52

eZee Absolute

NOVEMBER 19, 2023

However, despite the gains, inevitable challenges in the accommodation sector make running hotel businesses a little more difficult. On top of that, you can launch an online marketing campaign to attract bookings, since these strategies provide a quick ROI. Little do they know, that an unmanaged reputation leads to poor brand image.

Hotels 98

Hotels Hiring Services Business 98

MediaBoom

MARCH 28, 2024

With almost 60 percent of hotel bookings happening online , luxury hotel advertising remains paramount for hospitality brands of all sizes. Advertising affords you the opportunity to increase your leads , improve your visibility and brand awareness, elevate engagement, and earn more bookings, boosting your revenue.

Hotels 52

Hotels Branding Marketing Market 52

Hotelier Magazine

SEPTEMBER 20, 2024

The expectations of our clients and the brands are top of mind, as well as our own internal mandates to ensure we select the best materials to support the right choice for wellness and the enviornment.” The biophilic approach can permeate everything and many of our clients and hotel brands are keen to explore it,” says Rankin.

Hotels 52

Hotels Travel ROI Operations 52