eZee Absolute

FEBRUARY 12, 2025

Dynamic pricing isnt just about increasing ratesits about pricing smartly based on real-time demand, market trends, and competitor rates. Late Bookers Are Desperate Make It Work in Your Favor A week before the concert, most budget-friendly accommodations are already sold out.

Revenue 52

Revenue Cancellation Overbooking Revenue Management 52

SiteMinder

JANUARY 22, 2025

Hotel websites ranked as the second-highest driver of total revenue in four countriesIreland, Portugal, South Africa and Spainand ranked among the top five in all other markets, trailing OTAs in each. At US$200, on average, hotel room rates increased in 65% of markets, with the highest growth seen in Thailand, Portugal and Spain.

Revenue 59

Revenue Cancellation Global Distribution System OTA 59

Hotel Speak

SEPTEMBER 26, 2024

In September 2024, I gathered over 20 hoteliers and inudstry experts to explore five pertinent issues 1) 2024 Performance, 2) Revenue Generation, 3) Staffing and Leadership, 4) Marketing and Demand and 5) Technology and Vendors. Hoteliers across the world have reported similar trends, particularly in the luxury end of the market.

Market 104

Market Marketing Hotels Forecasting 104

Hotel Business

FEBRUARY 22, 2023

SiteMinder’s new Hotel Booking Trends report, a hotel commerce data analysis of more than 36,000 hotels and 450+ connected booking integrations, has revealed travelers booked their trips on average eight days earlier, and canceled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.

Travel 102

Travel Average Length of Stay Average Daily Rate Cancellation 102

STAAH

FEBRUARY 6, 2024

By deploying this strategy a hotel is insuring itself against possible cancellations by having secured guests who can fill cancelled bookings. Data must be used to inform how many no-shows or cancellations to expect so you can overbook by that much. 2) Use multiple data sources. 6) Train your staff to manage overbookings.

Overbooking 104

Overbooking Cancellation Upsell Revenue 104

STAAH

JULY 12, 2023

Over a half of travellers who responded to a recent Expedia Group survey said they would not book non-refundable accommodation, even if it was discounted.* On Expedia Group sites, your property will show ‘Free Cancellation’ in traveller search results. We recommend a 100% refund for cancellations within a short.

Cancellation 98

Cancellation General Manager Travel Marketing 98

STAAH

JUNE 18, 2024

Allow guests to easily modify or cancel their bookings online. Provide detailed analytics and reporting tools to track booking patterns, user behaviour, and the effectiveness of marketing campaigns. Clearly display cancellation policies, terms and conditions, and privacy policies to build trust and transparency.

Cancellation 104

Cancellation OTA Overbooking Accommodation 104

STAAH

DECEMBER 12, 2023

Create attractive holiday-themed packages that include accommodation, festive meals, entertainment options, or exclusive amenities. Use targeted marketing campaigns across digital platforms and social media channels to promote these time-sensitive deals, driving immediate bookings while creating a buzz around your hotel.

Target Marketing 104

Target Marketing Cancellation Revenue Forecasting 104

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Secure your exclusive, free consultation with our luxury marketing experts today.

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88

Hotel Speak

AUGUST 15, 2023

The HotelRunner and trivago partnership reflects the convergence of cutting-edge technology and market-leading expertise. This alliance empowers accommodation properties to gain a competitive edge, harnessing trivago’s extensive user base and HotelRunner ‘s innovative end-to-end platform to grow their businesses like never before.

Accommodation 52

Accommodation Business Cancellation B2B 52

STAAH

JUNE 6, 2023

A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. If you are a smart hotelier or any type of accommodation provider, you would not want to miss the chance of converting your website visitors from an OTA (or any other source) and bag the commission-free direct bookings.

Cancellation 98

Cancellation OTA Global Distribution System Revenue 98

Inn Quest

OCTOBER 17, 2023

Here’s a brief explanation of the reasons why hotel overbookings happen: Uncertain Cancellations: Hotels anticipate a certain percentage of reservations to be canceled. However, when guests don’t cancel as expected, it can lead to overbooking. In a competitive market, dynamic pricing gives hotels an edge.

Overbooking 88

Overbooking Cancellation Forecasting Occupancy 88

STAAH

JUNE 11, 2024

Finding the right balance between OTAs and direct bookings is a crucial strategy for hotels and accommodation providers for success. The OTA dominance and advantage The OTA dominance in the distribution space is hardly one you can ignore; almost 2-1 share of bookings according to market reports. This also helps foster brand loyalty.

OTA 109

OTA Shopping Occupancy Overbooking 109

Hotel Speak

JANUARY 23, 2024

For hotel marketers, navigating this new landscape means ditching the rearview mirror and focusing on the winding road ahead – a road packed with trends that demand both agility and vision. Gone are the days of one-size-fits-all marketing. 2024 is a year of both challenges and opportunities for hotel marketers.

Hospitality 105

Hospitality Cancellation Marketing Market 105

Hotel Business

NOVEMBER 15, 2022

While the benefits for the traveler are obvious, new challenges for the industry have arisen as the online travel market has become too price conscious, losing focus on offering the right product at a fair price.

Travel 132

Travel Cancellation Accommodation Intent 132

Fuel Travel

JULY 24, 2023

In this article, we will explore automated hotel email marketing examples that can help your hotel stand out from the crowd. These rules can include stay dates, number of children, canceled reservations, booked dates, and more. They can also be a great way for hotel marketers to utilize dynamic content.

Email Marketing 76

Email Marketing Market Marketing Consumer 76

STAAH

NOVEMBER 15, 2022

What do these travel trends mean for hotel marketing? If you get it right, your guests will not only return, but also becomes your brand ambassadors, amplifying your marketing efforts. Direct bookings are on the rise and your website is one of the most effective marketing tools to attract and convert guests (commission-free).

Hospitality 98

Hospitality OTA Travel Cancellation 98

TravelNet

JULY 20, 2023

Consider investing in a professional photographer or utilize Airbnb’s photography service in select markets. In contrast, Vrbo’s are based on the number of accepted bookings, host cancellations, conversion rate, and review score. Cancellations—yours and theirs. Establish Your Property’s Brand. Competitive pricing.

OTA 98

OTA Cancellation Branding Shopping 98

Hotel Speak

JUNE 6, 2023

Meanwhile, AI-powered bots are helping travelers navigate complex processes like flight cancellations and refunds with ease. Additionally, advances in data analytics are allowing hotels to gain valuable insights into customer preferences that can be used for targeted marketing campaigns.

Hospitality 101

Hospitality Accommodation Travel Tourism 101

SiteMinder

MAY 25, 2023

The bottom line is that hotels can lose millions of dollars in revenue due to abandonment, especially when you also consider that guests may book a room before delaying payment, and then cancelling altogether. Because booking a trip is such a complex multi-step process, it can take a lot of time to complete. 5 tips from The Hotels Network 6.

Revenue 98

Revenue Cancellation Hotels Accommodation 98

Hotel Speak

JANUARY 25, 2024

While OTAs and hotels have a mutually beneficial relationship, the Hotel Industry Trends Report 2024 exposes for the first time the way a recent influx of marketing spend from OTAs is fast reducing hotels’ share of direct bookings. Kayak and Trivago are both examples of metasearch engines. Download the report here.

OTA 110

OTA Cost Per Click Hotels Cancellation 110

SiteMinder

JUNE 11, 2024

We provide versatile accommodations which allow us to work with both long and short term guests,” she said. Our properties excel in the leisure market, delivering exceptional value for those seeking a vibrant city escape. We also maintain rate parity with our consortia preferred rates and offer a 24 hour cancellation policy.”

Global Distribution System 98

Global Distribution System Revenue Hotels Cancellation 98

STAAH

MAY 30, 2023

With the rise of online travel sales and the influence of e-commerce and review sites, accommodation providers must adapt to the evolving distribution landscape. 4) Defining Target Audience: To make online distribution more efficient, it is essential to clearly define the target audience or market.

OTA 98

OTA Hotels Revenue Travel 98

SiteMinder

FEBRUARY 28, 2023

SiteMinder’s Changing Traveller Report also uncovered crucial data on the future plans of travellers from China: 89% of participants surveyed are either “likely” or “very likely” to change their perception of an accommodation provider if they aren’t using technology effectively, compared to the global average of 64%.

Tourism 105

Tourism Travel Accommodation OTA 105

Cloudbeds

JANUARY 10, 2025

And yet, many hotels overlook metasearch in their digital marketing strategy , missing out on opportunities to reach a broader segment of travelers, compete for business with online travel agencies (OTAs), and drive direct bookings. What is hotel metasearch marketing?

Cost Per Click 52

Cost Per Click Market Marketing OTA 52

SiteMinder

MAY 16, 2023

Table of contents Introduction from SiteMinder: The bleisure market and hotel booking trends Following the pandemic, the bleisure market changed from a growing niche to a mainstream source of bookings for accommodation providers. The good news is that they don’t discriminate when it comes to choosing their accommodation.

Average Length of Stay 105

Average Length of Stay Occupancy Average Daily Rate Revenue 105

STAAH

AUGUST 6, 2024

Access to Business Travelers : GDS is particularly effective for reaching the lucrative business travel market. Data Insights and Analytics : GDS platforms offer advanced reporting and analytics tools, allowing hoteliers to track booking patterns, monitor market trends, and analyze competitive pricing.

Global Distribution System 113

Global Distribution System Travel Business Services 113

SiteMinder

FEBRUARY 13, 2023

SiteMinder’s new Hotel Booking Trends report, the only hotel commerce data analysis of more than 35,000 hotels and 450+ connected booking integrations, has revealed travellers booked their trips on average eight days earlier, and cancelled their bookings 17% less year-on-year in 2022, despite a 24% increase in the average daily hotel room rate.

Average Length of Stay 52

Average Length of Stay Travel Average Daily Rate Cancellation 52

Inn Quest

OCTOBER 11, 2023

In 2023, the US market is bustling with various online travel agencies, each offering unique features and services for travelers. Booking.com If you’re looking for a user-friendly OTA with a wide array of accommodation options, Booking.com is a top pick. Booking Flexibility: Look for options that allow changes or cancellations.

OTA 88

OTA Travel Cancellation Accommodation 88

Social Tables

JUNE 12, 2024

Hotels, B&Bs, and corporate apartments are popular event accommodation partners. The layout of an event venue plays a prominent role in the transportation vendors required to accommodate attendees. Consider hiring a graphic designer for event marketing materials. Transportation vendors. Graphic designers. Security personnel.

Events 158

Events Hiring Services Cancellation 158

eZee Absolute

JANUARY 13, 2023

That is what travelers do while booking their accommodations. Handle cancellations like a pro. Handle cancellations like a pro. One thing that can’t be overlooked here is when your guests confirm a booking with you and then cancel it. Cancellations are the silliest way to lose your bookings. Put up amazing offers.

Cancellation 98

Cancellation Hotels Management Business 98

Little Hotelier

MARCH 25, 2024

This can be internal data (from a hotel’s systems) and external data (competitor pricing and market trends). Identify new markets and guest segments. Cancellation data: How types of guests and times of year affect cancellation and no-show rates. bad weather, surprise events or event cancellations).

Forecasting 52

Forecasting Cancellation Average Length of Stay Revenue 52

SiteMinder

MARCH 13, 2024

Often travellers will use apps via their mobile devices to research, book, and pay for hotel accommodation. Hotel booking apps are now a dominant source of bookings for accommodation providers, with travellers booking their trips online more often than not. Table of contents Why should you be aware of the best hotel booking apps?

Hotels 78

Hotels Accommodation Global Distribution System Travel 78

Hotel Speak

MAY 25, 2023

Experience and Personalization The age of mass-market tourism is waning, and the era of personalized experiences is here. To accommodate the changing travel plans of guests, most hotels now offer flexible booking and cancellation policies. Today’s travelers seek experiences that are as unique as they are.

Travel 105

Travel Hospitality Services Operations 105

Cloudbeds

MARCH 20, 2023

And it all starts with hotel market segmentation. What is hotel market segmentation? Hotel market segmentation is the process of grouping hotel guests into categories based on shared behavior and characteristics. ” Why do you need market segmentation? Transient guests, on the other hand, are less predictable.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

Cloudbeds

NOVEMBER 8, 2023

Payments in the hospitality industry are notoriously slow to adapt to market trends, in part due to the nuances and complexities unique to the space. Hotels accommodate various payment methods , including credit cards, debit cards, cash, digital wallets, and more, something Marcus says “is a flexibility not as common in other industries.”

Management 98

Management Cancellation Operations Hotels 98

SiteMinder

DECEMBER 4, 2023

Hotel industry statistics refer to data and metrics relating to hotels and other accommodations in the industry. Hotel statistics may include occupancy rates, revenue figures, guest statistics, cancellation rates, booking channel statistics and more. The average cancellation rate is 20%. s accommodation industry employs about 1.6

Occupancy 59

Occupancy Hotels Revenue Average Length of Stay 59