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15 Essentials Digital Marketing Services for Hotels

MediaBoom

With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. This will encourage them to book directly on your website in the future.

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Atrápalo: Extranet for hotels

SiteMinder

Atrápalo is a popular online travel and leisure booking platform that connects travellers with a wide range of accommodations, activities, and experiences that specialises in Spain and Spanish-speaking countries. What is Atrápalo? Table of contents Why should your property be on Atrápalo hotels?

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Guest profiles: Enabling personalized marketing & guest experiences

Cloudbeds

For groups and corporate clients, company profiles are essential for managing payment methods and room preferences, enhancing service quality and operational efficiency. For instance, if a repeat guest historically prefers late check-outs, hotel intelligence can preemptively offer this service based on the guests past behaviors.

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13 ways to attract more direct bookings for your hotel

Cloudbeds

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels. Establish a process to collect and manage reviews.

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Advanced distribution strategies for hotels

Cloudbeds

For example, Stayforlong.com for stays of at least three nights, BringFido for pet-friendly accommodations, and Tripaneer for experiences such as spiritual retreats, cycling weekends, or even martial arts camps. Although additional services may come with a fee, being added to hotel listings is typically free of charge.

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3 Proven Ways to Convert OTA Guests to Direct Bookings

Hotel Speak

OTAs have transformed the way travelers book their accommodations. How to easily implement direct to guest marketing and automate drip campaigns? One tool that can help hoteliers to implement direct marketing is using customer data platforms (CDPs) or guest portals which are integrated with your hotel PMS and booking engine.

OTA 40
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Luxury Hotel Marketing – Top 10 Proven Strategies for Success

MediaBoom

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.