Inn Quest

SEPTEMBER 5, 2023

At a glance: What is Hotel Inventory Management? Managing your hotel’s inventory efficiently can significantly impact your bottom line, guest satisfaction and overall operational effectiveness. Firstly, What is Hotel Inventory Management? These are managed as inventory and must be scheduled and priced accordingly.

Management 87

Management Overbooking Revenue Hotels 87

STAAH

DECEMBER 12, 2023

During peak holiday periods, consider adopting a revenue management system that factors in various parameters such as historical booking data, competitor pricing, local events, and even weather forecasts. Create attractive holiday-themed packages that include accommodation, festive meals, entertainment options, or exclusive amenities.

Target Marketing 104

Target Marketing Cancellation Revenue Forecasting 104

Little Hotelier

JANUARY 19, 2025

Think of it as the “sticker price” for your accommodation, typically displayed on your website or communicated to guests who book directly. They simplify the often complex world of revenue management , giving you a reliable foundation to build upon as you grow your confidence in managing rates. What is rack rate?

Rack Rate 52

Rack Rate OTA Revenue Hotels 52

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Hotel Management

AUGUST 17, 2023

This allows AirAsia Super App to present more cross-sell marketing opportunities and increase visibility for each hotel partner in reaching the right target market.” The post Review: test driving AirAsia’s Superapp for business and leisure travellers appeared first on Hotel Management.

Business 130

Business Travel Target Marketing Marketing 130

gcommerce

AUGUST 27, 2024

When it comes to luxury hospitality, every empty room represents a missed opportunity and mastering the art of revenue management is paramount. Metasearch engines have revolutionized the way travelers search, compare, and book accommodations. Data-driven decision-making: Revenue management relies heavily on data analytics.

Revenue Management 52

Revenue Management Revenue Management Digital Marketing 52

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 95

Business Revenue Hotels Occupancy 95

STAAH

FEBRUARY 21, 2023

Every hotel has an optimal distribution channel mix – meaning that channels are selected and managed in such a way that they will drive optimal profitability for the hotel in the long run. It’s an area where distribution and revenue managers spend most of their time. 2) Data sources.

Hotels 98

Hotels Target Marketing Management Revenue Management 98

SiteMinder

MAY 21, 2023

With a selection of 80 rooms, encompassing suites, pool villas, and infinity pools, this exceptional property provides guests with exclusive and nature-inspired accommodations. Although the target market has since changed, what remains constant is the hotel’s standards and work ethic.

Resorts 98

Resorts Overbooking Yield Management OTA 98

Hotelogix

NOVEMBER 28, 2024

Read also: Tips & Strategies to Get Corporate Clients for Your Hotel Customizing Services for Different Segments Tailoring Room Packages Different market segments have unique needs and preferences. Successful hotel growth heavily relies on understanding and catering to distinct market segments.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Little Hotelier

FEBRUARY 25, 2024

What is revenue management consulting? Revenue management consulting is specialised expertise that a business can bring in to gain guidance on managing and optimising revenue. An investment in hotel revenue management services is therefore one that can quickly deliver an attributable return.

Revenue Management 52

Revenue Management Revenue Services Management 52

STAAH

MARCH 19, 2024

They enable personalized experiences, data collection, and targeted marketing efforts. Language & Currency Converter: Ensure the booking engine supports multiple languages and currencies to accommodate international guests. Direct bookings foster brand loyalty and give hotels control over pricing and policies.

Target Marketing 104

Target Marketing Accommodation Marketing Market 104

SiteMinder

JANUARY 8, 2024

What is hotel management? Hotel management is the practice of overseeing every operation of the business to ensure consistent growth and development. Successful hotel management is about being able to adapt and meet challenges within a range of roles and responsibilities.

Operations 59

Operations Management OTA Hotels 59

Hotel Speak

JUNE 6, 2023

Additionally, advances in data analytics are allowing hotels to gain valuable insights into customer preferences that can be used for targeted marketing campaigns. Virtual reality (VR) tours are becoming commonplace, allowing guests to virtually explore their destinations and accommodations before making a booking decision.

Hospitality 101

Hospitality Accommodation Travel Tourism 101

MediaBoom

AUGUST 1, 2024

What makes apps and mobile marketing and advertising so advantageous is that it’s yet another touchpoint you can use to connect with your target market. Data Analytics and Customer Insights How did your hospitality and tourism marketing campaign perform? Accommodate their interests and you’ll win their business.

Tourism 94

Tourism Market Marketing Hospitality 94

STAAH

JUNE 6, 2023

A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. If you are a smart hotelier or any type of accommodation provider, you would not want to miss the chance of converting your website visitors from an OTA (or any other source) and bag the commission-free direct bookings.

Cancellation 98

Cancellation OTA Global Distribution System Revenue 98

Hotelogix

SEPTEMBER 12, 2024

These platforms provide travelers with insights into the services, amenities, and experiences hotels offer, making them pivotal in the decision-making process for accommodations.  Hotel review websites are online platforms where guests can post reviews and share their experiences about their stays at various accommodations.

Hotels 84

Hotels Services Management Accommodation 84

SiteMinder

JANUARY 8, 2024

What is hotel management? Hotel management is the practice of overseeing every operation of the business to ensure consistent growth and development. Successful hotel management is about being able to adapt and meet challenges within a range of roles and responsibilities.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

APRIL 11, 2024

Airbnb advertising primarily involves promoting individual accommodation listings and experiences hosted on the Airbnb platform to potential guests through various marketing channels. Yes, hotels can advertise on Airbnb by listing their rooms or properties on the platform, much like individual hosts do with their accommodations.

Dining 98

Dining Hotels Average Daily Rate Target Marketing 98

SiteMinder

NOVEMBER 18, 2024

There is no single answer to what constitutes a ‘good’ return on investment for a hotel , since it will vary significantly depending on the size and scope of the property, where it’s located, the goals of the management team, marketing efforts, features of the hotel and more.

ROI 96

ROI Revenue Management Revenue Hotels 96

SiteMinder

SEPTEMBER 22, 2024

How to implement a hotel subscription model Here’s a step-by-step guide on how to implement a successful subscription model at your hotel: Step 1: Assess your guest needs Understand your target market and what they value most. Are they frequent business travellers looking for convenience, or digital nomads who need flexible workspaces?

Hotels 96

Hotels Revenue Services Target Marketing 96

Hotelogix

DECEMBER 7, 2023

To be very precise, it has shaped the way guests book their accommodations at hotels. Understanding your target audience: Different hotels cater to different markets, and different OTAs cater to different regions and audiences. This task is done with the help of a channel manager. across all OTAs.

OTA 107

OTA Overbooking ROI Hotels 107

Hotelogix

SEPTEMBER 19, 2024

Understanding the difference between online booking and travel agency services is crucial for hotel owners and managers looking to optimize their revenue streams. Travel Agency: While agents can manage bookings for clients, they often operate within set hours and may require more time for changes.

Travel 52

Travel OTA Target Marketing Occupancy 52

Cloudbeds

MARCH 23, 2023

In the hotel industry, eCommerce refers to the buying and selling of accommodation and related services over the internet. Develop a search engine marketing (SEM) strategy by exploring paid advertising options on Google, Facebook, and other social media sites. Choose the platforms that best meet your marketing objectives and budget.

OTA 98

OTA Digital Marketing Marketing Market 98

SiteMinder

OCTOBER 10, 2022

This is the most common classification of accommodation worldwide. That being said, they all follow a similar system, with one star being the most basic type of accommodation and five star being on the luxury end of the scale. Guests have extremely high expectations when it comes to luxury accommodation. Table of contents.

Services 72

Services Hotels Accommodation Motels 72

Xotels

APRIL 3, 2024

We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Little Hotelier

NOVEMBER 8, 2023

A backpacker on a six month South American adventure will be looking for very different accommodation to a millionaire on a weekend trip to Dubai. As an all-in-one booking and property management solution, we're designed to meet the every need of an independent hotelier. What are the different types of hotels?

Motels 52

Motels Accommodation Hotels Services 52

MediaBoom

MARCH 15, 2024

An Hotel SEO Strategy encompasses a tailored approach to search engine optimization specifically designed to enhance the online visibility and ranking of hotels and accommodation providers in search engine results pages (SERPs). Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market.

Hotels 92

Hotels Accommodation Business Target Marketing 92

Hotelogix

FEBRUARY 5, 2025

Hotels should pick OTAs that match their target market and give good terms. Teaching staff to handle mixed business-leisure guest needs: Train staff to recognize and respond to the unique requirements of bleisure guests, providing seamless service that accommodates both work and relaxation.

Travel 40

Travel OTA Hospitality Business 40

Little Hotelier

AUGUST 29, 2023

When travellers only get to enjoy one or two getaways each year, they may not go back to the same destination and stay in the same accommodation. To help with the challenges, this blog will give you a complete guide to marketing your bed and breakfast, including a number of helpful tips to get more guests through the door.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

eZee Absolute

SEPTEMBER 13, 2023

Many guests actively seek eco-friendly accommodations that align with their values. Alternative Accommodations Changing consumer behaviour in choosing alternative accommodations in the hospitality industry is marked by a significant shift away from traditional hotels. That said, travellers are more eco-conscious than ever.

Consumer 59

Consumer Hospitality Hotels Accommodation 59

Inn Quest

JULY 10, 2023

This informative blog delves into the world of hotel market segmentation strategy, exploring real-world tactics, methods and actionable tips to help connect hotels with their ideal guests. Continue reading to learn how to identify, analyze and reach your target market like a seasoned hotelier using our guide.

Hotel Marketing 52

Hotel Marketing Marketing Market Target Marketing 52

SiteMinder

AUGUST 28, 2022

This blog will look at some key insights that help you choose the right OTAs for your accommodation business. This will include: Your local market – There will likely be a few channels that specialise in driving bookings to your country and/or destination. Table of contents. What is an OTA?

OTA 52

OTA Travel Accommodation Marketing 52

MediaBoom

AUGUST 6, 2024

By developing detailed guest personas, you can better understand your target market and make informed decisions about your hotel’s branding and marketing strategies. Successful hotels recognize that their customers are individuals seeking experiences, not merely accommodations. Let Mediaboom guide you.

Branding 92

Branding Hotels Services Marketing 92

SiteMinder

MARCH 25, 2024

It operates a platform that allows users, primarily speakers of Spanish and Portuguese, to search, book, and manage flights, hotels, and other travel-related services. It’s designed to provide a convenient and accessible platform for travellers to manage their accommodations and other travel needs directly from their mobile devices.

OTA 52

OTA Hotels Travel Management 52

Hotelogix

OCTOBER 11, 2024

The app offers a wide range of hotel options (budget-friendly to luxury accommodations), which makes it the most trusted choice for travelers of all types. Plus, Hopper’s AI helps hotels manage room availability and adjust prices automatically, making it easier to fill rooms during quieter times.

Occupancy 52

Occupancy Hotels Travel Management 52

Little Hotelier

NOVEMBER 20, 2023

A hotel CRM is a customer relationship management system, which helps hotels manage their relationships with guests. It can be used to track guest information, preferences, and interactions, as well as to automate marketing and sales communications. What is a hotel CRM? Learn more 2.

Upsell 59

Upsell Hotels Occupancy Revenue 59