STAAH

DECEMBER 18, 2023

Clearly, the tourism and hospitality industry saw some positive growth. 8 Essential reasons to Optimize your Hotel’s Booking Engine A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. These top Hospitality Trends can help you prepare for your hotel marketing strategy.

Hospitality 90

Hospitality Occupancy Target Marketing Hotel Sales 90

MediaBoom

AUGUST 23, 2024

To capture the attention of discerning travelers , resorts must deliver exceptional experiences and employ sophisticated marketing strategies. Resort marketing is the art and science of positioning a resort as the ideal destination for leisure or business travelers.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

Inn Quest

JUNE 7, 2023

With the ability to work remotely, many individuals across the globe are embracing this lifestyle, seeking accommodations that cater to their unique needs. Hotels have a tremendous opportunity to tap into this growing market by implementing effective marketing strategies.

Hotel Marketing 55

Hotel Marketing Market Marketing Accommodation 55

SiteMinder

NOVEMBER 18, 2024

Destination management companies (DMCs) and travel agencies serve different purposes in the travel and tourism industry. On the other hand, travel agencies primarily sell travel products such as flights, accommodation, and package holidays to individual travellers. They tailor their services to create unique, curated experiences.

Management 52

Management Events Services Occupancy 52

MediaBoom

MARCH 9, 2023

There is no question – tourism is big business. Global tourism accounted for over $602 billion in revenue in 2021 (pre-COVID tourism stood at $1.4 While the tourism umbrella encompasses a wide range of consumers, there exists at the top a robust luxury travel demographic. trillion in 2019).

Market 52

Market Marketing Travel Marketing Strategy 52

MediaBoom

JUNE 5, 2024

According to the Trends Global Survey, 80% of global travelers surveyed feel it’s important to be able to book their trips entirely online , This makes digital marketing strategies for travel industry the game-changer that can elevate your visibility and directly connect you with travelers looking for their next experience.

Digital Marketing 52

Digital Marketing Market Marketing Travel 52

STAAH

MAY 9, 2023

These top Hospitality Trends can help you prepare for your hotel marketing strategy. Sustainability Hospitality & Eco-Tourism These days, Sustainable Hospitality and eco-friendly practices are becoming the norm. According to the World Tourism Organization, the tourism industry accounts for 5% of global carbon emissions.

Hospitality 84

Hospitality Tourism Occupancy Accommodation 84

STAAH

NOVEMBER 1, 2022

Based on travel-related searches on the tech giant’s flagship search engine, the insights provided by Google are valuable to inform marketing strategies , particularly at a point in time where travel demand has been unpredictable due to the pandemic and all past data models on travel trends being questioned in the new post-pandemic setting.

Travel 82

Travel Marketing Strategy Marketing Market 82

MediaBoom

NOVEMBER 3, 2023

It quietly aids travelers of all levels in finding new destinations, accommodations, and experiences. The global tourism market is booming, set to surpass 2.29 So, how can you boost your digital marketing strategy for your travel website? For tourism, user reviews are even more important. trillion U.S.

Travel 91

Travel Digital Marketing Marketing Market 91

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 68

Digital Marketing Services Marketing Market 68

Little Hotelier

AUGUST 29, 2023

When travellers only get to enjoy one or two getaways each year, they may not go back to the same destination and stay in the same accommodation. To help with the challenges, this blog will give you a complete guide to marketing your bed and breakfast, including a number of helpful tips to get more guests through the door.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Little Hotelier

OCTOBER 11, 2023

As a small accommodation provider, it is important that you maximise ways to increase your direct website traffic and generate bookings. It goes without saying that direct website bookings via your booking engine means you pay no commissions and should therefore be a core focus as part of your marketing strategy.

Hotels 52

Hotels Travel Motels Accommodation 52

eZee Absolute

OCTOBER 3, 2024

A recent survey by Deloitte found that 56% of travelers value personalized experiences when choosing accommodations (Deloitte, 2023). Additionally, as sustainability becomes increasingly important, travelers will likely seek out eco-friendly and responsible tourism options.

Travel 52

Travel Dining Accommodation Market 52

eZee Absolute

DECEMBER 7, 2023

Here’s how you can incorporate sustainable practices at your property— Embracing Sustainability in Accommodations Modern travelers seek more than just a comfortable bed and a welcoming smile; they desire an experience that leaves a positive footprint. Want to turn your restaurant vegan?

Hospitality 59

Hospitality Revenue Dining Accommodation 59

Amadeus Hospitality

JUNE 20, 2023

Originally published to PhocusWire Exploring today’s traveler expectations as catalysts for change and how the hospitality industry can adapt in the coming years to deliver more seamless journeys Data paints a positive picture for the year ahead in the global hospitality market.

Hospitality 52

Hospitality Travel Occupancy Revenue 52

eZee Absolute

MAY 9, 2023

Strong Online Presence As digital natives, the younger generation heavily relies on the internet to research and book their travel accommodations. They are environmentally conscious and prioritize sustainable travel options, prefer eco-friendly hospitality and other green tourism initiatives.

Travel 52

Travel Hospitality Marketing Strategy Consumer 52

SiteMinder

NOVEMBER 22, 2023

Events are a never-ending marketing opportunity and a major source of tourism. Table of contents Hotel event examples Hotels as a whole are versatile venues, accommodating a diverse array of events. Pricing & marketing Developing a strategic pricing model is key to attracting the right audience while maximising revenue.

Events 59

Events Revenue Hotels Management 59

Little Hotelier

FEBRUARY 25, 2024

Experts across a range of marketing strategies, including SEO, SEM, social media and email. Data analytics and insight generation through market-leading tools. The company provides advice and solutions to accommodation providers who are looking to increase their income through pricing and sales efficiency gains.

Revenue Management 52

Revenue Management Revenue Services Management 52

SiteMinder

JANUARY 8, 2024

Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads. From food and beverage to travel and tourism, any role within the hospitality sector requires providing a service to customers.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

SEPTEMBER 14, 2022

Content marketing may seem like a buzzword, but in fact it should be a crucial part of every hotel’s marketing strategy. This blog will tell you everything you need to know about mastering content marketing at your hotel. What content marketing isn’t, is excessive promotional messaging.

Market 59

Market Marketing Hotels Travel 59

MediaBoom

AUGUST 5, 2024

It involves crafting compelling messages and visuals across various digital platforms to create awareness, interest, and desire for a hotel’s accommodations and experiences. Social Media Advertising Social media advertising is one of your hotel’s most cost-effective hospitality and tourism marketing strategies.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

SiteMinder

JANUARY 8, 2024

Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads. From food and beverage to travel and tourism, any role within the hospitality sector requires providing a service to customers.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 52

Business Revenue Hotels Occupancy 52

eZee Absolute

NOVEMBER 19, 2023

However, despite the gains, inevitable challenges in the accommodation sector make running hotel businesses a little more difficult. Implementing effective digital marketing strategies is a strong solution to such issues in the hospitality industry. It is inevitable that with the right strategies.

Hotels 98

Hotels Hiring Services Marketing 98

SiteMinder

OCTOBER 11, 2022

Around 65% of people watch videos when planning a trip and choosing a destination, with a further 54% opt for videos when searching for accommodation. Video marketing should be an integral part of any hotel’s marketing plan and is largely becoming the most important aspect of content marketing. SEO and rankings.

Market 52

Market Marketing Consumer Hotels 52

Little Hotelier

OCTOBER 10, 2023

To be recognised as an eco-friendly hotel, an accommodation provider must secure accreditation from a reputable third-party (like those mentioned above). Since today’s hotel guests are more aware of their environmental footprint in everything they do at home, they’ll also be conscious of it when they book out-of-home accommodation.

Hotels 52

Hotels Consumer Travel Accommodation 52

Cloudbeds

DECEMBER 12, 2023

Women in Travel and Hospitality is an event designed for women in travel, tourism, and hospitality where they will share tools, strategies, and ideas for business development. Contact industry leaders to learn everything from marketing strategies to finance and new technologies available. Who should attend? Why attend?

Tourism 98

Tourism Events Hotels Operations 98

Xotels

NOVEMBER 23, 2023

Hotel Management: Always talks about hospitality in accommodation Hospitality Management: Usually refers to a broader definition, incl. Marketing: Attracting and retaining guests requires effective promotion and marketing strategies. LEARN HOW Hospitality vs. Hotel Management: What’s The Difference?

Management 40

Management Revenue Management Hotels Operations 40

Xotels

NOVEMBER 23, 2023

Hotel Management: Always talks about hospitality in accommodation Hospitality Management: Usually refers to a broader definition, incl. Marketing: Attracting and retaining guests requires effective promotion and marketing strategies. LEARN HOW Hospitality vs. Hotel Management: What’s The Difference?

Management 40

Management Revenue Management Hotels Operations 40

Boutique Hotel News

MARCH 6, 2023

Immesi was behind the launch of the original Hoxton and Ace Hotel London [the first in the group outside the US] and was director of sales at the Hoxton Hotel for six years before being headhunted to develop and implement sales and marketing strategies at the first Ace Hotel in Europe.

Real Estate 101

Real Estate Hospitality Construction Management 101

SiteMinder

JANUARY 17, 2024

Common cyber security threats in the tourism and hospitality industry Here are three of the most common forms of online security breaches that may occur – along with some tips to avoid a hotel data breach where you are… 1. Hurried purchases It’s common for fraudsters to contact you in a panic, wanting to rush to set up their accommodation.

Hospitality 59

Hospitality Business Travel Hotels 59