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OTA & Direct Booking: Finding The Right Balance

STAAH

Finding the right balance between OTAs and direct bookings is a crucial strategy for hotels and accommodation providers for success. On one side, you have OTAs (online travel agents) that are vital distribution partners to liquidate unsold inventory and put heads in beds. Hence, the turn to optimising direct bookings.

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STAAH partners with OTA Insight to strengthen its pricing intelligence offering

STAAH

STAAH and OTA Insight customers will now be able to access and visualise OTA Insight’s data directly in STAAH solutions for streamlined decision-making. STAAH and OTA Insight customers will now be able to access and visualise OTA Insight’s data directly in STAAH solutions for streamlined decision-making.

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Hotels under pressure to respond as OTA competition for guests lead gen explodes — SHR Group’s Hotel Industry Trends Report 2024

Hotel Speak

The battle for direct bookings has entered a new phase as online travel agents (OTAs) ramp up efforts to establish ownership of hotel guests and their booking journeys, a new report from hospitality technology specialist SHR Group reveals. Kayak and Trivago are both examples of metasearch engines. Download the report here.

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The Definitive Guide to Boosting Vacation Rental Visibility on OTAs

TravelNet

Listing your short-term rentals on Online Travel Agencies (OTAs) can amplify your visibility and attract potential guests, a phenomenon known as the Billboard Effect. As customers come to OTAs with specific desires, it’s crucial for hosts to meet and even exceed the expectations of prospective guests.

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Why traditional compsets are holding your hotel back 

Cloudbeds

The second era of compsets started when the internet brought online travel agencies (OTAs) and online bookings, making competition more dynamic. Although hotels used a rate shopping tool to keep track of compset rates automatically across all sales channels, the basic elements of compsets didnt change.

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Enhancing Visibility: Crucial Online Distribution Channels for the Hospitality Industry

STAAH

Having a user-friendly website that showcases the accommodations, amenities, and perks can create a compelling narrative. STAAH’s SwiftBook Booking Engine is an example of a customizable solution that aligns with your brand and even accommodates special promotions or deals.

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The best OTAs to boost your hotel’s bookings

SiteMinder

It’s well established by now that OTAs (online travel agencies) are crucial for your hotel’s booking success, both as a marketing and distribution channel, particularly as online travel bookings continue to grow. This blog will look at some key insights that help you choose the right OTAs for your accommodation business.

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