Remove Ancillary Revenue Remove Events Remove Global Distribution System
article thumbnail

Revenue optimization: Full guide for hotels

SiteMinder

While revenue management is more focused on a hotel’s pricing and availability to maximize revenue, revenue optimization takes a broader approach to include a full range of revenue sources that includes food and beverage, spa services, events, classes, and other ancillary revenues.

Revenue 72
article thumbnail

What is Hotel Revenue Management?

Xotels

Revenue Strategies & Tactics Market Segmentation Hotel Pricing Strategies Forecasting & Budgeting Properly How to Distribute Effectively? Revenue management strategies typically include decisions based on historical booking data, competitor pricing, seasonal trends, local events, and customer behaviour.

article thumbnail

How to start a hotel business plan

SiteMinder

online advertising, social media, email marketing, partnerships, events) Marketing messages: What key messages will you communicate to your target audience? Offline marketing: How you will explore traditional marketing channels, such as brochures, partnerships with local businesses, and events.