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The figure represents a 15 percentage point increase from actual check-ins during the same period last year, reports SiteMinder, the worlds leading hotel distribution and revenue platform. Additionally, stays at Thailands hotels during Songkran week have extended by 7.3% year-on-year from 2.41 nights to 2.59 nights to 3.80
In 2022, analysis from SiteMinder’s Hotel Booking Trends showed: Travelers globally booked hotel stays considerably further in advance than in 2021, with hotels seeing a 38% increase in average booking lead time, year-on-year. Stays booked to Spain in August were the longest globally, at 2.65
For many years, SiteMinder has released annual data detailing the top revenue making channels for hoteliers. While this has always provided powerful knowledge, this year we wanted to take it further and give your business even more actionable insights.
London, UK: Hotels in cities across the UK are experiencing a significant boost in bookings and averagedailyrates (ADR) as Kylie Minogue’s 2025 Tension tour approaches, according to new data from SiteMinder, the world’s leading hotel distribution and revenue platform.
As unpredictable as it can be at times (especially through the COVID-19 pandemic), forecasting is still an important part of running a hotel and being able to make strategic revenue management decisions. What is hotel revenue forecasting? You need to use forecasting at your hotel to inform your pricing and revenue strategies.
What is hotel revenue optimisation? As a small, independent hotelier you may have heard the terms hotel revenue optimisation and hotel revenue management. So what is revenue optimisation? Do all that and you’ll optimise your revenue by making as much money as possible from a limited resource: your rooms.
Additional data from SiteMinder’s Hotel Booking Trends indicated that the averagelength of stay is also on the rise, with 2022 recording longer stays than previous years. This was particularly true for Spain in summer, which had the longest averagestaylength in August.
Hotel forecasting is a method that is used to help managers determine their accommodation’s future demand and revenue performance. As unpredictable as it can be at times, especially after the COVID-19 pandemic, forecasting is still an important part of running a hotel and being able to make strategic revenue management decisions.
Prioritising your investments correctly will ensure your budget spend is contributing towards increased revenue and occupancy rates. Income: Forecasted and other expected revenue. Make sure your all-in-one reservation system can track the revenue-related metrics that matter. rent): No connection with business activity.
These metrics encompass a wide range of areas, from financial figures like revenue per available room (RevPAR) and averagedailyrate (ADR) to operational aspects such as occupancy rates and guest satisfaction scores. For example, you might set out to achieve a revenue lift of 10% year-on-year.
Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers.
AverageDailyRate or ADR The AverageDailyRate or ADR is a popular KPI for hotel industry. The ADR is the averagerate at which each room at the hotel was sold on a given day. It is calculated by taking the Average room revenue and dividing it by the total number of rooms sold.
In 2022, analysis from SiteMinder’s Hotel Booking Trends showed: Travellers globally booked hotel stays considerably further in advance than in 2021, with hotels seeing a 38% increase in average booking lead time, year-on-year. Stays booked to Spain in August were the longest globally, at 2.65
Hotel statistics may include occupancy rates, revenue figures, guest statistics, cancellation rates, booking channel statistics and more. Hotel averagedailyrate (ADR) is projected to grow by 4.9% RevPar is also expected to grow, reaching an average of $93. The averagelength of stay is 1.93
The report highlights the following insights: AverageDailyRate (ADR) & Occupancy Among independent properties, hotel rates increased slightly from 2019 to 2020 and continued to grow in 2021 and 2022. In North America, the average booking window exceeded 2019 levels by five days; in Europe, two days.
Hotel revenue. Revenue is what keeps your hotel open so having a goal aligned with your income is obviously important. For example, you might set out to achieve a revenue lift of 10% year-on-year. There are many metrics that support revenue KPIs. Calculate it by dividing your total revenue by occupied rooms.
When done effectively, personalization can help hotels earn more bookings, higher averagedailyrates (ADR) , and better online reviews. It is a fundamental process of revenue management, but also brings benefits to marketing, operations, and the guest experience. Boost revenue and profitability. Track performance.
From understanding top-performing channels to finding new revenue opportunities to enhance the guest experience, data analytics touches every department. This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency. Revenue management KPIs.
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