Hotelogix

NOVEMBER 28, 2024

Track performance metrics regularly and adjust allocations based on results. Now that your targeting strategy is in place, let's explore how to measure the success of your segmentation efforts.

Hotel Marketing 40

Hotel Marketing Market Marketing ROI 40

Hotelier Magazine

APRIL 4, 2024

Financial Benchmarks The hotel industry uses many financial benchmarks to measure success, including Average Daily Rate (ADR), RevPAR, occupancy and Market Penetration Index (MPI). But how do you measure this, and minimize the risks associated with any real-estate investment? We’re listening to hotel comments.

Operations 40

Operations Real Estate Average Daily Rate Occupancy 40

MediaBoom

AUGUST 6, 2024

A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share. Investing in a captivating and clear brand experience will multiply the effect of your satisfied customers and provide you with a terrific ROI. How can I measure the success of my hotel branding efforts?

Branding 92

Branding Hotels Services Marketing 92

Cloudbeds

SEPTEMBER 18, 2024

Revenue managers, leveraging artificial intelligence (AI) and machine learning (ML) combine external data like market demand and competitor activity with internal data like historical performance and future demand to guide dynamic pricing decisions, inventory controls, promotions, and demand forecasting. Marketing KPIs.

Operations 40

Operations Revenue Management Occupancy Revenue 40