Cloudbeds

MAY 8, 2024

Occupancy rate indicates the percentage of utilization of hotel rooms. ADR (Average daily rate) is the calculation of the average price or rate of a hotel room charged for a given period. If lots of rooms are getting booked quickly, that’s a good sign.

Cancellation 52

Cancellation Revenue Occupancy Revenue Management 52

SiteMinder

JUNE 12, 2024

This involves tracking key performance indicators (KPIs) like Average Daily Rate (ADR), Revenue Per Available Room (RevPAR), and Gross Operating Profit Per Available Room (GOPPAR). Each channel has its own cost and reach, affecting the overall revenue.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

eZee Absolute

JANUARY 9, 2023

Have a higher average daily rate. By creating engaging content and using targeted marketing strategies, accommodation providers can reach and attract the digital nomads markets who are looking for a place to stay and work remotely.

OTA 52

OTA Hotels Accommodation Travel 52

SiteMinder

APRIL 11, 2024

Step 3: Implement targeted marketing campaigns to reach specific audiences Developing targeted marketing campaigns allows you to connect with specific segments of your potential guest base, tailoring your message to their unique preferences and needs.

Dining 98

Dining Hotels Average Daily Rate Target Marketing 98

Cloudbeds

MARCH 20, 2023

When done effectively, personalization can help hotels earn more bookings, higher average daily rates (ADR) , and better online reviews. Rather than depend on one or two booking channels, hotels can target market segments on multiple distribution channels such as OTAs, the GDS, and bed banks.

Hotel Marketing 52

Hotel Marketing Market Marketing Average Daily Rate 52

SiteMinder

JULY 13, 2024

Take advantage of the shifting market and raise your rates compared to keeping them static in order to earn more revenue. Open pricing Open pricing defines the flexibility hotels around the globe have to set their prices at different levels depending on the various target markets and distribution channels they deal with.

Revenue Management 98

Revenue Management Revenue Management OTA 98

SiteMinder

JANUARY 8, 2024

You’ll need smart revenue management and pricing strategies if you want to optimise your Average Daily Rate (ADR). You have to look beyond the four or five biggest channels and find partners that most suit your hotel’s target market and brand positioning.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

JANUARY 8, 2024

You’ll need smart revenue management and pricing strategies if you want to optimise your Average Daily Rate (ADR). You have to look beyond the four or five biggest channels and find partners that most suit your hotel’s target market and brand positioning.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

AUGUST 1, 2024

Pricing strategy optimisation Based on competitor rates and market demand, you can adjust your pricing strategy to optimise revenue. This includes finding ways to differentiate yourself, targeting specific demographics, and pricing dynamically to boost your average daily rate and profit.

Shopping 52

Shopping Revenue Average Daily Rate Occupancy 52

Cloudbeds

MARCH 23, 2023

Develop a search engine marketing (SEM) strategy by exploring paid advertising options on Google, Facebook, and other social media sites. Choose the platforms that best meet your marketing objectives and budget. Narrow down audiences to key target markets and select the keywords that best fit your property type.

OTA 98

OTA Digital Marketing Travel Market 98

SiteMinder

DECEMBER 20, 2023

Simply multiply your predicted average daily rate (ADR) by your occupancy rate. RevPAR , or revenue per available room, is one the easiest ways to predict revenue for a hotel. For example if your hotel is expected to be occupied at 80% with an ADR of $200, your RevPAR will be $160.

Business 59

Business Hotels Management Revenue 59