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Top 7 KPIs every hotelier must track

Hotelogix

Hotel KPI or Hotel Key Performance Indicator is the value that can be measured and which lets you set a standard to measure the success rate of your hotel business as to how is it faring in the market. KPI in hospitality industry is also used to find out if or not you are on the right track to meet the targets set.

KPI 52
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Hotel metrics: How to measure performance in the hotel industry

SiteMinder

For instance, a consistently high occupancy rate might indicate effective marketing strategies, while low guest satisfaction scores could point to potential issues in service quality or amenities. Cost per acquisition (CPA) helps in understanding the cost involved in acquiring a customer, essential for budgeting and marketing strategies.

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Hotel KPIs: How should hotels be measuring success?

SiteMinder

Your KPI would be how many room nights you have sold at any point during May. Quick tips to develop your KPIs: Limit the amount of KPIs you have; keep it to big priorities. Clearly define how you will measure each KPI. Set a specific target for your KPI. Ensure you have accurate data sources and tools.

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