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The tour, which recently made history as the highest-grossing rock tour of all time, is the first rock tour to surpass US$1 billion in revenue, and second only to Taylor Swift’s The Eras Tour. days this year, suggesting that the spike in bookings has primarily been fuelled by concertgoers choosing shorter stays focused around the event.
While booking volumes and lead times are increasing, the averagestaylength for Easter 2025 has declined by 3.43%, dropping from 2.33 with the averagelength of stay falling to 2.24 days globally. This shift is occurring alongside changes in traveler origins. The same is true in the U.S., days in 2024.
If there’s a sudden change, for example, an influx of last-minute bookings hits the system, the platform can enable revenue managers to adjust room rates dynamically to maximize revenue. Why it’s important for hotels? Traditional analysis, however, has limitations, as it tends to correlate single factors in isolation.
The figure represents a 15 percentage point increase from actual check-ins during the same period last year, reports SiteMinder, the worlds leading hotel distribution and revenue platform. Additionally, stays at Thailands hotels during Songkran week have extended by 7.3% year-on-year from 2.41 nights to 2.59 nights to 3.80
What is hotel revenue optimisation? As a small, independent hotelier you may have heard the terms hotel revenue optimisation and hotel revenue management. So what is revenue optimisation? Do all that and you’ll optimise your revenue by making as much money as possible from a limited resource: your rooms.
In 2022, analysis from SiteMinder’s Hotel Booking Trends showed: Travelers globally booked hotel stays considerably further in advance than in 2021, with hotels seeing a 38% increase in average booking lead time, year-on-year. Stays booked to Spain in August were the longest globally, at 2.65
It’s a key hotel metric to track if you want to optimise your distribution, reduce costs and increase revenue. ALOS abbreviates ‘averagelength of stay.’ It refers to the average number of nights guests stay at your property over a given time. How do you calculate the averagelength of stay?
For many years, SiteMinder has released annual data detailing the top revenue making channels for hoteliers. While this has always provided powerful knowledge, this year we wanted to take it further and give your business even more actionable insights.
As unpredictable as it can be at times (especially through the COVID-19 pandemic), forecasting is still an important part of running a hotel and being able to make strategic revenue management decisions. What is hotel revenue forecasting? You need to use forecasting at your hotel to inform your pricing and revenue strategies.
London, UK: Hotels in cities across the UK are experiencing a significant boost in bookings and average daily rates (ADR) as Kylie Minogue’s 2025 Tension tour approaches, according to new data from SiteMinder, the world’s leading hotel distribution and revenue platform. The averagelength of stay has reduced by over 10% to 1.33
Additional data from SiteMinder’s Hotel Booking Trends indicated that the averagelength of stay is also on the rise, with 2022 recording longer stays than previous years. This was particularly true for Spain in summer, which had the longest averagestaylength in August.
Hotel forecasting is a method that is used to help managers determine their accommodation’s future demand and revenue performance. As unpredictable as it can be at times, especially after the COVID-19 pandemic, forecasting is still an important part of running a hotel and being able to make strategic revenue management decisions.
Prioritising your investments correctly will ensure your budget spend is contributing towards increased revenue and occupancy rates. Income: Forecasted and other expected revenue. Make sure your all-in-one reservation system can track the revenue-related metrics that matter. rent): No connection with business activity.
Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers.
These metrics encompass a wide range of areas, from financial figures like revenue per available room (RevPAR) and average daily rate (ADR) to operational aspects such as occupancy rates and guest satisfaction scores. For example, you might set out to achieve a revenue lift of 10% year-on-year.
Future product enhancements, which are expected to begin rolling out later this year, include portfolio-level benchmarking, monthly P&L, average-length-of-stay data and forward-looking occupancy.
For example, if you set a minimum stay of two nights, no guest will be able to book a stay shorter than that. Minimum length of stay (MLOS or MinLOS) restrictions can be used across all your rooms or a select few that you choose. Here are six of the best ways to optimise your occupancy and revenue with MLOS.
It can be customized to fit your brand, cater to international audiences with multi-language and currency options, and offer add-ons or upsells to help you increase revenue. Increase revenue and profitability An integrated booking engine is a game-changer for increasing revenue and overall profitability. Multiple rate plans.
Not far behind is room-rate data, which is critical for revenue management as pricing strategies, demand fluctuations and competitor pricing allows hotels to optimize their pricing structures and maximizing revenue. Your average booking and your averagelength of stay are all things that can be aggregated well.
Once your hotel has an idea of demand, you can make tweaks to your room and service prices that help maximise revenue and occupancy. Price and promote your property better with Little Hotelier Little Hotelier's Insights tool gives you more control, more support and more revenue. Adjust your goals as new information comes to light.
As amenities reopen, group and FIT business travel return, and hotel revenues shift toward lower-margin F&B, spa, etc., One adjunct to this and one of the major industry changes over the past two years is averagelength of stay, which from 2015 through 2019 was consistently about 1.9
The ADR is the average rate at which each room at the hotel was sold on a given day. It is calculated by taking the Average room revenue and dividing it by the total number of rooms sold. This, however, does not include rooms that are occupied by staff, under maintenance of the ones that are.
In 2022, analysis from SiteMinder’s Hotel Booking Trends showed: Travellers globally booked hotel stays considerably further in advance than in 2021, with hotels seeing a 38% increase in average booking lead time, year-on-year. Stays booked to Spain in August were the longest globally, at 2.65
Occupancy, ADR, and RevPAR are all down compared to 2021 and 2022 (but higher than 2019); booking windows and averagelength of stay are down, and; shoulder season performance is slightly up. KeyData’s October 2023 overview of industry trends reveals a few potentially worrisome trends as we head into 2024.
Dynamic upsell: Hotels can engage guests in advance of their stay, offering enhancements like early check-in, late checkout and room upgrades. In doing so, hotel owners can now easily unlock new opportunities to boost revenue and their bottom line.
For example, when you identify the market segment that offers your hotel the longest stays you can focus on this segment to drive up the averagelength of stay in your property. It is a crucial step in applying this data for the benefit of the hotel’s business. They may also group by channel to provide segmentation.
Hotel statistics may include occupancy rates, revenue figures, guest statistics, cancellation rates, booking channel statistics and more. Hotel average daily rate (ADR) is projected to grow by 4.9% RevPar is also expected to grow, reaching an average of $93. The average booking lead time for hotels is 29.7 million people.
Hotel revenue. Revenue is what keeps your hotel open so having a goal aligned with your income is obviously important. For example, you might set out to achieve a revenue lift of 10% year-on-year. There are many metrics that support revenue KPIs. Calculate it by dividing your total revenue by occupied rooms.
With the averagelength of stay lengthening, IRS is an invaluable tool for hotels to sell and convert these longer-stay bookings. Tools without strategy are just tools As a direct result of implementing these conversion solutions hotels can generate revenue which would otherwise have been lost.
In North America, the average booking window exceeded 2019 levels by five days; in Europe, two days. Meanwhile, ongoing travel restrictions in the Asia Pacific region kept the booking window five days short of the 2019 average. Length of Stay Most travelers within the data set booked stays of 1 to 2 nights over the last four years.
HomeToGo directly integrates with Track allowing property managers to diversify their revenue streams and reach millions of new, high-quality guests. How have your customers increased revenue or decreased cost with your integration with Track? Functionality Explain the unique benefits of HomeToGo for Track Customers.
From understanding top-performing channels to finding new revenue opportunities to enhance the guest experience, data analytics touches every department. This data can then be used to make changes to improve revenue management, occupancy, guest experience, and operational efficiency. Revenue management KPIs.
It is a fundamental process of revenue management, but also brings benefits to marketing, operations, and the guest experience. When lodging operators divide guests into segments, they can be more targeted in promotions, communications, and guest services to increase revenue, guest loyalty, and guest satisfaction. Track performance.
Hoteliers can use statistics to understand their guests better, forecast demand, create offers based on current trends, and optimise their pricing and revenue strategies. 81% of pet owners prefer staying in pet-friendly hotels over other forms of accommodation. Tourists spend an average of 167 USD per day in Thailand.
So the first thing that we’ve observed was that your averagelength of stay across the board for business travelers has actually increased, which is, which, which is great for us, you know, I mean, hotels are always striving to have a longer length of stay for, for, for transient guests.
“Longer stays are a boon for hoteliers,” said Adam Harris, cofounder/CEO, Cloudbeds. When guests stay longer, they’re more likely to spend on additional experiences and services. By increasing revenue per guest, boosting occupancy rate and reducing room turnover costs, hoteliers benefit.
In North America, the average booking window exceeded 2019 levels by five days; in Europe, two days. Meanwhile, ongoing travel restrictions in the Asia Pacific region kept the booking window five days short of the 2019 average. Length of stay Most travelers within the data set booked stays of 1 to 2 nights over the last four years.
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