BCV

APRIL 6, 2021

With ongoing vaccination rollouts and warmer temperatures quickly approaching, many consumers are becoming energized to travel once again. Given this enthusiasm, hotels have a unique opportunity to tap into evolving consumer behaviors to authentically and effectively reach desired target audiences and create lasting ROI.

ROI 52

ROI Consumer Travel Marketing 52

eZee Absolute

SEPTEMBER 13, 2023

As society undergoes profound changes, so does the behaviour of consumers, and this transformation has a significant impact on hotels. Alternative Accommodations Changing consumer behaviour in choosing alternative accommodations in the hospitality industry is marked by a significant shift away from traditional hotels.

Consumer 59

Consumer Hospitality Hotels Accommodation 59

MediaBoom

NOVEMBER 16, 2023

These brands, with their rich histories and unique watchmaking philosophies, have achieved horological excellence. And – If you’re interested in more luxury brand rankings – don’t miss our other article featuring our top selection of luxury brand ranking. Luxury Brand Ranking Country Website 1.

Branding 83

Branding Market Marketing Shopping 83

gcommerce

MAY 28, 2024

Develop ads that adhere to your brand standards By Jaylene Van Lin, Marketing Specialist Later this year, you'll be able to supply Google AI with your brand guidelines, such as your colors and fonts, to create ads that reflect your brand across multiple formats and channels.

Market 104

Market Marketing Consumer Intent 104

Social Hospitality

APRIL 15, 2024

It presents the company’s brand ethos and delivers the first impression to potential clients. Consistency is a crucial element of content marketing; sticking to a frequent publishing routine keeps your audience interested and positions your brand as a leading authority in the homebuilding industry.

Sales 130

Sales Email Marketing Digital Marketing Marketing 130

BCV

AUGUST 19, 2021

Last year, Labor Day travel broke passenger records at airports nationwide as we witnessed consumers itching to get away after many months spent in lockdown. Lean Into your Niche As part of an effective social media strategy, brands must understand how to meet their ideal customers where they’re largely spending time across social platforms.

Consumer 52

Consumer Travel Market Marketing 52

MediaBoom

SEPTEMBER 15, 2023

Did you know that branded content can increase your brand’s recall by an impressive 86% on average ? Branded content is any relevant, engaging message that resonates with your target audience. This can help you earn greater ROI and brand awareness. Schedule Your Free Consultation What Is Branded Content?

Branding 52

Branding Marketing Market Business 52

BCV

FEBRUARY 23, 2022

Let the Journey Begin On the road to hotel social media ROI, there are many stops along the way. Stop 1: Dreaming Stage: Generate Brand Trust Clients and prospects in the region consistently highlight the importance of high-quality content, In fact, for a high-end property, customers and prospects expect this as part of the journey.

Consumer 52

Consumer Hospitality ROI Intent 52

Hotel Speak

DECEMBER 12, 2023

To meet the high expectations of today’s discerning luxury buyers and stand out from the crowd, brands must achieve customer service excellence. Plus, the industry is evolving in response to changing consumer demands: Millennials and GenZ shoppers created all of the growth in the luxury sector last year. But it’s not for every brand.

Services 90

Services Consumer Branding Shopping 90

Social Hospitality

JULY 5, 2022

Buying ad space in newspapers and magazines helps bring awareness to your brand. Your reach may also be limited since today’s consumers prefer online versions of their favorite newspapers and magazines. Or if you’re targeting younger consumers, music stations are perfect for this purpose. Print Ads + Handouts.

Market 189

Market Marketing Branding Services 189

MediaBoom

NOVEMBER 24, 2023

Enhanced Brand Recognition When most people want information about a particular product or service, they head to Google, which is why having a decent presence on the world’s largest search engine is crucial. When you promote your website using Google Ads, you get the right audience to see your brand. Is Google Ads Really Profitable?

ROI 52

ROI Display Ads Business Shopping 52

MediaBoom

JULY 16, 2024

As email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024, the relevance of email marketing for luxury brands becomes increasingly significant. Tech Advancements in Luxury Email Marketing The email marketing landscape for luxury brands is evolving rapidly with new technologies and trends.

Email Marketing 52

Email Marketing Branding Market Marketing 52

MediaBoom

APRIL 11, 2024

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. Email marketing for luxury brands is a strategic tool to enhance brand prestige, deeply engage affluent customers, and increase sales. In this article, we discuss strategies for growing your luxury brand’s email list.

Email Marketing 52

Email Marketing Branding Market Marketing 52

gcommerce

NOVEMBER 17, 2023

Consumers have increasing expectations and studies have shown that 87% of consumers want more cross-channel experiences , so it is important to show up in times where these interactions matter most. The first is to capture an entirely new market, who has not yet engaged with your brand.

Marketing 105

Marketing Market Branding Consumer 105

All Things Hospitality

AUGUST 11, 2022

Influencer marketing is a form of social media marketing in which brands cultivate relationships with influential individuals. These individuals have a loyal following and will help your hotel drive brand awareness and generate leads. Over 80% of consumers are more inclined to buy products or services that creators promote.

Market 52

Market Marketing Marketing Strategy Consumer 52

MediaBoom

AUGUST 1, 2024

Hospitality and tourism marketing is the strategic process of creating demand and building a strong brand for products and services within the travel industry. Unsurprisingly, 97 percent of today’s consumers report learning about local businesses online. The average ROI on PPC in 2024 is 200 percent ! Let Mediaboom guide you.

Tourism 94

Tourism Market Marketing Hospitality 94

MediaBoom

NOVEMBER 28, 2024

Ultimately, travel promotion helps build brand awareness and fosters customer connections essential for sustained growth. 91% of consumers would like to watch more engaging video content from the brands they follow. The beauty of video marketing is that it is well-suited for travel companies and brands.

Travel 84

Travel Tourism ROI Marketing 84

Hotel Speak

MARCH 8, 2024

It is vital for technology partners to sit in the consumer lens to assess that the problem is sizable enough for the leadership to act on it,” she says. More ROI (benefit vs cost) analysis pre- and post-implementation, and use cases for leadership buy-in are also important,” she adds.

Revenue Management 105

Revenue Management Revenue Digital Marketing Business 105

Social Tables

MARCH 14, 2024

As planners work to widen their audience and connect with consumers in an increasingly online world, digital marketing for events is more critical than ever. It includes marketing that uses digital technologies to promote your brand and connect with audience members. Are there different types of digital marketing?

Digital Marketing 78

Digital Marketing Events Marketing Market 78

Social Hospitality

MARCH 10, 2025

Use Proper Segmentation: The segmentation strategies are used to categorize your audience based on their interactions with your brand, such as previous purchases or website visits. Consider demographics, interests, and online behavior to develop tailored ads for your ideal customers.

130

130

MediaBoom

AUGUST 8, 2023

It implies the utilization of diverse online spaces, like a mobile-compatible, intriguing website and a formidable social media foothold, to amplify brand familiarity and augment sales. Together, these benefits can build your brand and improve your market share. What is Digital marketing for real estate agents?

Real Estate 96

Real Estate Digital Marketing Market Marketing 96

MediaBoom

AUGUST 23, 2024

It involves crafting a compelling brand narrative, understanding guest preferences, and delivering targeted messages across multiple channels. The ultimate goal is to create a strong brand identity, generate demand, and maximize occupancy rates. Core Values, Mission, and Vision: These are the foundational pillars of your brand.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

Hotel Business

OCTOBER 16, 2023

Elegant Hotel Collection has entered the luxury soft brand market, launching with 25 luxury hotels, targeting 50 properties globally by summer 2024. All Elegant properties have been selected to embody the five elements of the Elegant brand: Hospitality, Authenticity, Inclusivity, Innovation and Sustainability.

Hotels 59

Hotels Branding Consumer ROI 59

In1solutions

MAY 2, 2024

Whether your property is big or small, investing time and money in digital advertising is an impactful way to spread brand awareness. Along with our sister company, The Brand Mix, we have accrued decades of experience in the digital marketing realm. Find out more about promoting your brand with us by getting in touch!

ROI 52

ROI Digital Marketing Sales Branding 52

MediaBoom

MARCH 29, 2023

To remain competitive, airlines must stay informed and proactive about the latest trends in technology and consumer choices. Aviation businesses have a variety of tools at their disposal to promote brand awareness and secure important contracts. What Is Aviation Marketing? Mediaboom is here to help.

Market 85

Market Marketing Digital Marketing ROI 85

Social Tables

APRIL 16, 2019

AI will make planning & attending events even better – AI promises benefits for the industry such as higher ROI via less serendipity and sophisticated algorithms that match event objectives with ideal venues. Leverage your brand personality!)

Events 120

Events Market Marketing Management 120

Cvent

JULY 5, 2022

Cvent Budget Management ensures full visibility and accurate collection of spend info, leading to actionable reporting into your ROI. Standardize workflows Promote Automate tasks and campaigns, build awareness, and promote your brand, all from one centralized place.

ROI 52

ROI Events Management Consumer 52

MediaBoom

AUGUST 11, 2023

Facebook ads for real estate agents can achieve many objectives, including cost-effective marketing, generating more qualified leads, building your brand, expanding your audience reach, and increasing customer engagement and conversions. What are the benefits of using Facebook ads in this industry?

Real Estate 93

Real Estate Digital Marketing Sales Marketing 93

MediaBoom

APRIL 14, 2023

Through effective lead generation, you can expand your customer base, increase revenue, and improve ROI. By continuously tweaking and improving your approach based on data-driven insights from A/B testing, you can create a more streamlined and effective process that not only improves brand perception but also generates more revenue.

ROI 85

ROI Marketing Market Business 85

MediaBoom

OCTOBER 27, 2023

These tactics attract new clients, increase retention, and spearhead brand awareness. Overall, these marketing strategies maximize ROI and ensure you stay top of mind for prospective clients. Medspa marketing employs innovative strategies to attract new clients and build brand awareness.

Market 87

Market Marketing Digital Marketing Marketing Strategy 87

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

OCTOBER 4, 2023

While this content doesn’t directly advertise your business, it helps build your brand as customers enjoy your content and share it with friends. A successful content campaign will boost sales and brand loyalty. Read on to discover several amazing examples of marketing content to consumers.

Marketing 92

Marketing Market Marketing Strategy Email Marketing 92

MediaBoom

AUGUST 5, 2024

A successful hotel advertising campaign will build brand awareness and encourage customer loyalty, whether you operate an international hotel chain or a single bed and breakfast. Establish & Maintain Brand Consistency Your brand is everything consumers associate with your hotel.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

BCV

JULY 13, 2021

Evolving consumer behaviors are showcasing a rise in social usage, including the evolution of ecommerce; social shopping has become prominent, and platforms have become the new go-to marketplace. However, being present just to be present can create an unwanted effect; consumers expect to see authentic, consistent engagement from brands.

Consumer 52

Consumer Branding Travel Marketing 52

MediaBoom

APRIL 5, 2024

It’s essential for influencing the vast majority of consumers who begin their travel planning online. Why It Matters Statistics reveal that a staggering 88% of online consumers are less likely to return to a site after a bad experience. Is your travel brand ready to reach new heights in search engine rankings?

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88

MediaBoom

JUNE 16, 2023

In today’s world, artificial intelligence (AI) is revolutionizing the way we advertise to consumers. In advertising, Artificial Intelligence (AI) is used to analyze data and make predictions about consumer behavior, optimize ad targeting and delivery, and personalize ad content for individual users.

Marketing 88

Marketing Market Consumer ROI 88

MediaBoom

APRIL 29, 2024

Real estate email marketing ideas are effective for maximizing your ROI. After all, Fit Small Business reports that email marketing ROI for real estate businesses is $36 per $1 spent going into 2024. Real estate email marketing can drive sales, enhance your brand visibility, grow your audience, and maintain client relationships.

Real Estate 78

Real Estate Email Marketing Marketing Market 78