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Cogwheel Analytics Announces Launch of Hotel Digital Marketing Benchmarking Scorecard

Hospitality Net

This enterprise tool is crafted to transform how hotels assess their digital marketing performance. Tailored to meet the needs of hotel management companies, ownership groups and digital marketing agencies for both branded and independent hotels.

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Why Blogging Is an Important Part of Digital Marketing

Social Hospitality

We’re well aware of how powerful digital marketing can be. That said, the rise of digital marketing means the market has become saturated with promotional content. This is why it’s important to look for digital marketing techniques that can actually work for your business.

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Navigating the Metaverse: Strategies for Digital Marketers in 2024

Social Hospitality

In this swiftly expanding digital domain, digital marketers stand at a crossroads, encountering new opportunities and daunting challenges. Discover the intricacies of the Metaverse and explore strategies for digital marketers to thrive in this dynamic environment in 2024 and beyond. The Metaverse: What is it?

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B2B Digital Marketing: Cutting-Edge Strategies for Lead Generation

Social Hospitality

In the ever-evolving landscape of B2B marketing, the pursuit of qualified leads remains a paramount challenge for businesses. Success in the B2B space now hinges on adapting to the changing dynamics of digital marketing. Digital PR plays an instrumental role in establishing trust and credibility within the B2B market.

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22 Tailored Digital Marketing Strategies for Luxury Brands

MediaBoom

Nowadays, luxury brands face the unique challenge of maintaining exclusivity while expanding their reach to the discerning online shopper. Digital marketing for luxury brands encompasses a tailored set of strategic initiatives aimed at elevating the brand’s online presence and captivating discerning consumers.

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Transforming Failure Into Success: a Digital Marketing Case Study for Hotel Bookings

Hospitality Net

In this case study, we dive into the journey of a Hotel Management company located in the US that faced initial setbacks with their Facebook Ads efforts and how a strategic and complex approach led to remarkable success in driving bookings for their Branded Hotel.

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Breaking Barriers: Hotels Are Reclaiming Power in Website Management

Hospitality Net

A company’s website serves as a powerful conduit for customer engagement, brand representation, and revenue generation. Nowhere is this more evident than in the hospitality industry, where a hotel website frequently marks the first point of contact with potential guests.