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13 ways to attract more direct bookings for your hotel

Cloudbeds

Direct bookings have become essential to any independent hotel’s distribution mix. A direct booking strategy is a powerful force in reducing customer acquisition costs , increasing occupancy, and improving profitability by building greater brand loyalty and giving you direct access to guests.

OTA 98
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Luxury Real Estate Marketing – 15 Innovative Tips for Success

MediaBoom

In many ways, this form of cutting-edge integration has shifted the expectations of luxury buyers in the market. Branding and Positioning Your Luxury Real Estate Branding and positioning are the most important characteristics of luxury real estate marketing. Luxury buyers want more than functional amenities and features.

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Advanced distribution strategies for hotels

Cloudbeds

Here we break down strategies to maximize ROI on direct channels. Retargeting advertisements When visitors leave your website without making a reservation, you can use ad retargeting to display your property’s brand ad as they continue browsing.

OTA 76
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Advantages of email marketing and how to use it effectively

Hotel Business

Aggregating these addresses is a quick and powerful way to begin email marketing. What’s more, sending emails to a list of customers already familiar with your brand tends to yield a high open rate. Unlike cold calling, this group already has a relationship and awareness with your brand.