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A masterclass in hotel, bar and restaurant lighting at Design Inn

Hotel Management

Marmont; Studio All & Mitchell & Eades Beyond CRI, lux, and automation, well explore how lighting delivers both design excellence and commercial ROI, says Petrie-Allbutt. She brings a designers perspective to lighting, helping to align creative intent with real-world delivery across hospitality projects of all scales.

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Reclaim lost revenue: How hotel retargeting ads capture direct bookings 

Cloudbeds

A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property. It uses cookies to track and target these visitors, ensuring your brand stays top of mind even after they’ve left your site. This extends the ROI of all your channels.

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Hospitality Content Marketing – Proven Strategies for Success

MediaBoom

This evolution highlights the urgency for hospitality brands to adopt innovative strategies like hospitality content marketing , which involves creating and distributing valuable, engaging content to connect with travelers at every stage of their journey. This includes blogs, videos, and social media posts designed to inspire and inform.

Market 52
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Web Exclusive: ROI of keeping employees safe

Hotel Business

All with the very deliberate intention to make our world safer, together. Moreover, a strong safety culture can differentiate the hotel from a saturated market, attracting a broader clientele, especially socially conscious travelers, thus ensuring higher returns and a strengthened brand. What can hotel owners expect from WorldSafe?

ROI 59
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22 Tailored Digital Marketing Strategies for Luxury Brands

MediaBoom

Nowadays, luxury brands face the unique challenge of maintaining exclusivity while expanding their reach to the discerning online shopper. Digital marketing for luxury brands encompasses a tailored set of strategic initiatives aimed at elevating the brand’s online presence and captivating discerning consumers.

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Maximise Your Hotel ROI In 2025

Up Hotel

In addition, thesechannels are increasing the cost of your online advertising by bidding on your brand terms and driving down your avg ADR and soon this becomesa really niggling problem. Regular updates like these help build brand trust, foster loyalty, and encourage direct bookings.

ROI 40
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Google Marketing Live 2024: Key takeaways from the GCommerce team

gcommerce

Develop ads that adhere to your brand standards By Jaylene Van Lin, Marketing Specialist Later this year, you'll be able to supply Google AI with your brand guidelines, such as your colors and fonts, to create ads that reflect your brand across multiple formats and channels. We’ll be ready. So, what’s next?

Market 104