Sourcing for Sustainability: The ROI Justifies Staying Abreast of a Rapidly Evolving Marketplace
Lodging
AUGUST 13, 2024
The starting point for sustainability in the hotel industry is the goals set by owners, brands, and management companies.
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Lodging
AUGUST 13, 2024
The starting point for sustainability in the hotel industry is the goals set by owners, brands, and management companies.
Hotel Management
APRIL 16, 2025
Hosted by Liam Petrie-Allbutt, Founder and Managing Director of design-led lighting collective Studio All, this Masterclass will bring together a visionary interior design director, a world-class lighting design leader, a cutting-edge controls specialist, and an asset owner who invests in creating exceptional spaces.
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Social Hospitality
AUGUST 7, 2024
This blog post will discuss all the actionable budgeting tips for maximizing ROI in social media advertising campaigns. Suppose you want to partner with a famous influencer to maximize your reach and ROI. For instance, consider allocating a budget to grow your follower base to increase brand awareness.
Hotel Financial Coach Blog
MARCH 26, 2023
Some would say it is no wonder because we have forgotten – or better still allowed – the forces that be to drive the agenda around how we invest in and manage our hotels. The problem is people do not want to work for a company, owner or brand that is not loyal to them. Owners, like brands, and people, need to drink the Kool Aid.
Little Hotelier
AUGUST 29, 2023
The aim is to generate a hotel return on investment (or hotel ROI); money that you can either reinvest in the business or extract as profit. A hotel investment that delivers the goods Little Hotelier’s all-in-one booking and hotel management software can deliver an incredible ROI for your small, independent hotel: up to 63x!
Intelity
JUNE 22, 2023
Discover how you can increase your hotel ROI, while you’re maximizing revenue by choosing the right hotel technology Maximizing revenue and increasing ROI — it’s every business owner’s dream. This eliminates the need to staff an employee to answer room service phone calls, improving the hotel’s ROI. Then, request a demo today.
Hotel Management
FEBRUARY 13, 2024
The renowned brand has properties in the Maldives and Thailand and there could be more on the way, Soneva CFO and Deputy CEO Bruce Bromley , tells James Wilkinson in an exclusive global interview. Tell us about Soneva’s history as a brand. The Soneva brand was always premium brand of Six Senses portfolio.
MediaBoom
AUGUST 6, 2024
A strong hotel brand is the cornerstone of enduring success. In fact, a strong brand can increase revenue by up to 23%. Investing in hotel branding is a strategic decision that can yield substantial returns. A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and market share.
Hotel Business
FEBRUARY 6, 2025
He will guide the companys vision and strategic direction as it executes its growth strategy, focused on solutions to meet the needs of its customers, building brand goodwill and improving hotel ROI by elevating and personalizing the guest experience. He joined Enseo from Magnitude Software, where he served as CFO.
Social Tables
APRIL 16, 2019
So in the spirit of continued growth for all of us in the crazy world of event planning, we’ve rounded up slideshares of the 12 event management powerpoints (which we’ll abbreviate ppt) that every pro can learn a little something from. Which is part of why, here at Social Tables, we believe “every day is a school day.” Don’t want to watch?
Hotel Business
OCTOBER 25, 2023
The event brought more than 100 hospitality industry executives together to discuss a wide array of topics, including best management practices, current market trends and Wyndham’s newest extended-stay brand, ECHO Suites. Attendees shared valuable insights and collaborated on best practices in the sector.”
Hotel Management
SEPTEMBER 19, 2024
We focus on sustainable growth that maximises value and ROI for our partners. This transformation has fortified our superior revenue management and IT systems, giving us a unique competitive edge. They are looking for something different; brands that are fresh, innovative, and aligned with their vision.
Hotel Business
OCTOBER 17, 2023
Our Board of Directors is composed of a veritable who’s who in the safety and technology landscapes—everything from Chief Safety Officers for the largest real estate asset management companies in the world, to former Navy SEALS, and even, CTOs from the Fortune 500. In the end, we all have to be in”it” together.
Social Hospitality
SEPTEMBER 10, 2023
These insights can help you achieve higher levels of productivity, improve your marketing ROI, and help you turn more highly qualified leads into guests. Social Media Management : Social sites are increasingly lucrative. However, data management can be time-consuming and burdensome. VR is no longer a gimmick.
Social Hospitality
MARCH 27, 2023
They allow brands to reach potential customers on the world’s largest online marketplace. Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors.
MediaBoom
FEBRUARY 23, 2024
Do you know what your luxury brand’s target audience truly desires? Understanding your target audience is crucial in order to stand out in the competitive world of luxury brands. They value the impeccable quality, attention to detail, and the aspirational status that high-end brands represent.
Cloudbeds
JUNE 8, 2023
This year, more properties will invest in technology to help create new revenue opportunities, build better websites , manage marketing campaigns, automate services, and improve the guest experience. To minimize frustrations and manage your property with ease and sophistication that impresses guests, consider hotel management software (HMS).
Hotel Speak
OCTOBER 4, 2024
80 DAYS Stand 1318 80 DAYS is an award-winning, full service creative and digital marketing agency that specialises in hospitality, working with some of the world’s most respected hotel and travel brands. Get in touch to add your brand to the ‘must-visit’ list for Independent Hotel Show London 2024.
Up Hotel
DECEMBER 9, 2024
In addition, thesechannels are increasing the cost of your online advertising by bidding on your brand terms and driving down your avg ADR and soon this becomesa really niggling problem. Triptease excels in delivering competitive rates through dynamic bidding algorithms, while Cendyn simplifies managing campaigns across multiple channels.
Hotel Speak
APRIL 22, 2025
AI-powered business intelligence agents now allow operators to synthesize data from the PMS, revenue management systems, and market sources in real time. These agents empower revenue managers to shift from reactive reporting to proactive strategy, reducing data wrangling while increasing forecast precision.
Cloudbeds
APRIL 8, 2025
It uses cookies to track and target these visitors, ensuring your brand stays top of mind even after they’ve left your site. Retargeting keeps your brand visible while remarketing encourages repeat visits. Retargeting ads strengthen brand recall by ensuring your property remains top-of-mind for travelers browsing.
Intelity
AUGUST 22, 2023
Whether you’re responsible for managing a single boutique hotel or a large chain of branded properties, it’s impossible to ignore the increasing upsides of investing in hotel tech. A branded hotel mobile app is a great way to personalize the guest experience. Both components will lead to greater adoption and ultimately, value.
A Sales Guy
NOVEMBER 6, 2013
The prospect agrees to present to management for approval. ….and I was totally guilty of this approach for the last 7 months with a tremendous brand that I was trying to close and sent way too many unanswered emails and left way too many unanswered voice mails trying to get my prospects attention. The prospect agrees as well. ….The
Travelboom Marketing
MARCH 21, 2024
Profitable Marketing Channels for Hotels CPC Marketing for Hotels Cost-per-click advertising can attract and retain customers , as well as introduce your brand to a new audience. Paid Search Advertising Paid search, or pay-per-click (PPC) ads, allow marketers to reach a broad customers base, that may or may not know about your brand.
Little Hotelier
MARCH 7, 2023
In order to continue to attract guests, you need a strong brand to stand out. A clever hotel branding strategy is particularly important online, where almost all travellers now find and book their next stay. Why is brand differentiation important? But that’s easier said than done.
MediaBoom
NOVEMBER 24, 2023
Enhanced Brand Recognition When most people want information about a particular product or service, they head to Google, which is why having a decent presence on the world’s largest search engine is crucial. When you promote your website using Google Ads, you get the right audience to see your brand. Is Google Ads Really Profitable?
SiteMinder
SEPTEMBER 22, 2024
For medium-sized hotels, particularly those looking to boost their brand visibility and drive bookings , leveraging influencer marketing can be incredibly effective. Influencer marketing plays a vital role in boosting brand awareness, particularly in the hotel industry where visual storytelling is crucial. What are hotel influencers?
Little Hotelier
MAY 11, 2023
Airbnb management software is a specialised tool designed to help hosts efficiently manage their Airbnb listings. Why you need Airbnb management software for your small hotel Hosting hotel rooms on Airbnb in the modern day is challenging. How does Airbnb management software work?
Hotel Business
JANUARY 17, 2023
Many of the most successful brands begin this community-building with ongoing and interactive training on mission, vision, core values and business goals that help individuals connect their work to the larger organization. On the business side, we talk about PMS, revenue management software and marketing automation.
MediaBoom
SEPTEMBER 15, 2023
Did you know that branded content can increase your brand’s recall by an impressive 86% on average ? Branded content is any relevant, engaging message that resonates with your target audience. This can help you earn greater ROI and brand awareness. Schedule Your Free Consultation What Is Branded Content?
MediaBoom
JULY 16, 2024
As email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024, the relevance of email marketing for luxury brands becomes increasingly significant. Tech Advancements in Luxury Email Marketing The email marketing landscape for luxury brands is evolving rapidly with new technologies and trends.
Hotel Speak
MARCH 8, 2024
Revenue leadership at Frasers Hospitality Pte Ltd believes that technology spend will increase in 2024, with tech infrastructure, cybersecurity, integration, and AI solutions being at the top of the priority list, according to Sheran Loh, Vice President, Revenue Management (Corporate), Frasers Hospitality.
MediaBoom
APRIL 24, 2024
A Google Ads cost calculator can help you optimize your spend, maximize ROI, and stop wasting money. Our easy-to-use Google Ads Cost Calculator tool provides the insights you need to optimize spend, maximize ROI, and eliminate wasted clicks. The answer is here: The Google Ads Cost Calculator. Let Mediaboom guide you.
Hotel Speak
AUGUST 13, 2024
And a Customer Relationship Management (CRM) system designed for hospitality has the power to make hotels stand out from the crowd. Good experiences lead to great reviews, and a progressive cycle of bookings and enthusiasm for your brand. A specialist CRM reduces implementation costs and generates ROI sooner.
Social Hospitality
JUNE 3, 2023
Results: Upon completing their 10-month marketing campaign, the team generated a 21% increase in mentions for the HPE brand and 399 net-new relationships from target accounts. Their social team wanted to cultivate conversation about plant-based meat products and drive brand engagement. Results: Beyond Meat’s CEO received over 1.4k
Social Hospitality
JUNE 3, 2023
Results: Upon completing their 10-month marketing campaign, the team generated a 21% increase in mentions for the HPE brand and 399 net-new relationships from target accounts. Their social team wanted to cultivate conversation about plant-based meat products and drive brand engagement. Results: Beyond Meat’s CEO received over 1.4k
MediaBoom
APRIL 11, 2024
In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. Email marketing for luxury brands is a strategic tool to enhance brand prestige, deeply engage affluent customers, and increase sales. In this article, we discuss strategies for growing your luxury brand’s email list.
Fuel Travel
MARCH 28, 2023
For hotels, that’s a major ROI booster, and a big indication that mobile technology is becoming more vital than ever in the hospitality industry. All-in-all, a mobile app that can be used for services, requests, and general questions leads to more eyes on your brand.
MediaBoom
AUGUST 23, 2024
It involves crafting a compelling brand narrative, understanding guest preferences, and delivering targeted messages across multiple channels. The ultimate goal is to create a strong brand identity, generate demand, and maximize occupancy rates. Core Values, Mission, and Vision: These are the foundational pillars of your brand.
Hotelogix
DECEMBER 7, 2023
Key Factors to Consider When Selecting OTAs With so many OTAs available in the market, it is crucial to understand their booking models and consider vital factors that synchronize with your brand and its business. Do appropriate research to find the right OTA mix with the best ROI. across all OTAs.
In1solutions
JUNE 20, 2024
Reach new customers, increase footfall, and boost brand awareness. There are countless ways in which offering gift cards expands your customer base, increases footfall, and grows your brand. In both instances, you’re reaching a brand new audience. Tracking, reporting, and marketing insights. Feeling inspired?
Hotel Business
NOVEMBER 15, 2022
In this newly created position, Volz oversees hotel finance, as well as owner relations, brand partnerships and transitions, while leading Aimbridge Food & Beverage. In this role, he also led key decisions and strategies across revenue management & e-commerce, F&B, rooms, sales & marketing and ancillary departments.
eZee Absolute
JANUARY 3, 2025
In fact, a 2023 report by HubSpot found that 54% of consumers want to see more video content from brands. Just remember to pick influencers who align with your brand’s personality. With a 2024 report showing that email marketing has an average ROI of 4200%, its clear this tool is here to stay.
Cvent
MAY 16, 2022
Build the perfect event Websites that turn visitors into registrants Our built-in site designer helps you easily build beautifully branded event websites that attract audiences for any type of event you're hosting. With Cvent, you'll be able to identify patterns, measure, and score attendee activity for faster and smarter follow-up.
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