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Taj-Parent Indian Hotels Company Enters Ras Al Khaimah With Branded Residences

Skift Blog

Skift Take: While IHCL is aiming to double its portfolio by 2030 and grow its international presence in markets that host Indian diaspora, Ras Al Khaimah's Al Marjan Island lifestyle destination is being developed as an emerging as a tourism center for the UAE. Bulbul Dhawan Read the Complete Story On Skift

Branding 263
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India’s Tourism Boom: Middle Class Drives Surge, Global Brands and Hotels Pivot

Skift Blog

Skift Take: India's travel and tourism sector is witnessing a boom. But making the most of it will need smart ideas and investments. The next few years will show how well global and local companies can seize this chance. Peden Doma Bhutia Read the Complete Story On Skift

Tourism 328
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2024 Summer Olympics: Airbnb, Accor, and Air France Hope for Brand Marketing Windfall

Skift Blog

Skift Take: Many industry leaders doubt Paris will enjoy an immediate tourism windfall from the Games. But Accor, Airbnb, and Air France are counting on a boost in brand awareness, with 15 million visitors and a billion viewers watching on TV. Sean O'Neill Read the Complete Story On Skift

Branding 342
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Live Tourism Was 2024’s Most Important Story in Travel 

Skift Blog

Skift Take: In 2024, tourism pivoted to Live Tourism, with travelers chasing events and moments over destinations. Emotional, communal experiences dominated itineraries, transforming how brands package, promote, and deliver travel. Sarah Kopit Read the Complete Story On Skift

Tourism 290
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Universal Music’s New Hotel Brand Banks on Trend in Live Tourism

Skift Blog

Skift Take: Can a music label make a good hotel brand? Universal Music Group believes you'll pay $400 a night to stay at its new Umusic Hotels. It aspires to build "cultural hubs" that combine hotel, entertainment, and local music heritage. Ben Walker Read the Complete Story On Skift

Branding 278
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America’s Best-Paid Tourism Marketers

Skift Blog

Skift Take: Many tourism board CEOs command high compensation. Here's Skift's first major look at the pay packages U.S. destination marketing executives, looking at the city, state, and national levels. Dawit Habtemariam Read the Complete Story On Skift

Tourism 306
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NYC Names New Tourism Boss Ahead of City Hosting Major Events

Skift Blog

Skift Take: Julie Coker is trading San Diego's fish tacos for New York City's dollar slices by becoming NYC's new tourism champion. Coker is taking the reins from Fred Dixon, who bounced to Brand USA. Dawit Habtemariam Read the Complete Story On Skift

Tourism 290