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What is Yield Management: Guide for Hotels

SiteMinder

Yield management is a pricing and revenue management strategy that is used to maximise business performance. Table of contents History and development of yield management Yield management, which originated in the airline industry, marked a revolutionary shift in how businesses approached supply and demand. What is Yield Management?

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Hotel Revenue Management Strategies

Xotels

In short, revenue management is a disciplined approach that aims to increase the revenue success of your business. This is done by thoroughly understanding your property, its customers, and the market. Mix of business and leisure amenities and services (see how to target the bleisure market ).