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What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.

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Benefits of Yield Management in the Hotel Industry

Inn Quest

Anyone who has worked in the hospitality industry for a few years would enthusiastically attest to the importance of yield management in hotels, particularly in hotel revenue management. Furthermore, we will provide examples of successful yield management strategies and offer tips on how to implement them in your hotel.

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Intellisoftware Join Forces with the Australian Revenue Management Association (ARMA) in Major Strategic Partnership 

Hotel Management

The company will become involved in the design of a new AI training course for ARMA members which has been proposed for ARMA’s 2024 curriculum to take advantage of the enormous groundswell of interest in AI and how it can benefit all types of businesses in the hospitality sector and beyond.

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Marketing for Hospitality and Tourism – Your 2024 Guide

MediaBoom

It relies on data-driven planning and continuous performance measurement to achieve business objectives. Unsurprisingly, 97 percent of today’s consumers report learning about local businesses online. Your first order of business should be setting up your website if you haven’t already. How do you elevate your rank?

Tourism 94
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A history lesson in revenue management and the top challenge facing today’s hotels

SiteMinder

The gap, observed and experienced by many, suggests that the industry has far from realised the full potential that the practice holds for today’s accommodation businesses. The exact genesis of yield management (now revenue management) in the hospitality sector is hotly debated,” says Stuart-Hill.

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Silavadee Pool Spa Resort Samui increases bookings by 60% with SiteMinder’s platform

SiteMinder

Silavadee Pool Spa Resort emphasises that “since implementing SiteMinder, we have experienced a significant increase in online bookings, up to 60%, through effective yield management strategies based on market trends. Previously, the resort handled all tasks manually, which was time-consuming.

Resorts 98
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Navigating the UK Market: Top Revenue Management Trends for Hotels

Catala Consulting

This article explores the top trends in hotel revenue management, yield management, and revenue management in the UK, offering insights and strategies for hotel professionals. Dynamic Pricing: The Heartbeat of Yield Management Dynamic pricing remains at the forefront of yield management strategies.