Sojern releases State of Destination Marketing 2024 Report
Hotel Business
NOVEMBER 20, 2023
In addition, 40% of DMOs see significant potential in AI for predictive analysis and forecasting, 38% for data analysis and interpretation and 37% for marketing content personalization. Motivators for co-op campaigns include boosting overall marketing investment (58%), expanding audience reach (54%) and cost-sharing (46%).
115 
Let's personalize your content