gcommerce

MAY 3, 2023

Actively engaging with your content makes your hotel more memorable, making clicks a slightly more accurate representation of awareness than impressions. Impression Share/Market Share Part of building awareness is cutting through the noise; impression share can help determine if you’re doing so successfully.

Market 97

Market Marketing Cost Per Click Digital Marketing 97

gcommerce

FEBRUARY 13, 2023

Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. With the current economic climate, we have seen significant increases in the average cost-per-click (CPC) on hotel metasearch channels. If you want more information on how to generate group business leads, see here.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

Cloudbeds

JULY 27, 2023

First, as an independent lodging business, you must register your property on Trivago Business Studio. However, your listing may be inaccurate or incomplete, so use Trivago Business Studio to update your property’s profile, images, descriptions, and reviews. How do they work? Where do they appear? Ready to learn more?

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

MediaBoom

NOVEMBER 4, 2023

Before and After Photos Source: [link] You think a specific property has potential, but your prospects may not share that belief unless they see the changes brought to life. Convince them with a before-and-after render (or showcase your past work, like this business here) to persuade them. Mediaboom is here to help.

Real Estate 86

Real Estate Business Marketing Market 86

SiteMinder

JUNE 27, 2024

TripAdvisor offers native advertising on both its website and app via a tool called TripAdvisor Ad Express , which lets hospitality businesses set up their own TripAdvisor ad campaign then monitor and manage it to ensure it drives a return. TripAdvisor isn’t one of the most well-known travel websites in the world for nothing.

Cost Per Click 52

Cost Per Click Hotels Business Marketing 52

gcommerce

MAY 22, 2023

Does call tracking matter for hotel marketing? Even in today's digital age there are many times when a customer still prefers to call a business to engage, ask questions, and ultimately book. Learn more about email marketing today! In fact, on average email returns $44 for every $1 spent.

Digital Marketing 97

Digital Marketing Market Marketing Hotels 97

Up Hotel

DECEMBER 9, 2024

Increase room ADR, sell more hotel rooms direct, increase you market share, reduce channel spend on OTAsfamiliar? The next article will look into top ways to allocate your marketing budget in 2025. Well, I guess its time to start waving the magic digital wand for 2025.

ROI 40

ROI OTA Hotels Cost Per Click 40