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The Secrets to Running a High-Performing Amazon Advertising Campaign

Social Hospitality

Amazon advertising campaigns are a powerful tool for businesses to promote their products. Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors.

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Key Metrics to Measure the Success of Your Digital Ad Campaigns

MediaBoom

Digital advertising is increasingly crucial to promote and grow your business. With the right numbers, you can determine exactly whether or not the money you invest in your digital marketing strategy is well-spent. These numbers allow you to make adjustments, prioritize spending, and maximize business growth.

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Business intelligence for hotels (+7 leading BI solutions)

Cloudbeds

Think back to the last time you made an important business decision for your property. That’s where business intelligence comes into play. Hotel business intelligence takes your existing data and tech stack to the next level. Here, we explore business intelligence for hotels and how it differs from data analytics.

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Hotel Digital Marketing in a Down Economy- Part 2

gcommerce

Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. With the current economic climate, we have seen significant increases in the average cost-per-click (CPC) on hotel metasearch channels. If you want more information on how to generate group business leads, see here.

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Google Ads for Hotels – Ace Your Next Campaign With 13 Tips

MediaBoom

Creating a successful Hotel Ads campaign is as easy as using your Google Business account to begin. Are you eager to learn more about Hotel Ads and how they can transform your hospitality business? Hotels eager to use the power of Google Ads to drive business must follow three steps for onboarding. Let Mediaboom guide you.

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Hotel Distribution Channels- Types & Strategies to Optimize

Hotelogix

We will tell you how to build a distribution strategy, pick the right channels, manage your OTA business, boost direct bookings, handle reviews easily, and track your results. This system is especially useful for reaching business travelers and large groups. Integrating with a GDS can open up new markets and bring in more bookings.

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Hotel revenue management strategies and solutions

SiteMinder

The growth of data that’s now readily available as well as the ways to track and analyse it provides a wealth of new opportunities for your business to turn a profit. Many businesses where consumers spend money have varying prices based on demand, supply and shifts in costs. Revenue management is essential for any hotel today.