STAAH

AUGUST 29, 2023

To truly drive success, your focus should extend to drawing more visitors to your booking engine through a well-crafted digital marketing strategy. Upsell with Vouchers Vouchers are a great revenue source for hoteliers who can work away in the background on your website and email channel. What do they look like? Where are they based?

OTA 104

OTA Email Marketing Marketing Strategy Marketing 104

Hotelier Magazine

JANUARY 24, 2024

Not only do [these two systems] manage our customer relationships as far as maintaining contact information, email data bases, and email-marketing software, they do all of our online relationship management by monitoring review sites, which let the properties know when they have a review so they can engage appropriately.”

Business 59

Business Hospitality Email Marketing Management 59

MediaBoom

DECEMBER 11, 2024

Read on to explore 15 impactful hotel marketing strategies that will help your business thrive in this dynamic industry. Local SEO Tactics: Enhance Your Google Business Profile: Keep your profile updated with accurate contact details, high-quality images, and promotions.

Marketing Strategy 93

Marketing Strategy Hotel Marketing Market Marketing 93

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. Here are some common advertising examples that can be used to market a bed and breakfast business.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Hotelogix

FEBRUARY 19, 2025

When the economy is low, the first thing that most businesses want to save on is their marketing. HubSpot carried out a study that established the fact that the more customer engagement and bookings take place, the better a business focuses on content marketing ( HubSpot, 2023 ). Special holiday offers.

Market 40

Market Marketing Hotels Email Marketing 40

MediaBoom

JULY 5, 2023

Customized to the hotel’s target audience, location, and services, the plan contains key elements such as identifying the target market, brand positioning, and creating an online presence. Thus, understanding your audience segmentation can drastically impact your marketing efforts and overall success.

Hotel Marketing 82

Hotel Marketing Marketing Market Marketing Strategy 82

MediaBoom

AUGUST 3, 2023

The 15 Best Real Estate Content Marketing Strategies Look no further if you seek content marketing ideas to build your real estate brand. Local Market Reports The first content marketing strategy is specific to real estate businesses: local market reports. How can content marketing help you achieve this?

Real Estate 91

Real Estate Market Marketing Consumer 91

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. We understand that it can be challenging to reach your target audience and grow your client base as a business owner.

Digital Marketing 94

Digital Marketing Construction Market Marketing 94

SiteMinder

APRIL 11, 2024

Step 3: Implement targeted marketing campaigns to reach specific audiences Developing targeted marketing campaigns allows you to connect with specific segments of your potential guest base, tailoring your message to their unique preferences and needs.

Dining 98

Dining Hotels Average Daily Rate Target Marketing 98

STAAH

OCTOBER 22, 2024

Whether through corporate gifting, special packages, or targeted marketing, there are numerous ways to keep voucher sales flowing throughout the year. Use targeted email marketing and to promote packages like “staycations” during off-season periods, emphasizing flexibility and convenience.

Sales 52

Sales Hotels Consumer Target Marketing 52

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers uses inbound over outbound methods. Get on the Same Page as Your Competitors You should also use digital marketing to get on a more even playing field with your competitors. Transform Your Business Today Schedule Your Free Consultation Looking to take your business to the next level?

Digital Marketing 88

Digital Marketing Marketing Market B2B 88

Hotelier Magazine

SEPTEMBER 12, 2023

The same applies to different forms of digital marketing and we are seeing how the travel industry is applying AI across many disciplines. SEO continues to be a key marketing tactic for travel businesses and comprehensive travel SEO touches on a wide range of different tactics and strategies.

Digital Marketing 52

Digital Marketing Scale Email Marketing Marketing 52

MediaBoom

SEPTEMBER 21, 2023

Insurance marketing isn’t just about selling insurance policies. Insurance marketing is the process of promoting an insurance business to potential customers. Insurance marketing involves identifying and targeting potential clients while using selling strategies to show them why your insurance company is the right choice.

Market 76

Market Marketing Marketing Strategy Business 76

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Marketing Market Target Marketing 52

Inn Quest

JUNE 13, 2023

Or enhance brand visibility in your target market? Craft a Compelling Message: Thereafter, to capture your audience’s attention, your hotel marketing campaign needs a compelling message. These goals should be specific, measurable, attainable, relevant, and time-bound (SMART). Improve occupancy rates during the low season?

Hotel Marketing 56

Hotel Marketing Marketing Market Digital Marketing 56

Xotels

AUGUST 15, 2022

Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. Hoteliers need to get more strategic insight and understanding of the financial side of the business. And he is right; marketing plans in general are too superficial. Email marketing.

Marketing 59

Marketing Market Hotels ROI 59

MediaBoom

AUGUST 23, 2024

To capture the attention of discerning travelers , resorts must deliver exceptional experiences and employ sophisticated marketing strategies. Resort marketing is the art and science of positioning a resort as the ideal destination for leisure or business travelers. Doing so can hurt your business for years to come.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

Catala Consulting

JANUARY 9, 2024

Although simple, this formula is incredibly insightful, offering a transparent view of the efficacy of marketing endeavours. Effective Strategies for CAC Optimization Targeted Marketing Approaches Customizing marketing initiatives for specific customer segments can notably reduce CAC.

Hotel Marketing 52

Hotel Marketing Marketing Market Real Estate 52

MediaBoom

MARCH 14, 2024

A staggering 75% of consumers admit to judging a business’s credibility based on its website design. In this way, you make sure it ranks in the top positions when someone searches for relevant keywords related to your hotel business. Secure your exclusive, free consultation with our luxury marketing experts today.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

MediaBoom

MARCH 15, 2024

National Keywords: Understand the distinction between local and national keywords, targeting broader audiences across the country or internationally. Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market. Local business markups are especially pertinent for hotels.

Hotels 92

Hotels Accommodation Business Target Marketing 92

MediaBoom

SEPTEMBER 21, 2023

In the contemporary business landscape, digital marketing has emerged as an indispensable component of any business strategy. Of course, with so many types of digital marketing, trying to find the right fit for your business’s needs can be challenging. Mediaboom is here to help.

Digital Marketing 52

Digital Marketing Marketing Market Email Marketing 52

Cloudbeds

MARCH 15, 2023

They’re typically made on a hotel’s website or other direct booking channels, like email, the sales team, social media , or through messaging tools like WhatsApp or Messenger. Three of the largest booking sources for lodging businesses are online travel agencies, metasearch engines , and your direct website.

OTA 98

OTA Revenue Sales Hotels 98

MediaBoom

JUNE 20, 2023

More and more people want valuable content from the businesses they support these days. That’s where digital content marketing comes into play. Even more beneficial is the fact that there are a multitude of free and paid digital content marketing tools available, perfect for businesses of all shapes, sizes, and budgets.

Market 52

Market Marketing Digital Marketing Marketing Strategy 52

MediaBoom

MARCH 27, 2023

Take a look at how the Top ten luxury hotels set themselves apart and appeal to distinctive groups of travelers through their marketing. What is the target market for luxury hotels? They make up 64% of the target market. Those in their teens and early twenties also make up a sizable portion of this market.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

gcommerce

FEBRUARY 13, 2023

As some hotels pull back their budgets on paid search, there is a real opportunity to win market share. Work with your internal team or digital marketing agency to refine your target markets, keywords, and messaging to get the biggest bang for your buck. Curate special experiences for segments of your guests.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

MediaBoom

APRIL 5, 2024

By engaging these potential travelers during their research phase, travel marketing effectively drives interest, bookings, and revenue for the tourism industry, making it a critical strategy for businesses looking to capitalize on digital consumer behavior. Are you aiming to engage those ready to discover new destinations?

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88

Hotelier Magazine

JULY 11, 2023

The same applies to different forms of digital marketing and we’re seeing how the travel industry is applying AI across many disciplines. Additionally, search engine optimization (SEO) continues to be a key marketing tactic for travel businesses. AI is changing the way marketing operates.

Digital Marketing 40

Digital Marketing Scale Marketing Market 40

MediaBoom

FEBRUARY 23, 2024

This information will enable you to tailor your marketing strategies, enhance brand positioning, and effectively engage affluent customers. Transform Your Business Today Schedule Your Free Consultation Looking to take your business to the next level? Mediaboom is here to help. Mediaboom is here to help.

Consumer 90

Consumer Branding Market Research Marketing 90

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals. Mediaboom is here to help. Mediaboom is here to help.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

MediaBoom

MARCH 9, 2023

Destination marketing is a must for travel and hospitality businesses looking to market services toward specific locales. What Is Destination Marketing? Destination marketing strives to inspire customers to travel to specific locales. If you can’t do it alone, use influencer marketing to help. In 2023, 834.3

Market 59

Market Marketing Tourism Marketing Strategy 59

Hotel Speak

MAY 9, 2023

Is there anything more pressing on the minds of hoteliers, preventing them from having sleepless nights thinking about how to bring down their hotel`s cost and keep their business afloat? It´s clear that optimal control of cost helps hotels to run a profitable and sustainable business model.

Hotels 59

Hotels Upsell Revenue Marketing 59

MediaBoom

JUNE 11, 2024

It’s a way for luxury brands to stand out by showing they value their customers as individuals, not just as part of a target market. Collaborations with Other Luxury Brands This tactic involves partnering with brands that share a similar target market but offer complementary products or services. Let Mediaboom guide you.

Branding 61

Branding Digital Marketing Marketing Market 61

Xotels

JUNE 2, 2023

The winds have been changing lately and the ‘trend’ is shifting back to diverting the business from OTA’s directly to the own hotel website with the aim to win direct clients. Reduce duplicate listings, verify and maintain local profiles on platforms like Google My Business, Yelp, Bing, and more. However… There is hope!

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

Hotel Speak

MARCH 18, 2025

Hotels require a mix of data from across the business, covering demand, booking patterns, competition, consumer preferences, and online behaviors to create a data-informed digital marketing strategy. With Cyber Monday approaching it presented a massive opportunity to run a multi-channel digital marketing campaign.

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