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Peachtree Group Names Brent LeBlanc EVP, Business Development

Lodging

ATLANTA—Peachtree Group announced that Brent LeBlanc is now leading its business development efforts across its investment platforms. In his new role as executive vice president, business development, Brent will support Peachtree’s efforts to grow and expand its vertically integrated investment platforms.

Business 289
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China’s Outbound Tourism is Changing, Female Travelers Are Leading the Way

Skift Blog

This shift will have important implications for how businesses approach their marketing strategies and the kind of products on offer. Skift Take: The evolving demographics of Chinese outbound travel shows a jump in younger female travelers. Peden Doma Bhutia Read the Complete Story On Skift

Travel 301
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Domestic U.S. Tourism Growth Levels Off as Americans Head Overseas

Skift Blog

domestic tourism businesses want to hold on to the post-pandemic gains with Americans, they better upgrade their marketing strategies and experience offerings. Skift Take: If U.S. Dawit Habtemariam Read the Complete Story On Skift

Tourism 246
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The Evolution of Social Media: Past, Present, and Future

Social Hospitality

Social media has transformed how we communicate, consume content, and conduct business. It’s now crucial for businesses to understand how social media has evolved—and where it’s headed—to stay relevant in an ever-changing landscape. The advanced targeting features help businesses reach the right people at the right time.

Consumer 246
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Ovolo taps into AI to enhance marketing and create personalised experiences

Hotel Management

Nodal Founder, Tim Durgan, and Ovolo Hotels Group Director of Marketing, Stephen Howard At Ovolo, we pride ourselves on being a challenger brand that constantly seeks to innovate and elevate, said Ovolo Hotels Group Director of Marketing, Stephen Howard.

Marketing 130
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Key appointments: Langham, La Vie, Rydges

Hotel Management

Giles will also be responsible for bringing La Vie’s vision for boutique hotels to life as the business seeks to capitalise on the growing demand for personalised hotel experience.

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Mastering Social Search for Hotels: Boost Your Visibility on TikTok, Pinterest, and Instagram

Social Hospitality

Optimizing Your Hotel’s TikTok Presence TikTok for hotels offers unique opportunities to showcase properties creatively. Creating Instagrammable spaces in your hotel is a great way to encourage guests to post about you on their own accounts.

Hotels 237