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How to maximize hotel revenue without discounting

Hotel Speak

But a lot of hoteliers have gotten stuck in a loop of constantly slashing prices, offering direct channel discounts, OTA promotions, and special rate packages to drive occupancy. For example, targeting people looking for a local getaway during shoulder seasons or offering special deals to business travelers for repeat bookings.

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Exclusive: Trilogy Hotels closes first year with 13 hotels and big ambitions for 2025

Hotel Management

Holiday Inn Sydney Airport recently rebranded to a Crowne Plaza under Trilogy management Tony Ryan: I was working in London prior to Covid selling branded management companies and was then approached by some third-party management companies looking to expand into Europe and the UK. We’re not.

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