Amadeus Hospitality

JANUARY 9, 2025

Here, we outline ten essential best practices for creating and cultivating successful hotel proposals to increase your chances of winning more business opportunities, both now and in the future. Assess whether the program aligns with your hotel’s offerings and target market.

Hotel Sales 85

Hotel Sales Sales Events Hotels 85

MEWS

NOVEMBER 28, 2024

What is a hotel business plan A hotel business plan is a roadmap outlining specific goals and the strategies to achieve them. It includes financial targets, marketing strategies, and a clear direction for your hotel's profitability and viability.

Business 52

Business Target Marketing Marketing Strategy Hotels 52

eHotelier

OCTOBER 23, 2023

By understanding the needs of their target market, providing them with tailored services, and creating unique experiences for them, hotels can take advantage of these emerging trends and turn their property into an essential destination in the remote work movement.

Target Marketing 116

Target Marketing Marketing Market Hotel Sales 116

SiteMinder

OCTOBER 29, 2024

What is a property management business plan? A property management business plan is a document created by property managers or business owners to outline strategies and goals for managing and growing a property management company. Table of contents How important is a property management business plan?

Business 59

Business Management Target Marketing Revenue 59

Hotel Management

DECEMBER 20, 2023

A lot of the target [market] was around project-focused corporate opportunity. It’s a lot of relationship building in the local market. When I left Quest in 2018 and bought into the Veriu business, it was actually one of the first deals that we did, so it’s great to see it come to life. It is a mix.

Construction 267

Construction Shopping Pipeline Occupancy 267

Hotel Management

AUGUST 8, 2024

“Our recent member survey showed just how important WHM visitors are to Australia’s tourism economy with half of businesses saying they are vital employees and more than half saying they are a vital visitor market,” said ATEC Managing Director, Peter Shelley.

Tourism 130

Tourism Hospitality Target Marketing Business 130

Inn Quest

MARCH 2, 2023

Hotel management is a complex and challenging task requiring business acumen and customer service skills. This means identifying who your target market is, their needs and preferences, and how you can best serve them. For example, your target market is mainly business travelers.

Management 89

Management Target Marketing Marketing Strategy Revenue Management 89

Hotel Business

JANUARY 15, 2025

We often see management companies investing heavily in front-of-house technology to enhance the guest experience and drive repeat business and revenues, Henrik Shimony, cofounder/ CEO, Reeco, and a former hotelier, told Hotel Business in an exclusive interview. In todays competitive market, Reeco is essential.

Operations 59

Operations Resorts Hospitality Management 59

Hotel Management

SEPTEMBER 24, 2024

The hotel sector is a major target market for many businesses. Hotel issues have an inevitable impact on supplier businesses as well. “We are incredibly grateful for the financial support from sponsors, but also for their attendance and engagement in the conference.

Events 147

Events Hotels Target Marketing Accommodation 147

A Sales Guy

SEPTEMBER 8, 2014

My boy Bob made it his mission to close a client that I had dismissed as not our target market and not a good fit. Their business model was basically door to door sales for 100% commission only. It wasn’t out target market, as they weren’t technology. Boy was I wrong. He wanted to chase everything.

Target Marketing 118

Target Marketing Sales Hiring Pipeline 118

Social Hospitality

MARCH 27, 2023

Amazon advertising campaigns are a powerful tool for businesses to promote their products. Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors.

Cost Per Click 130

Cost Per Click ROI Market Research Target Marketing 130

Hotelogix

NOVEMBER 28, 2024

The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape.  Business travelers typically seek workspace-friendly rooms with fast Wi-Fi, while families require spacious accommodations with connecting rooms.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

Little Hotelier

JUNE 26, 2023

What is an Airbnb business plan? An Airbnb business plan is a formal document that details a roadmap and strategy for your property. It will also discuss factors like budget , target markets, and brand vision. Your Airbnb business plan should be comprehensive but clear and easy to understand.

Business 52

Business Target Marketing Consumer Accommodation 52

MediaBoom

JULY 10, 2024

Selecting the right keywords can make your home-building business more visible…or invisible. Tools like SEMrush , Google Keyword Planner , Ahrefs , Google Trends , and AnswerThePublic can help you research keywords that are relevant to your target market. After all, keywords are the backbone of any SEO home builder strategy.

Business 61

Business Construction Marketing Market 61

SiteMinder

DECEMBER 20, 2023

What is a hotel business? A hotel business is simply an establishment that offers guests a place to stay. No matter which definition you use, the ultimate goal of all hotel businesses is the same: to attract more guests, fill more rooms, and maximise the value of every booking. Here’s a basic list to get you started.

Business 59

Business Hotels Management Revenue 59

Hotel Management

JUNE 20, 2024

“We have a very ambitious target to triple the number of hotels from 80 to 250 by 2035. The majority of [new hotels] will be outside Japan, and Australia is one of the key target markets. I think inbound business will continue to grow in Japan. The number of American tourists to Japan increased [sixfold from 2022, to 2.05

Resorts 147

Resorts Hotels Target Marketing Tourism 147

STAAH

OCTOBER 22, 2024

Whether through corporate gifting, special packages, or targeted marketing, there are numerous ways to keep voucher sales flowing throughout the year. Partner with local businesses and corporations, promoting your vouchers as an ideal way to show appreciation. 5 Effective Strategies to Drive Hotel Gift Voucher Sales All Year 1.

Sales 108

Sales Consumer Target Marketing Email Marketing 108

Social Hospitality

JANUARY 16, 2023

Let’s face it: today’s market is more crowded and competitive than ever before. And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. Rather, businesses today contend with rivals both down the street and on the other side of the globe.

Marketing 162

Marketing Market Marketing Strategy Consumer 162

A Sales Guy

JANUARY 4, 2018

Start by creating a list of all the problems your product or solution solves, both business and technical problems. How many of those people do you think will be your target market? Are any of the people commenting or liking, your target market? You can see the video here. Make them substantive and real.

Target Marketing 100

Target Marketing Marketing Market Sales 100

A Sales Guy

APRIL 10, 2013

A capital expense is an expense that adds value to the current business. Simply put, think of a capital expense as investment in the business that creates a cost basis or equity. In it’s fist year of business it sold 50,000 dollars of ice cream from that shop. Is your target market sensitive to capital expenses?

Operations 106

Operations B2B Sales Shopping 106

MediaBoom

AUGUST 1, 2024

It involves identifying target audiences, developing compelling offerings, selecting optimal distribution channels, and implementing effective promotional campaigns. It relies on data-driven planning and continuous performance measurement to achieve business objectives. As a local business, use that element to your advantage.

Tourism 94

Tourism Market Marketing Hospitality 94

A Sales Guy

JANUARY 14, 2013

A good sales strategy and plan should target and address all the micro challenges and opportunities your business is facing. It should be keenly focused on unique business nuances. Social media provides sales people with insight and connectivity to their target market in ways that didn’t exist just a couple of years ago.

Sales 122

Sales Marketing Market Target Marketing 122

Little Hotelier

FEBRUARY 11, 2024

Attracting guests relies on a holistic approach including a strong online presence, targeted marketing, and partnerships. Successive years of business growth In three years since switching from another provider to join with Little Hotelier, Limasan Villa has seen nothing but success in the form of increased bookings and revenue.

Revenue 98

Revenue Target Marketing General Manager Dining 98

Textedly

MAY 23, 2024

Simply put, SMS campaigns are targeted marketing initiatives that utilize text messages to reach and engage with customers. Whether it's promoting a new product, offering exclusive deals, or providing timely updates, SMS campaigns offer a direct line of communication between businesses and their audience.

Market 52

Market Marketing Target Marketing Business 52

Anthony Iannarino

MAY 2, 2019

Many of them believe that their business should run like Amazon.com, with them offering a product or service or solution, and people clicking to buy what they sell, an idea that works well for some transactional sales, but performs poorly when their target clients need help (and even Amazon has salespeople for AWS, their biggest money-maker).

Sales 95

Sales Target Marketing Marketing Strategy Services 95

Hotelier Magazine

JANUARY 24, 2024

CRM systems also provide real-time performance data around slow and busy periods, so your sales and marketing teams can identify new leads, design targeted email campaigns, as well as understand and respond to market conditions. A sprawling resort’s needs may differ from those of a busy casino or a small boutique hotel.

Business 59

Business Hospitality Email Marketing Management 59

Revinate

JULY 24, 2024

This article was originally developed and published for Hospitality Net's Data and Business Intelligence Thematics. Read more here.

Revenue 52

Revenue Target Marketing Hotels Marketing 52

Hotel Business

AUGUST 11, 2023

According to Marriott, the new-build concept will consist of 124 keys and “is perfect for secondary and suburban markets with a concentration of class B multifamily.” ” The company said it already has 1,800 target markets identified in the U.S. and Canada.

Branding 98

Branding Target Marketing Closing Revenue 98

Lure Agency

MARCH 24, 2023

Working Collaborative Group Gatherings: A New Segment is Being Defined for Hotels The concept of a hybrid workstyle is revolutionizing businesses and salespeople. While offering a virtual or hybrid model has shown to be good for business, what companies are missing are those impromptu “water cooler chats.”

Hiring 116

Hiring Ancillary Revenue Hotels Business 116

Hotel Speak

OCTOBER 24, 2024

Cloudbeds Intelligence marks a breakthrough in eliminating the traditional silos of hotel management, empowering properties to take specific, data-backed actions across every function of their business – including revenue management, marketing, operations, and guest experience.

Upsell 105

Upsell Hospitality Cancellation Forecasting 105

Social Hospitality

JULY 5, 2022

Or try a new approach like collaborating with influencers to help you promote your business. Which is best for your business? Let’s look at both types of marketing and examine their strong and weak points. That way, you can make an informed decision on which type best fits your marketing goals. Billboard Campaigns.

Market 189

Market Marketing Branding Services 189

Social Tables

SEPTEMBER 7, 2017

If you want to stand out you need to make your ads relevant to your target market. Making an ad relevant means speaking to your target market’s pain points and status symbols. You may need to run different ads at different time of the year or business cycle. Your target market is the same way.

Target Marketing 60

Target Marketing Hotels Marketing Market 60

SiteMinder

SEPTEMBER 26, 2022

While not all the information is consistent across all channels (for example, direct reservations may carry fields of data OTAs do not provide), making sense of consistent data components is required to successfully understand your own hotel’s market segmentation. Source market (which may be different from a traveller’s nationality).

Hotel Marketing 95

Hotel Marketing Market Marketing Fair Share 95

STAAH

MAY 28, 2024

By providing state-of-the-art facilities and services such as catering, audio-visual equipment, and event planning, hotels can attract business travelers and event organizers. Market Effectively: Use targeted marketing campaigns to promote ancillary services to both current guests and potential visitors.

Ancillary Revenue 113

Ancillary Revenue Revenue Services Events 113

Hotel Business

MARCH 1, 2024

Knowland’s recent meeting planner survey revealed that groups are more likely to relocate events to alternative markets than move down in chain scale to reduce costs. This indicates an opportunity for non-hotel venues to compete more strategically for group business. We believe that finding that business shouldn’t be complicated.

Events 64

Events Target Marketing Scale Marketing 64

STAAH

OCTOBER 15, 2024

Tip for Hoteliers: Look for a cloud-based PMS that allows real-time updates, offers mobile access, and can easily scale as your business grows. Personalizing guest experiences is critical for increasing satisfaction and encouraging repeat business, and a CRM makes it easier to manage these interactions effectively.

Operations 108

Operations OTA Overbooking Revenue 108

Cloudbeds

AUGUST 8, 2024

Think back to the last time you made an important business decision for your property. That’s where business intelligence comes into play. Hotel business intelligence takes your existing data and tech stack to the next level. Here, we explore business intelligence for hotels and how it differs from data analytics.

Business 40

Business Revenue Management Forecasting Revenue 40