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Summer Travel’s Hidden Hurdle: The Impacts of Cancellations and No-Shows

Skift Blog

Skift Take: Cancellations and no-shows for hotel reservations tend to be higher in summertime, which can significantly impact revenue for hotels and travel management companies (TMCs). Slicing and dicing data more granularly leads to better forecasting and may reduce potential revenue losses.

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How decision intelligence unlocks hotel data for better insights

Cloudbeds

Consider booking patterns, cancellation rates, average length of stay, guest preferences for room amenities or dietary restrictions, website and app metrics, competitor rates, and market trends—the list goes on. This on-demand access helps staff gain practical knowledge faster.

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