Cloudbeds

JANUARY 10, 2025

For travelers, planning a vacation can be a lot of work. To save time and money, more travelers are turning to metasearch platforms like Google Hotel Ads, Tripadvisor, and Trivago to search for hotels, conduct price comparisons, and find deals. Watch the full session from Passport 2024. Watch now What is hotel metasearch?

Cost Per Click 52

Cost Per Click Market Marketing OTA 52

Cloudbeds

MARCH 20, 2023

One of the key reasons travelers are drawn to smaller, independent lodging properties is they provide personalized, intimate experiences. Transient These guests are individuals traveling for business or leisure. Group These guests travel with a group that has reserved a block of rooms in advance at a special group rate.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

Inn Quest

AUGUST 15, 2023

Hotels face a daunting challenge as travelers seek convenience and competitive prices: how to efficiently manage their room inventory across multiple online distribution channels while maintaining real-time updates and avoiding overbooking. With such synchronization, the process is sped up and manual data entry errors become zero.

Management 52

Management Global Distribution System Overbooking OTA 52

Cloudbeds

OCTOBER 23, 2024

We’re not just giving hoteliers data-driven insights; we’re enabling them to take precise actions that deliver a unified, commercial strategy – from setting dynamic room rates to launching targeted marketing campaigns. Cloudbeds Intelligence will unlock new revenue potential for hoteliers across every aspect of their business.”

Upsell 40

Upsell Hospitality Cancellation Forecasting 40

SiteMinder

JULY 13, 2024

Inventory management Along with managing inventory per rate-type, inventory management considers how rooms are allocated across your booking channels, optimising the mix of direct bookings, online travel agency reservations (OTAs), traditional travel agents and everything in between. How do they book and travel?

Revenue Management 98

Revenue Management Revenue Management OTA 98

eZee Absolute

JANUARY 9, 2023

If you have been thinking of targeting this group of travelers, then here are some of the benefits you would love to learn about: 1. Usually, many digital nomads are successful professionals who have chosen to embrace the nomadic lifestyle and work remotely, allowing them to earn a good income while traveling.

OTA 52

OTA Hotels Accommodation Travel 52

Hotelier Magazine

JANUARY 24, 2024

There could be a hotel [that a business traveller] stays at regularly that may not need to see the guest-service agent every time, or wait in line to get their key. On the flip side, leisure travellers are interested in what to see and do in the area, and consulting with a living, breathing concierge is much more satisfying.

Business 59

Business Hospitality Email Marketing Management 59

Hotelogix

NOVEMBER 17, 2023

For example, you can highlight pop-ups such as "discounts for direct hotel bookings" Travelers do prefer perks and offers while making a booking.    Opt for a booking engine that offers built-in plug-and-play widgets, including quick notifications, pop-ups, and welcome boxes, to name a few.

Target Marketing 52

Target Marketing Hotels Cancellation Services 52

SiteMinder

JANUARY 8, 2024

There are always new strategies, traveller preferences, or industry technologies emerging to keep track of. Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads.

Operations 59

Operations Management OTA Hotels 59

eZee Absolute

MAY 13, 2024

For example: A hotel’s booking pace report for the upcoming month falls short of the occupancy target. The revenue manager can launch targeted marketing campaigns or adjust pricing strategies for specific room types or dates to fill the gap.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

gcommerce

FEBRUARY 13, 2023

Must-Have Hotel Marketing Channels in an Economic Downturn: Metasearch (Google Hotel Ads, TripAdvisor, Kayak, Trivago, etc.) Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. As some hotels pull back their budgets on paid search, there is a real opportunity to win market share.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

Xotels

APRIL 3, 2024

This segmentation involves identifying the purpose of the trip, differentiating between business and leisure travellers, and analysing various trends to enhance revenue performance. Focus on what leisure travellers want to add value to their stay. Have both on and- offline marketing/sales content available to entice group stays.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Hotelogix

OCTOBER 18, 2023

Provides Multi-channel Distribution Integration with various distribution channels like online travel agencies OTAs and global distribution systems GDS expands your hotel's reach to a worldwide audience. This increases visibility, boosts bookings, and helps hotels tap into new markets.

Business 40

Business Global Distribution System Cancellation Hotels 40

SiteMinder

JANUARY 8, 2024

There are always new strategies, traveller preferences, or industry technologies emerging to keep track of. Through marketing strategies, you’re able to highlight how it benefits visiting guests and with innovative business strategies, you’re able to drive quality leads.

Operations 52

Operations Management OTA Hotels 52

Little Hotelier

FEBRUARY 22, 2023

The fun of showing travellers a good time, the joy of making guests happy, the feeling of contentment that comes from earning your own money in your own way; it’s little wonder why so many people have considered establishing their own property. Most commonly, however, hostels are aimed at backpackers and young travellers.

OTA 52

OTA Business Hiring Market 52

MediaBoom

MAY 27, 2024

Commissions per stay: This commission-based system doesn’t make you shoulder the cost of cancellations, as you only pay a portion of the room booking value if a guest stays. Focused on high-intent keywords and optimized ad placements, this strategy effectively targeted elite travelers, substantially boosting engagement and ROI.

Cost Per Click 52

Cost Per Click Hotels Display Ads Real Estate 52

Cloudbeds

AUGUST 8, 2024

Important elements of your reservation behavior help you get a sense of your guests’ preferences, top-performing channels, and patterns to help you target the right guests at the right time. Information on your guests can be gathered via your PMS, guest engagement system, POS system, CRM system, website, and booking engine.

Business 40

Business Revenue Management Forecasting Revenue 40

Hotelogix

SEPTEMBER 17, 2024

One of the best ways to do that is by listing your property on Online Travel Agencies (OTAs). In this article, we'll explore the best online travel agencies for hotels and explain how they can help you increase bookings. What is an Online Travel Agency (OTA)? What to Look for in the Best Online Travel Agency? 

OTA 52

OTA Travel Hotels Services 52