Closed To Arrival Travel Yield Management 
SiteMinder
JUNE 12, 2024
What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.
Xotels
APRIL 3, 2024
Guest & Market Segmentation Hotel market segmentation is an important component of effective revenue management, allowing hotels to target diverse consumer groups based on their behaviours and budget levels. Focus on what leisure travellers want to add value to their stay.
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