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Opening soon: The Keith Motel is set to make its Mornington Peninsula debut next month

Hotel Management

The property closed its doors in early April to undertake a design refresh, opting for ‘casual coastal chic, with a dash of retro cheek’. “We With the vibrant cafes, shops, and restaurants of Rye practically on our doorstep, there are myriad dining choices,” said Moloney.

Motels 130
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A Comprehensive Guide to Hotel Market Segmentation

Inn Quest

This informative blog delves into the world of hotel market segmentation strategy, exploring real-world tactics, methods and actionable tips to help connect hotels with their ideal guests. Continue reading to learn how to identify, analyze and reach your target market like a seasoned hotelier using our guide.

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How to start a hotel business plan

SiteMinder

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

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Why group revenue is about risk management

Hotel Speak

The group may require breakfast, lunch, and dinner, and maybe a gala dinner event to close. For example, when I worked at the Four Seasons in Korea, we had nine restaurants and people stayed at our hotel because they wanted to experience all these dining options. Then you have F&B.

Revenue 63
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What is Yield Management: Guide for Hotels

SiteMinder

This includes offering tailored packages, suggesting room upgrades, promoting in-house dining experiences, and even curating special entertainment events. Cross-selling, on the other hand, promotes additional services, such as spa treatments or dining packages.

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Luxury Hotel Marketing – Top 10 Proven Strategies for Success

MediaBoom

Take a look at how the Top ten luxury hotels set themselves apart and appeal to distinctive groups of travelers through their marketing. What is the target market for luxury hotels? They make up 64% of the target market. Those in their teens and early twenties also make up a sizable portion of this market.

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Hotel Marketing Plan – 13 Strategies to Optimize Guest Satisfaction

MediaBoom

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals.