MediaBoom

FEBRUARY 23, 2024

What Values Drive Your Luxury Brand Target Audience? Contact Mediaboom today to discover how we can tailor a marketing strategy that captivates your target audience and amplifies your brand’s prestige. Create distinct customer segments within the luxury market segment to tailor your marketing messages effectively.

Consumer 90

Consumer Branding Market Research Marketing 90

eZee Absolute

JANUARY 19, 2023

They can also take advantage of internal resources and assets, like staff and equipment, to create marketing materials and campaigns, which can save on production costs. Additionally, if they want to conduct market research and gather customer data, they can leverage the hotel’s existing customer base.

Hotel Marketing 81

Hotel Marketing Marketing Market Hotels 81

Inn Quest

JULY 10, 2023

This informative blog delves into the world of hotel market segmentation strategy, exploring real-world tactics, methods and actionable tips to help connect hotels with their ideal guests. Continue reading to learn how to identify, analyze and reach your target market like a seasoned hotelier using our guide.

Hotel Marketing 52

Hotel Marketing Marketing Market Target Marketing 52

Boutique Hotel News

NOVEMBER 15, 2022

With the decline of corporate travel, an increase in demand for staycations, some markets still closed to travel, and a volatile economic climate, your customer segments will likely have shifted, and in some cases disappeared, over the last 24 months. Where are your target markets researching and booking their travel?

Market Share 52

Market Share Market Marketing Consumer 52

Xotels

APRIL 3, 2024

Understand your Hotel´s Market The success of your revenue management strategy depends on how well you understand your market. This is one of the first steps when creating a revenue management strategy, performing thorough market research. Revenue management starts by analysing the market and competition.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

SiteMinder

JUNE 12, 2024

Valentine’s Day) Special room rates for members of tour groups, conferences, and recurring airline or business customers Based on an analysis of your customer segmentation and booking trends, you can create different revenue options for rooms by incentivising your preferred target market with personalised promotions and discounts.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

Xotels

APRIL 3, 2024

Understand your Hotels Market The success of your revenue management strategy depends on how well you understand your market. This is one of the first steps when creating a revenue management strategy, performing thorough market research. Revenue management starts by analysing the market and competition.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40