This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketingstrategies. Example: Bulgari , the luxury jeweler, exemplifies content marketing mastery.
Virtual Restaurants vs. Virtual Kitchens First, we should discuss two distinct yet closely interconnected concepts: virtual restaurants and virtual kitchens. Both operate in the digital space, but their fundamental differences lie in their core structures and operational strategies.
As a hotel management company , we understand the challenges they face in developing effective hotel marketingstrategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.
If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? A proper strategy connects real estate professionals with their desired audience, fostering relationships and guiding consumers through their property journey.
Hotel email marketing is an onlinemarketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives. Phishing and scam emails are extremely common and extremely dangerous.
With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketingstrategies this year.
They had to close two of their POS outlets. Also, traditional marketing methods aren’t that effective now. So, for those who have always stuck to the old-school ways, getting the strategy right is one of the biggest challenges of the hospitality industry. It is inevitable that with the right strategies.
Knowing how to market luxury products requires keen attention to detail and a deep understanding of your target audience. Top luxury brands like Chanel have developed ingenious marketingstrategies to drive sales. Gucci also had to think outside the usual marketing box when its popularity took a dip in the 90s.
For instance, if your objective is to enhance online reservations, you might invest more heavily in digital marketingstrategies such as SEO , targeted email campaigns , or social media advertising. If you are looking to market to an older crowd, an email marketingstrategy will gain more customers than social media.
Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketingstrategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.
What is Commercial Real Estate Marketing? Onlinemarketing for commercial real estate is vital for showcasing your work and talent among competing real estate professionals. It can be challenging for commercial real estate professionals to know how to develop a commercial real estate marketing plan.
From lead generation to a goal as simple as increasing revenue, digital marketing can help. How to Boost Medspa Digital Marketing in 12 Steps In today’s digital age, promoting a Medspa requires a well-defined onlinemarketingstrategy. We’re glad you asked. What websites do they visit? The result?
Offering Closed User Group (CUG) promo codes, building packages from your direct booking site or including unique value-adds are among the best ways to offer value to your guests who book direct without it affecting your OTA rate parity How does the hotel revenue management process work?
The venue should also be fairly close to your business site if you cater purely to a local demographic. If you’re releasing some sort of digital marketing software, then onlinemarketing is the theme, and the event can include activities like SEO workshops, social media marketing lectures, and so on.
We organize all of the trending information in your field so you don't have to. Join 19,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content