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Key appointments: Ovolo, Marriott, IHG

Hotel Management

As previously reported by HM , Alexander Barnett has been appointed Marketing Communications Director for Australia. He will work in collaboration with Howard and alongside new Group Digital Marketing Manager, Kate Tulloch.

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15 Essentials Digital Marketing Services for Hotels

MediaBoom

A staggering 75% of consumers admit to judging a business’s credibility based on its website design. Through professional photography and thoughtful design, you can showcase the unique features of your accomodation, from luxurious rooms to exquisite dining options.

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What Are the Most Popular Hotel Offers?

gcommerce

Resort guests want to Stay & Play We work with a lot of resort properties that feature amenities such as spas, dining, golf, and more. Consumers are swayed by discount feals While we don’t think this is very surprising news, discount offers also topped the list for most commonly booked across our portfolio of clients.

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What is Luxury? Unveiling the Essence of Modern Elegance

MediaBoom

I t can be material, such as jewelry, designer clothes, or h igh-end cars, or immaterial, such as exotic travel, fine dining experiences, or exclusive events. Though consumption is a factor that still continues to take place, it is a more conscious consumer behavior than it was with the previous generation. What Is Luxury Today?

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Luxury Marketing – The Ultimate Guide to Elevate Your Brand

MediaBoom

At its core, luxury marketing is a specialized target approach for high-end goods and services aimed at affluent consumers seeking a sense of exclusivity. The question is, who are the consumers purchasing these goods and services, and how can we tap into their preferences and desires? Well, not exactly.

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Google Marketing Live 2024: Key takeaways from the GCommerce team

gcommerce

This will allow hotels to deliver highly personalized marketing campaigns, offers, and recommendations like dining options, specific room types, and local attractions based on a guest’s previous stays or preferences. The post Google Marketing Live 2024: Key takeaways from the GCommerce team appeared first on GCommerce Solutions.

Market 104
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Guide to Luxury Branding – 7 Steps to Craft Prestige, Quality, and Identity

MediaBoom

You have to dig deeper: A luxury branding strategy is a marketing approach that emphasizes exclusivity, premium quality, and a unique brand identity. It focuses on creating a sense of prestige and desirability among high-end consumers, often highlighting craftsmanship, superior service, and a rich brand heritage.