Cloudbeds

NOVEMBER 15, 2024

For years, the gold standard guiding business strategies for hotels has relied heavily on historical data, analyzed a few times a year (at best), making it difficult to swiftly respond to changing market conditions. While better than operating without data, this approach is reactive and inefficient, resulting in missed opportunities.

Upsell 105

Upsell Occupancy Revenue Management Revenue 105

SiteMinder

JANUARY 8, 2025

A bed bank is a business-to-business (B2B) travel provider that connects hotels with travel distributors, such as online travel agencies (OTAs) and tour operators. By collaborating with bed banks, hotels gain access to international markets and diverse travel audiences. What is a bed bank? How does the concept of a bed bank work?

OTA 96

OTA Occupancy Revenue B2B 96

Cloudbeds

JANUARY 22, 2025

EBITDAR (Earnings Before Interest, Taxes, Depreciation, Amortization, and Restructuring/Rent) is a profit metric that excludes costs not directly related to operational performance. EBITDAR is calculated using details from the income statement, which presents a company’s revenues and operating expenses over a specific period.

Revenue 40

Revenue Hotels Operations Average Daily Rate 40

Cloudbeds

MARCH 15, 2023

Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions. With direct bookings, lodging operators own their guest data and can pick and choose what information they collect during the booking process.

OTA 98

OTA Revenue Sales Hotels 98

MediaBoom

MARCH 14, 2024

A staggering 75% of consumers admit to judging a business’s credibility based on its website design. Video Marketing Video marketing stands out as a highly effective strategy for hotels, offering a vivid and immersive way to showcase their facilities, services, and the unique experiences they provide.

Digital Marketing 68

Digital Marketing Services Market Marketing 68

Cloudbeds

DECEMBER 17, 2024

A robust guest profile directly improves both operational efficiency and guest satisfaction by granting you a 360-degree view of your guests. Hoteliers can then use these customer profile insights to their advantage for marketing campaigns, loyalty programs and to tailor their propertys overall experience.

Market 40

Market Marketing Upsell Revenue 40