Remove Consumer Remove Direct Marketing Remove OTA
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What is a bed bank? List of bed bank examples for hotels

SiteMinder

A bed bank is a business-to-business (B2B) travel provider that connects hotels with travel distributors, such as online travel agencies (OTAs) and tour operators. By collaborating with bed banks, hotels gain access to international markets and diverse travel audiences. What is a bed bank? Bonotel.

OTA 96
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How decision intelligence unlocks hotel data for better insights

Cloudbeds

Decision intelligence unifies the full range of pricing decision-making through both OTAs and direct bookings. Operations Scheduling housekeeping and tracking inventory are daily operations that, though repetitive and time-consuming, require a level of analysis that makes them difficult to automate with traditional rule-based systems.

Upsell 105
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13 ways to attract more direct bookings for your hotel

Cloudbeds

What is a direct booking? Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. With direct bookings, lodging operators own their guest data and can pick and choose what information they collect during the booking process.

OTA 98
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EBITDAR explained: Driving financial health for hotels

Cloudbeds

Real-time data collection and calculation The data consolidation part becomes more efficient if the PMS is part of a suite of applications that automatically collect and send EBITDAR data, eliminating time-consuming manual reconciliations. Improve marketing and distribution Optimize distribution channels to reduce sales commissions.

Revenue 40
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Guest profiles: Enabling personalized marketing & guest experiences

Cloudbeds

Hoteliers can then use these customer profile insights to their advantage for marketing campaigns, loyalty programs and to tailor their propertys overall experience. This is especially important, considering more than 70% of consumers view personalized experiences as a basic expectation. This insight supports future marketing efforts.

Market 40
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15 Essentials Digital Marketing Services for Hotels

MediaBoom

A staggering 75% of consumers admit to judging a business’s credibility based on its website design. Video Marketing Video marketing stands out as a highly effective strategy for hotels, offering a vivid and immersive way to showcase their facilities, services, and the unique experiences they provide.