Consumer Direct Marketing Scale 
Cloudbeds
MARCH 15, 2023
Hotels can bid on metasearch advertising placements and pay when consumers click on the ad. Metasearch differs from OTAs in that you can direct travelers back to your website to drive direct bookings, and it works on a non-commission model; instead, you pay a cost per click (CPC).
MediaBoom
APRIL 2, 2024
Personalized Direct Marketing Direct mail marketing is another often overlooked luxury real estate marketing strategy in the digital age, though when executed with a personal touch, it can be quite fruitful. In fact, 25% of consumers actually prefer it over digital advertising.
MediaBoom
MARCH 14, 2024
A staggering 75% of consumers admit to judging a business’s credibility based on its website design. Video Marketing Video marketing stands out as a highly effective strategy for hotels, offering a vivid and immersive way to showcase their facilities, services, and the unique experiences they provide.
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