Hotel Speak

MAY 30, 2024

Consumer behaviour and attitudes to F&B have shifted since the pandemic, with some outlets struggling to keep pace. But consumer behaviour constantly changes so predictability is trickier than ever. Localised menus, authentic speciality dishes, and choice – all are important to today’s consumers.

Consumer 105

Consumer Forecasting Revenue ROI 105

SiteMinder

JUNE 12, 2024

Learn more Yield management vs revenue management The goal of yield management is not merely to increase room rates or occupancy; rather, it’s to maximise your hotel’s revenue by forecasting your room supply and demand across a variety of key factors. This strategy aims to ensure maximum occupancy.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

Hotel Business

JANUARY 24, 2024

“The data is another proof point that occupancy levels have more than stabilized, making for a meaningful rise in RevPAR for our customers.” “The data is another proof point that occupancy levels have more than stabilized, making for a meaningful rise in RevPAR for our customers.” ” For the U.S.

Upsell 59

Upsell Occupancy Travel Revenue 59

Hotelogix

JANUARY 10, 2025

Operational delays: Manual data entry and updates consume valuable time that could be better spent on guest services. Occupancy confusion: Without a clear system, it’s challenging to track room availability and occupancy rates accurately. Lost revenue: Missed reservations translate directly to empty rooms and lost income.

Consumer 40

Consumer Management Services Occupancy 40

Hotel Speak

APRIL 18, 2025

But a lot of hoteliers have gotten stuck in a loop of constantly slashing prices, offering direct channel discounts, OTA promotions, and special rate packages to drive occupancy. With the advancement of tech, data analytics, and changing consumer behavior, you may not need to lean on aggressive discounts to drive performance.

59

59

Cloudbeds

MARCH 15, 2023

A direct booking strategy is a powerful force in reducing customer acquisition costs , increasing occupancy, and improving profitability by building greater brand loyalty and giving you direct access to guests. Hotels can bid on metasearch advertising placements and pay when consumers click on the ad.

OTA 98

OTA Revenue Sales Hotels 98

Hotel Speak

AUGUST 9, 2023

By delving into market dynamics, guest preferences, and strategic pricing, hoteliers can fine-tune their room rates, distribution strategies, and other pivotal elements to achieve maximum occupancy and revenue. Key metrics like occupancy rates and revenue remain uncharted waters, unguided by data-driven insights.

Revenue Management 52

Revenue Management Revenue Management Upsell 52

Hotel Speak

JULY 24, 2024

Effective hotel distribution strategies enable hotels to target the right audience, optimise occupancy rates, and enhance revenue management. Where hotels capture guest contact data they can offer a wide array of services before or upon arrival to offer upsell opportunities.

OTA 101

OTA Hotels Revenue Marketing 101

Cloudbeds

AUGUST 12, 2024

Independent hotels, despite having fewer guest rooms and less complex operations, are recognizing that these systems improve pricing strategies, occupancy rates, and Revenue Per Available Room (RevPAR). Conversational commerce More messaging options translate to more interactions with guests and more opportunities to upsell.

Hotels 98

Hotels Operations Revenue Management Revenue 98

Cloudbeds

APRIL 8, 2024

Many hoteliers question if it’s worthwhile investing in a direct booking strategy or if they can solely rely on online travel agencies (OTAs) like Airbnb, Booking.com, or Trip.com to fill occupancy. Upsells and add-ons. What many lodging businesses overlook are the different ways direct bookings can be captured.

OTA 98

OTA Upsell Average Length of Stay Revenue 98

Inn Quest

MAY 11, 2023

By drawing in more visitors, raising occupancy rates and enhancing profitability, a thoughtful pricing strategy can help hotels maximize their revenue. Even if occupancy rates do not rise, this can help hotels raise their profit margins. A Rise in Profitability: Effective pricing strategies can also boost a hotel’s profitability.

Revenue 88

Revenue Occupancy Hotels Marketing 88

Cloudbeds

MARCH 23, 2023

These days, more consumers are going online to make purchases, and travel is no exception. Popular eCommerce platforms like Amazon and Uber have raised the bar, conditioning consumers to expect shopping online to be simple, fast, and secure. Moreover, a hotel room can’t be returned if it doesn’t meet expectations.

OTA 98

OTA Digital Marketing Marketing Market 98

Cloudbeds

JANUARY 22, 2025

Financial analysis When EBITDAR is combined with other metrics, such as ADR (average daily rate), occupancy rate, or RevPAR (revenue per available room) , it can help dig deeper into financial metrics. F&B or events), tap into new market segments such as corporate or family groups, and implement upselling/cross-selling.

Revenue 40

Revenue Hotels Operations Average Daily Rate 40

SiteMinder

JULY 13, 2024

It involves the use of data and analytics to help you keep track of supply and demand so you can make predictions on consumer behaviour. Many businesses where consumers spend money have varying prices based on demand, supply and shifts in costs. This can only be done by measuring and monitoring the demand of your hotel rooms.

Revenue Management 98

Revenue Management Revenue Management OTA 98

Amadeus Hospitality

JULY 10, 2024

For hoteliers, the ability to use technology to analyze consumer behavior, create effective marketing strategies and provide the most exceptional consumer experiences is critical. Artificial Intelligence (AI).

Upsell 52

Upsell Services Travel Consumer 52

Little Hotelier

OCTOBER 30, 2024

It allows you to automate time-consuming tasks, reduce manual work, and keep everything—from bookings to payments—in one place. This tool helps automatically adjust room rates based on demand, competition, and occupancy. Upselling integrations Maximise your revenue by integrating upselling tools into your PMS.

OTA 59

OTA Motels Upsell Overbooking 59

Q4Launch

FEBRUARY 3, 2022

Research Booking Pre-Arrival Arrival Occupancy Checkout / Departure Post-stay Research For us, this is called the “Dreaming” phase of the travel life cycle. This is also prime time for upselling potential guests from their original reservation. Bolded ones are the most typical.

Marketing Strategy 52

Marketing Strategy Upsell Occupancy Hotels 52

Cloudbeds

DECEMBER 17, 2024

This is especially important, considering more than 70% of consumers view personalized experiences as a basic expectation. You can use this information to send booking confirmations, upsell opportunities, and in-stay messages. FREE PLAYBOOK Increase revenue with personalized upsells throughout the guest journey.

Market 40

Market Marketing Upsell Revenue 40

Cloudbeds

APRIL 15, 2024

The hospitality industry is notorious for the number of time-consuming and tedious tasks that must be completed every single day. From checking in guests and entering reservations to managing rates and assigning rooms, many hotels still perform a lot of manual tasks.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

Cloudbeds

FEBRUARY 28, 2024

If the components aren’t integrated, the revenue manager must perform these tasks manually, a time-consuming and error-prone process. When travelers book on your website, you can upsell them to premium rooms and cross-sell onsite services and add-ons like breakfast, dining, spa, and recreation. Generate more revenue.

Revenue Management 98

Revenue Management Hotels Revenue Operations 98

Cloudbeds

SEPTEMBER 3, 2024

The payment industry has evolved significantly over the past few years, bringing forth innovative ways for consumers to pay. This provides a huge boost to your additional offerings, like upselling on hotel room types and property upgrades, as well as ancillary services like spa treatments and on-site activities.

Hotels 52

Hotels Travel Revenue Occupancy 52

Catala Consulting

JANUARY 18, 2024

The key is to find the right balance – pricing rooms to maximize occupancy without undervaluing the service. In the UK, a growing number of consumers are using smartphones and tablets for hotel research and bookings. This approach not only enhances guest satisfaction but also opens up avenues for upselling and cross-selling services.

Revenue Management 52

Revenue Management Revenue Management Market 52

Cloudbeds

SEPTEMBER 12, 2024

Guest experience Managing and personalizing the guest experience was once a time-consuming and tedious process. However, responding to each review can be quite time-consuming, especially if you want to personalize replies and avoid boilerplate formulas.

Hospitality 52

Hospitality Revenue Management Hotels Forecasting 52

Cloudbeds

JUNE 5, 2024

How your online reputation impacts pricing strategies Your online reputation has a significant impact on occupancy and profitability. This, in turn, leads to more visitors, conversions, and, finally, higher occupancy rates. without harming its occupancy rates. Hotels Quality. Reputize.

Revenue Management 52

Revenue Management Revenue Occupancy Average Daily Rate 52

Inn Quest

JUNE 8, 2023

Here’s how it works: Sensors, cameras, and smart thermostats collect data about the room environment (temperature, humidity, lighting conditions, occupancy) which is sent for analysis. Through this method, AI can identify upselling opportunities by leveraging guest preferences and historical data.

Hospitality 54

Hospitality Services Upsell Operations 54

Amadeus Hospitality

SEPTEMBER 6, 2023

Originally pubilshed on PhocusWire Positive momentum continues for the travel industry as global hotel occupancies rapidly return to 2019 levels, with many key destinations having already surpassed pre-pandemic performance this year, according to Amadeus’ Demand360 ® data.

Average Daily Rate 52

Average Daily Rate Global Distribution System Hotels Online Marketing 52

SiteMinder

FEBRUARY 14, 2024

Tourism trends reflect evolving patterns and preferences in travel, influenced by factors such as technological advancements, socio-economic shifts, and changing consumer behaviours. What are tourism trends? Table of contents Why keep up with new trends in tourism?

Tourism 59

Tourism Market Marketing Travel 59

Xotels

APRIL 3, 2024

Guest & Market Segmentation Hotel market segmentation is an important component of effective revenue management, allowing hotels to target diverse consumer groups based on their behaviours and budget levels. Mapping out these questions out in your strategy will help to set realistic goals.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Catala Consulting

DECEMBER 28, 2023

In recent years, the hospitality industry has seen rapid changes in guest expectations, largely driven by technological advancements and changing consumer values. Revenue Management: Advanced revenue management techniques, often involving predictive analytics and dynamic pricing, have allowed hotels to maximize occupancy and revenue.

Management 52

Management Revenue Management Revenue Hotels 52

Xotels

APRIL 3, 2024

Revenue management serves as a predictive tool for anticipating consumer demand, optimizing inventory, and strategically adjusting pricing to maximize revenue growth. Advance Sales: The hotel product, represented by rooms, can be sold in advance, enabling revenue managers to strategically plan and optimize occupancy levels over time.

Revenue Management 52

Revenue Management Revenue Management Forecasting 52

Cloudbeds

JUNE 8, 2023

From increasing occupancy to generating direct bookings and increasing ADR, lodging operators have a lot on their plate. At full occupancy , that’s $6,375 in potential revenue each day. At its average occupancy rate of 72%, the average revenue per night is $4,590. How can you earn incremental revenue through upsells?

Management 98

Management Hotels Revenue Digital Marketing 98

SiteMinder

JANUARY 8, 2024

This industry heavily relies on consumers having disposable income. Housekeeping management: Rostering housekeeping staff, and ensuring they know when and where to clean, can be a surprisingly tricky and time-consuming job. This not only encourages repeat business but also helps your hotel keep a consistent occupancy rate.

Operations 59

Operations Management OTA Hotels 59

Hotelogix

OCTOBER 19, 2023

The primary objective is to help hotels sell more at the best rates to the right guest to boost occupancy and revenue.  It also helps in upselling and cross-selling for more revenue.  It empowers hotels to segment guests and run targeted promotional campaigns to sell more rooms.

Hotels 52

Hotels Revenue OTA Management 52

eZee Absolute

AUGUST 31, 2022

Offering discounts and packages quickly draw travelers into your hotel, intrigues them to make a reservation, and help you boost occupancy. They not just boost your occupancy during the festival but also enable you to earn extra by upselling. Packages and offers are two prominent ingredients of a successful hotel recipe.

Hotels 52

Hotels Events Marketing Market 52

SiteMinder

JANUARY 8, 2024

This industry heavily relies on consumers having disposable income. Housekeeping management: Rostering housekeeping staff, and ensuring they know when and where to clean, can be a surprisingly tricky and time-consuming job. This not only encourages repeat business but also helps your hotel keep a consistent occupancy rate.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

OCTOBER 11, 2022

From collating data in one place to automation processes – these are key to ensuring time-consuming activities are completed quickly, boosting overall efficiency. The ability for your PMS hotel software to connect and integrate with other systems eliminates the need for time-consuming admin work on your behalf. Multifunctional.

Hotels 52

Hotels Management Revenue Management Revenue 52

Cloudbeds

JULY 15, 2023

This leads to higher occupancy, especially in times of low demand when it’s needed the most. With pooled inventory, advanced rates with discounts or non-refundable rates, and upsell integrations, hotels optimize revenue management with smart pricing strategies.

Management 76

Management OTA Cancellation Overbooking 76