article thumbnail

How can hotel groups structure a high-performance reservation center?

AskSuite

In the hospitality industry, centralized reservation teams play a pivotal role in managing bookings, providing customer service, and driving revenue. As hotel groups strive to optimize their reservation processes in an increasingly competitive market, structuring a high-performance team emerges as a critical, yet challenging, endeavor.

Sales 52
article thumbnail

Sojern releases State of Destination Marketing 2024 Report

Hotel Business

. “As the travel industry undergoes rapid transformation, we remain committed to empowering destinations to navigate these changes effectively,” said Noreen Henry, chief revenue officer, Sojern.

Market 115
article thumbnail

Your Guide to Using Conversational Marketing to Drive Demand Generation

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue.