All Things Hospitality

SEPTEMBER 12, 2022

Video Assets To make ad campaigns more effective, Google has added video assets for responsive display ads. Google Ads is requiring a video asset of some sort in order to fully optimize your Google Ad Campaigns. Adding a video asset will ensure that you have the best Google Ads Strategy possible.

Display Ads 52

Display Ads Cost Per Click ROI Shopping 52

Travelboom Marketing

MARCH 21, 2024

The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. If leveraged successfully, cost-per-click advertising can attract and retain customers , as well as introduce your brand to a new audience. Plus, when you use mobile PPC ads , you can reach customers anywhere.

Market 52

Market Marketing Cost Per Click Marketing Strategy 52

MediaBoom

JUNE 27, 2024

Set your budget Determining your budget is crucial for a successful PPC for luxury hotels campaign. Analyze your overall marketing budget and allocate a portion specifically for pay per click advertising. Consider factors like the cost-per-click (CPC) in your market and the potential return on investment (ROI).

Intent 84

Intent Hotels ROI Branding 84

Travelboom Marketing

DECEMBER 16, 2022

Partnerships can prove valuable in not only gaining referrals but also in other, more niche marketing efforts, like link building (for search engine optimization). Integrating bloggers or influencers into your hotel marketing plan is a creative way to establish local partnerships and reach qualified audiences.

OTA 52

OTA Hotels Branding Marketing 52