Travelboom Marketing

MAY 24, 2024

Hotel revenue management strategies make the most of hospitality budgets by connecting the right guests with the best offer at the optimal time. With these insights, the hotel’s staffing, rate structuring, and marketing efforts can be more strategic, reducing wasted efforts, resources, and money.

Revenue Management 52

Revenue Management Revenue Management Cost Per Click 52

gcommerce

FEBRUARY 13, 2023

Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. With the current economic climate, we have seen significant increases in the average cost-per-click (CPC) on hotel metasearch channels. Take advantage of this and suggest personalized experiences and generate even more revenue.

Digital Marketing 52

Digital Marketing Market Marketing Cost Per Click 52

Cloudbeds

FEBRUARY 15, 2023

She clicks on the link to your hotel booking engine from the site, but ultimately she goes to Booking.com because it’s showing the lowest price, and she books there. Each of these touchpoints can come with costs to your hotel. So basically, just over a quarter of your room revenue went to acquisition costs.

OTA 52

OTA Cost Per Click Revenue Marketing 52

Travelboom Marketing

MARCH 21, 2024

Leveraging the proper mix of digital marketing channels is paramount in generating a long-term, sustainable revenue stream. We’ve detailed the most profitable marketing channels for hotels to help you reduce costs, improve performance and increase your bottom line.

Market 97

Market Marketing Cost Per Click Email Marketing 97

MediaBoom

AUGUST 23, 2024

Travel metasearch engines are very similar to digital ad platforms, as they earn money through CPA (cost per acquisition), CPI (cost per impression), and CPC (cost per click.) Secure your exclusive, free consultation with our luxury marketing experts today. Let Mediaboom guide you.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

Xotels

JUNE 2, 2023

While the ideal scenario is to handle everything independently, relying solely on your own revenue management and hotel marketing strategy may not be sufficient. Hilton launched a program called ‘Stop Clicking Around’. Article Summary: Top 6 Hotel Marketing Strategies to Boost your Revenue 1.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

gcommerce

MAY 22, 2023

We've had properties show no online booked revenue through a campaign but thousands in revenue booked over the phone. If you're only able to make decisions based on online booked revenue, you could be missing valuable data that shows the full performance of your hotel’s marketing campaigns. how do we attribute revenue?

Digital Marketing 80

Digital Marketing Market Marketing Hotels 80