MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours.

Travel 94

Travel Target Marketing Digital Marketing Marketing 94

Cloudbeds

MARCH 23, 2023

Travel sites like Airbnb and VRBO create similar expectations in the hospitality industry by allowing travelers to browse destinations and accommodations, peruse photos, descriptions, and amenities, make a reservation, and process payment , all with just a few clicks. Choose the platforms that best meet your marketing objectives and budget.

OTA 98

OTA Digital Marketing Marketing Market 98

gcommerce

AUGUST 27, 2024

When it comes to luxury hospitality, every empty room represents a missed opportunity and mastering the art of revenue management is paramount. The role of revenue management in luxury hospitality At the core of revenue management lies the art of optimizing room rates and availability to maximize revenue.

Revenue Management 52

Revenue Management Revenue Management Digital Marketing 52

Inn Quest

JUNE 13, 2023

Or enhance brand visibility in your target market? Craft a Compelling Message: Thereafter, to capture your audience’s attention, your hotel marketing campaign needs a compelling message. Embrace the power of storytelling, weaving a narrative that resonates with your target audience’s desires and aspirations.

Hotel Marketing 56

Hotel Marketing Marketing Market Digital Marketing 56

SiteMinder

AUGUST 1, 2024

A well-crafted hotel business plan is essential for laying the foundation for success in the competitive hospitality industry. Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Smart technology: What smart devices (e.g.,

Business 95

Business Revenue Hotels Occupancy 95

Hotelier Magazine

SEPTEMBER 12, 2023

By Diego Gomila Artificial Intelligence (AI) has been steadily weaving its way through digital marketing for some time now, from analytics and measurement to chatbots. But while there’s been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 52

Digital Marketing Scale Email Marketing Marketing 52

MediaBoom

JULY 5, 2023

A hotel marketing strategy outlines a path to enhance the brand, charm guests, and boost bookings. Customized to the hotel’s target audience, location, and services, the plan contains key elements such as identifying the target market, brand positioning, and creating an online presence.

Hotel Marketing 82

Hotel Marketing Marketing Market Marketing Strategy 82

Hotelogix

FEBRUARY 19, 2025

Choose influencers whose audience aligns with your hotel’s target market Using Social Media to Attract Guests Pick the Right Social Media Platforms Different social media sites work best for different kinds of guests: Instagram: Share beautiful photos and videos of your hotel. Collaborate on giveaways to engage their followers.

Market 40

Market Marketing Hotels Email Marketing 40

Catala Consulting

JANUARY 9, 2024

Effective Strategies for CAC Optimization Targeted Marketing Approaches Customizing marketing initiatives for specific customer segments can notably reduce CAC. Such targeted campaigns ensure that marketing resources are utilized for the most responsive audiences. Catala Consulting is your go-to partner.

Hotel Marketing 52

Hotel Marketing Marketing Market Real Estate 52

gcommerce

DECEMBER 4, 2023

Leverage GA4’s Audience Insights for Targeted Marketing GA4's audience insights feature offers a wealth of information about your hotel's website visitors. Maximizing your hotel's GA4 implementation is essential to leverage the power of data analytics and drive success in the highly competitive hospitality industry.

Average Daily Rate 52

Average Daily Rate Target Marketing Marketing Strategy Hotels 52

Hotelier Magazine

JULY 11, 2023

Artificial intelligence (AI) has been steadily weaving its way through digital marketing for a while now, from analytics and measurement to chat bots. But while there has been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 40

Digital Marketing Scale Marketing Market 40

Travel Media Group

AUGUST 21, 2019

On this episode of Suite Spot, we have the distinct pleasure of welcoming special guest Mike Parent, Senior Vice President of Sales & Marketing at Coakley & Williams Hotel Management Company, to the podcast. Mike also shares his approach to implementing effective marketing campaigns for new acquisitions and new-build properties.

Market 52

Market Marketing Sales Hotel Sales 52

MediaBoom

MARCH 9, 2023

Destination marketing is a must for travel and hospitality businesses looking to market services toward specific locales. What kinds of strategies should a travel and hospitality company use in its campaigns? Destination marketing strives to inspire customers to travel to specific locales.

Market 59

Market Marketing Tourism Marketing Strategy 59

MediaBoom

MAY 3, 2024

Market Analysis Market analysis is an assessment of your business’s target market and competition. It includes quantitative data such as the actual size of the market. Market analytics is when you study the metrics of your marketing efforts. This includes the behavior and needs of the consumers.

Branding 52

Branding Consumer Business Marketing 52

MediaBoom

MARCH 15, 2024

National Keywords: Understand the distinction between local and national keywords, targeting broader audiences across the country or internationally. Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market. Adapt SEO strategy to capture national search traffic effectively.

Hotels 92

Hotels Accommodation Business Target Marketing 92

Cloudbeds

MARCH 15, 2023

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels.

OTA 98

OTA Revenue Sales Hotels 98

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. It’s not limited to digital marketing, and uses various mediums. What is the target market for luxury hotels?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

FEBRUARY 26, 2024

Expressions that focus on rarity, prestige, and status help entice an elite target market. Top 22 Words That Scream Luxury and Elevate a Brand’s Prestige When marketing products or services, your ultimate goal is to drive sales. crafting a digital experience that merges elegance with innovation.

Branding 87

Branding Marketing Market Digital Marketing 87

Cloudbeds

MARCH 20, 2023

It’s important to note that the hospitality industry is starting to shift away from distinct market segments as blended travel (blending of business and leisure travelers) rises in popularity. See how the Cloudbeds Hospitality Platform can help you grow revenue from your market segments.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

MediaBoom

JULY 19, 2023

Read on to know how the best luxury travel brands position themselves as the authority in the hospitality industry and how you can get a slice of that popularity pie with MediaBoom , a digital marketing agency dedicated to delivering efficient service and results that are second to none. Rewards program: Marco Polo Club 2.

Branding 63

Branding Travel Services Marketing 63

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals. Mediaboom is here to help.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

Cloudbeds

JANUARY 10, 2025

And yet, many hotels overlook metasearch in their digital marketing strategy , missing out on opportunities to reach a broader segment of travelers, compete for business with online travel agencies (OTAs), and drive direct bookings. This enables trip planners to compare hotel booking options without having to visit every site.

Cost Per Click 52

Cost Per Click Market Marketing OTA 52

eZee Absolute

JANUARY 19, 2023

This level of control and flexibility enables accommodation businesses to stay ahead of the competition and make the most of their marketing efforts. Better understanding and targeting of the market Just like any other department of a hotel, the in-house marketing team also has the privilege to enjoy a typical hospitality environment.

Hotel Marketing 81

Hotel Marketing Marketing Market Hotels 81

MediaBoom

MARCH 28, 2024

With almost 60 percent of hotel bookings happening online , luxury hotel advertising remains paramount for hospitality brands of all sizes. What is hotel advertising, and how is it different from standard hotel marketing? As you begin to build a luxury hotel marketing strategy, it must include these elements.

Hotels 52

Hotels Branding Marketing Market 52

MediaBoom

AUGUST 23, 2024

Partner with travel influencers whose audience aligns with your target market. Traditional Marketing with a Modern Twist While digital marketing takes center stage, traditional channels still hold value. Build authentic relationships and create compelling content together.

Resorts 86

Resorts Market Marketing Marketing Strategy 86

MediaBoom

APRIL 5, 2024

By tapping into the authentic experiences of their users, brands can elevate their online presence, foster community, and drive bookings in a highly competitive market. Geo-Targeted PPC Campaigns in Travel Marketing Geo-targeted Pay-Per-Click (PPC) campaigns have become a cornerstone of digital marketing strategies in the travel industry.

Marketing Strategy 88

Marketing Strategy Market Marketing Travel 88

Q4Launch

JUNE 17, 2022

Many of the same principles can be applied across all your vacation rental landing pages and blog posts, so they will be more easily found by search engine users in your target market. It’s good to note here that creating new and optimized content on a weekly basis is critical to achieving long-term success with SEO.

Intent 52

Intent Market Marketing Digital Marketing 52

MediaBoom

MARCH 12, 2024

With clear, user-friendly navigation options highlighting various sectors like Residential and Hospitality, UBBS London sets a high standard for industry websites. Curious how you can elevate your digital marketing for your commercial real estate business? Let Mediaboom help. What kind of content should I include on my website?

Real Estate 88

Real Estate Marketing Market Business 88

Hotelogix

AUGUST 27, 2024

  No Marketing Costs: No need for digital marketing or advertising to acquire these guests. When your hotel business embraces a multichannel strategy, you can attract more guests, increase revenue, and thrive in an ever-changing hospitality landscape. Here’s how you can go about it: 1.

Global Distribution System 52

Global Distribution System OTA Revenue Hotels 52

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. More will dilute your potential to rank.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40