gcommerce

MAY 3, 2023

Key Performance Indicators, or KPIs, are the backbone of your hotel’s digital marketing. They inform decisions about marketing channels, help with campaign optimization, and, most importantly, let you measure the success of your marketing efforts. But how do you choose the right marketing KPIs for your hotel?

Market 74

Market Marketing Cost Per Click Digital Marketing 74

Social Hospitality

JANUARY 16, 2023

And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. That makes marketing even more crucial to a company’s long-term survival. The advent of e-commerce, for example, has expanded possibilities for consumers.

Market 162

Market Marketing Marketing Strategy Consumer 162

Travelboom Marketing

APRIL 12, 2023

Hospitality Real Estate Investment Trusts (REIT) – not something of huge concern for hotel digital marketers. If “et cetera” doesn’t include website performance and digital marketing analytics, that’s the problem. But why should Digital Marketers concern themselves with Hospitality REITs?

Digital Marketing 59

Digital Marketing Real Estate Hotels Sales 59

Travel Media Group

MARCH 16, 2022

Host Ryan Embree discusses how hotels can position themselves to capture market share and secure bookings from both engaged couples and wedding guests. Ryan Embree: So that's what this episode is all about: how to attract more weddings to your hotel and how to leverage your digital marketing and doing it. Listen now!

Digital Marketing 52

Digital Marketing Market Share Hotels Occupancy 52

Hotel Speak

JUNE 6, 2024

SHR comprises a dynamic Central Reservation System (CRS), Internet Booking Engine (IBE), CRM (Customer Relationship Manager), Revenue Management System (RMS), and digital marketing and loyalty program tools. Rod Jimenez, CEO SHR, added, “We are thrilled to announce that Access has acquired SHR.

Revenue 83

Revenue Hotels Operations Casinos 83

Hotel Business

JUNE 7, 2024

market and service larger hotel groups, which often have more complex distribution needs than smaller boutique and independent operators. This acquisition is a key milestone in our drive to grow our market share in the U.S. and tap into the massive growth opportunity the market presents.” and European hotels.

Casinos 59

Casinos Upsell Digital Marketing Revenue 59

MediaBoom

APRIL 3, 2023

In the following, we’ll explore the various components of the luxury watch market, what to expect in upcoming months and years, how Gen Z and future generations respond, and much more. So read on to become an expert on the luxury watch market today! Who Is the Target Market for Luxury Watches?

Market 52

Market Marketing Digital Marketing Sales 52

Cloudbeds

JULY 27, 2023

Discover Cloudbeds Amplify With Cloudbeds Amplify , lodging properties can increase online visibility while driving more reservations across key digital marketing channels, including websites, metasearch, search engine marketing, listings management, and retargeting. Ready to learn more?

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

Travel Media Group

JANUARY 19, 2022

Dana reviews some of the adjustments that Travel Media Group has continued to make in response to the changing landscape of the COVID-19 pandemic and its impact on the digital marketing landscape for hotels. Dana also shares what she is most excited about and hopeful for in 2022 as the hotel industry continues to bounce back.

Digital Marketing 52

Digital Marketing Travel Market Share Business 52

Hotelogix

AUGUST 6, 2024

Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Utilize data analytics to forecast demand accurately and adjust prices in real-time.

Revenue 52

Revenue Management Upsell Target Marketing 52

MediaBoom

NOVEMBER 16, 2023

A notable fact that underscores their enduring fascination is this: the luxury watch market, a world unto itself, boasts a staggering valuation of $6 billion worldwide. Within this exclusive realm, one name reigns supreme — Rolex, a timeless icon that commands a quarter of the total global luxury market share.

Branding 83

Branding Market Marketing Shopping 83

MediaBoom

MAY 16, 2023

That said, the market dynamics are changing, so take a look at our luxury car market analysis to understand better how it will fare in the coming years. Luxury Car Market: Overview The growth of global luxury automobiles relies on the distribution of wealth. By Geography The market sizing of Asia-Pacific totaled $238.1

Forecasting 52

Forecasting Market Marketing Digital Marketing 52

gcommerce

APRIL 1, 2024

In many cases, that is the difference between winning and losing, between premium market share and living at the bottom of the STR report rankings. At this moment in time, few have gravitated towards uncapped metasearch marketing. Hoteliers have always faced limitations when managing the expense side of the ledger.

OTA 52

OTA Revenue Market Share Market 52

gcommerce

OCTOBER 11, 2024

Yes, Google will most likely maintain market share, but knowing how LLM-based search engines work will continue to increase in importance as they become ingrained in each type of search platform.

Market 85

Market Marketing Consumer Hotel Marketing 85

Amadeus Hospitality

MAY 7, 2023

Commenting on the new agreement, Deniel Frey, VP Revenue Management, H-Hotels GmbH , said: “Our long relationship with Amadeus has been strengthened even further with the addition of several key Digital Media solutions.

Market Share 52

Market Share Travel Market Marketing 52

gcommerce

NOVEMBER 17, 2023

This enables businesses to approach their market in two distinct ways. The first is to capture an entirely new market, who has not yet engaged with your brand. This approach will not offer an immediate ROI, but can cultivate a larger market share reach for your brand and may ultimately lead to a higher return in the long run.

Market 82

Market Marketing Branding Consumer 82

Travel Media Group

DECEMBER 30, 2020

Dana reviews some of the adjustments that Travel Media Group has made in response to the COVID-19 pandemic and its impact on the digital marketing landscape for hotels. Dana also shares what she is most excited about and hopeful for in 2021 as the hotel industry transitions into recovery.

General Manager 52

General Manager Travel Digital Marketing Market Share 52

MediaBoom

AUGUST 5, 2024

This guide delves into 11 proven strategies to elevate your hotel’s advertising efforts, helping you capture a larger market share and increase revenue. Online advertising should be a cornerstone of your hotel advertising strategy, and all your digital marketing efforts should point your target audience to your hotel’s website.

Display Ads 52

Display Ads Digital Marketing Consumer Hotels 52

MediaBoom

NOVEMBER 4, 2023

If your website is not up to date, experts at our digital marketing agency Mediaboom can turn the tide in your favor by using website development strategies to improve the overall user experience (which is what we did for our real estate clients). Looking for real estate marketing magic?

Real Estate 86

Real Estate Business Market Marketing 86

Hotelogix

NOVEMBER 28, 2024

Implementing Effective Targeting Strategies Digital Marketing Approaches The foundation of successful hotel targeting lies in creating personalized digital marketing campaigns for each segment.

Hotel Marketing 40

Hotel Marketing Market Marketing ROI 40

Travel Media Group

AUGUST 24, 2022

You know, we started this podcast, this digital marketing podcast back in 2018. We covered a lot of topics when it comes to hotel digital marketing. So we pride ourselves at Travel Media Group at being at the forefront of hotel, digital marketing. This is a very humbling experience. We are the experts.

Travel 52

Travel Digital Marketing Marketing Market 52

gcommerce

APRIL 12, 2023

One that the OTAs have been using to STEAL MARKET SHARE the past 10+ years. I recommend reaching out to your digital marketing agency or booking engine/CRS to inquire. One that could be driving a substantial amount of direct revenue for your hotel. How Can I Tell if My Hotel is using Google Hotel Ads?

Hotels 52

Hotels OTA Digital Marketing Revenue 52

TravelNet

APRIL 25, 2024

Shore up your direct channel: If you’ve been considering a new website , digital marketing strategy , or payment solution , now’s the time. Shifting into overdrive while your competitors are in neutral can put you in a much better position to nab market share as the market adjusts.

Market 52

Market Marketing Occupancy Business 52

TravelNet

APRIL 25, 2024

Shore up your direct channel: If you’ve been considering a new website , digital marketing strategy , or payment solution , now’s the time. Shifting into overdrive while your competitors are in neutral can put you in a much better position to nab market share as the market adjusts.

Market 52

Market Marketing Occupancy Business 52

TravelNet

APRIL 25, 2024

Shore up your direct channel: If you’ve been considering a new website , digital marketing strategy , or payment solution , now’s the time. Shifting into overdrive while your competitors are in neutral can put you in a much better position to nab market share as the market adjusts.

Market 52

Market Marketing Occupancy Business 52

Up Hotel

DECEMBER 9, 2024

Increase room ADR, sell more hotel rooms direct, increase you market share, reduce channel spend on OTAsfamiliar? Well, I guess its time to start waving the magic digital wand for 2025. The next article will look into top ways to allocate your marketing budget in 2025.

ROI 40

ROI OTA Hotels Cost Per Click 40

Travel Media Group

MARCH 22, 2023

Now, as you know, Rob, this is a digital marketing podcast at Travel Media Group, and we’re always trying to educate our hoteliers and listeners on a strong social media presence, online reputation, right? Very cool to hear. So absolutely agree with you as, as well there, Rob. So let’s talk about Atrium Hospitality in 2023.

Hospitality 98

Hospitality Services Business Travel 98

Travel Media Group

JULY 6, 2023

We talked about this on this podcast about how to attract Gen Z and how to capture market share from Gen Z travelers. But the sh the conversation then shifted to Gen Z. And we’re gonna hear more and more about this. But what about capturing the interests of Gen Z employees? It’s not just Glassdoor anymore.

Hospitality 97

Hospitality Travel Events Market 97

Amadeus Hospitality

NOVEMBER 28, 2023

In addition to protecting existing corporate business, using a business intelligence tool like Amadeus’ Agency360+ will help you identify other companies booking into your market and competitive set, so you can strategically target them to shift market share and develop new partnerships.

Sales 52

Sales Hotel Sales Events Cancellation 52

Travel Media Group

JANUARY 16, 2024

In this installment, viewers will get a clear breakdown of what makes Aperture Hotels so unique and a one-of-a-kind hotel brand, along with a plethora of information covering some of the most pressing topics in hospitality and hotel digital marketing. Tune in now! Episode Transcript Our podcast is produced as an audio resource.

Hospitality 52

Hospitality Digital Marketing Management Market 52

Travel Media Group

JULY 19, 2023

So we’ll talk about a little bit more about that being that, that this is a digital marketing podcast. You know, every hotel knows where they might need a little help or this is a place online where I think makes me vulnerable to losing, market share to my competition. What about the individual hotelier?

Hospitality 97

Hospitality Marketing Market Business 97

MediaBoom

AUGUST 22, 2023

of the market share. Contact our digital marketing agency today! Guardian Jet We overhauled the product catalog and website for Guardian Jet , which claims roughly 1.9% It brought a +732% increase in online leads, +1,409% increase in website traffic, +23% pages per session, and +61% avg.

Sales 66

Sales Business Real Estate Sales Tools 66

Travel Media Group

FEBRUARY 8, 2023

Now, I’d be remiss if I didn’t say, you know, this is a digital marketing podcast here at the Suite Spot. So I wanna get OCIs strategy with reaching traveler’s digitally. So I wanna get OCIs strategy with reaching traveler’s digitally. You spoke to how you guys really at OCI lean into technology.

Hospitality 52

Hospitality Travel Business Market 52

Bookassist

NOVEMBER 4, 2022

That takes time, building brand awareness in a new market. But we are steadily growing our portfolio here and we are prepared to give it the time it needs to grow our market share, as we’ve done across many other countries over the years. We know we need to build trust and bring clear results to our hotel partners.

Market 52

Market Marketing Management Sales 52

Travel Media Group

MAY 1, 2024

You mentioned some of the markets that you’re getting into as you look across the industry. Do you think there is more room to increase market share in any particular segment right now and how that has evolved during the tenure at Embassy Suites?

Hospitality 52

Hospitality Branding Market Marketing 52

Travel Media Group

MARCH 1, 2023

One, we are in our brand new content creation studio, AKA the Digital Marketing Den. They’re looking for opportunity to capture more market share. They might have done that hotel marketing strategy that you talked about at the end of the year. We’ve got a very special episode. So,very, very cool.

Hotels 59

Hotels Market Marketing Travel 59

MediaBoom

SEPTEMBER 15, 2023

Today, the brand has over 18 million followers on Instagram and has the highest market share among its competitors. Sign up for a free consultation with one of our digital experts. Digital experts at Mediaboom can help elevate your brand and make it unforgettable to your audiences. Mediaboom is here to help.

Branding 52

Branding Market Marketing Business 52