gcommerce

MARCH 20, 2023

Indeed we believe that this change presents a tremendous opportunity for smart hotels to gain market share and win new customers, in large part because many in our industry will be caught flat-footed. They’ll continue their marketing behaviors unchanged while wondering why they’re getting their butts kicked all of a sudden.

Digital Marketing 59

Digital Marketing Market Marketing Business 59

Social Hospitality

JANUARY 16, 2023

Let’s face it: today’s market is more crowded and competitive than ever before. And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. That makes marketing even more crucial to a company’s long-term survival. What Is Data-Driven Marketing?

Market 162

Market Marketing Marketing Strategy Consumer 162

gcommerce

OCTOBER 11, 2024

When I look ahead to what’s to come in the next year, I’ve walked away from Inbound 2024 thinking there’s a lot going on in the marketing world that holds onto long established concepts like behavioral science and creative messaging - the “human-ness” of marketing, but now - to the power of AI.

Market 87

Market Marketing Consumer Hotel Marketing 87

Hotelogix

NOVEMBER 28, 2024

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

Hotel Marketing 40

Hotel Marketing Market Marketing ROI 40

MediaBoom

APRIL 3, 2023

The luxury watch market is taking the world by storm. Understanding the luxury watch market will help you increase sales and know your target market and what appeals to them. Each carefully-designed watch’s style, characteristic, design, and brand defines the luxury watch market. It could reach about $31.50

Market 52

Market Marketing Digital Marketing Sales 52

MediaBoom

MAY 16, 2023

The mainstream luxury car market may appear stagnant, but it has a lot of promise—even at a time of job scarcity and high costs of living. So, by offering a high-value vehicle, seamless customer experience, and delivering on-demand services, you can stand apart from legacy brands and create a mark in the ever-evolving market.

Forecasting 52

Forecasting Market Marketing Digital Marketing 52

MediaBoom

NOVEMBER 16, 2023

A notable fact that underscores their enduring fascination is this: the luxury watch market, a world unto itself, boasts a staggering valuation of $6 billion worldwide. Within this exclusive realm, one name reigns supreme — Rolex, a timeless icon that commands a quarter of the total global luxury market share.

Branding 81

Branding Market Marketing Shopping 81

TravelNet

APRIL 25, 2024

Where we’ve been and where we’re at The short-term rental market has predictably cooled off from its extraordinary stretch a few years ago, but stability appears to be close at hand. But the market hasn’t cooled off as badly as you might think: The predicted recession never materialized, and US GDP is growing again.

Market 52

Market Marketing Occupancy Business 52

TravelNet

APRIL 25, 2024

Where we’ve been and where we’re at The short-term rental market has predictably cooled off from its extraordinary stretch a few years ago, but stability appears to be close at hand. But the market hasn’t cooled off as badly as you might think: The predicted recession never materialized, and US GDP is growing again.

Market 52

Market Marketing Occupancy Business 52

TravelNet

APRIL 25, 2024

Where we’ve been and where we’re at The short-term rental market has predictably cooled off from its extraordinary stretch a few years ago, but stability appears to be close at hand. But the market hasn’t cooled off as badly as you might think: The predicted recession never materialized, and US GDP is growing again.

Market 52

Market Marketing Occupancy Business 52

Travelboom Marketing

APRIL 12, 2023

Hospitality Real Estate Investment Trusts (REIT) – not something of huge concern for hotel digital marketers. If “et cetera” doesn’t include website performance and digital marketing analytics, that’s the problem. But why should Digital Marketers concern themselves with Hospitality REITs?

Digital Marketing 59

Digital Marketing Real Estate Hotels Sales 59

Hotel Business

JUNE 7, 2024

market and service larger hotel groups, which often have more complex distribution needs than smaller boutique and independent operators. This acquisition is a key milestone in our drive to grow our market share in the U.S. and tap into the massive growth opportunity the market presents.” and European hotels.

Casinos 59

Casinos Upsell Digital Marketing Revenue 59

Hotelogix

AUGUST 6, 2024

This shift requires a comprehensive approach integrating cost control, strategic marketing, and top-notch guest services. Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Run targeted marketing campaigns to attract high-value guests.

Revenue 52

Revenue Management Upsell Target Marketing 52

Travel Media Group

MARCH 16, 2022

Host Ryan Embree discusses how hotels can position themselves to capture market share and secure bookings from both engaged couples and wedding guests. Ryan Embree: Welcome to Suite Spot where hoteliers check in and we check out what's trending in hotel marketing. Listen now! I'm your host, Ryan Embree. million weddings in 2022.

Digital Marketing 52

Digital Marketing Market Share Hotels Occupancy 52

Bookassist

NOVEMBER 4, 2022

Joanna] The primary thing is that it shows to Polish hotels that we are a verified, trusted partner for hotels on the market. What’s your view of the current state of play with hotels in your market? But we also see that there is still a lot to be done in this area when it comes to the Polish market compared to our other markets.

Market 52

Market Marketing Management Sales 52

gcommerce

APRIL 1, 2024

As you read this, you're likely content with your hotel marketing and distribution strategy. For too long, the hospitality industry has managed marketing with an emphasis on the expense side of the ledger. Marketing's purpose is to capture business that drives new and incremental bookings. An 11 to 1 return on investment.

OTA 52

OTA Revenue Market Share Market 52

Hotel Speak

JUNE 6, 2024

The acquisition of SHR — based in Houston, Texas — will enable Access to make further inroads into the US market and service larger hotel groups, which often have more complex distribution needs than smaller boutique and independent operators. The company already has a strong presence in Europe and APAC.

Revenue 84

Revenue Hotels Operations Casinos 84

MediaBoom

AUGUST 5, 2024

This guide delves into 11 proven strategies to elevate your hotel’s advertising efforts, helping you capture a larger market share and increase revenue. Online advertising should be a cornerstone of your hotel advertising strategy, and all your digital marketing efforts should point your target audience to your hotel’s website.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Cloudbeds

JULY 27, 2023

This relatively new feature is available in eight main markets – the UK, Germany, Spain, Italy, Finland, Sweden, Ireland, and France. More markets are expected to be available soon. Currently, only independent hotels that do not have active campaigns on Trivago can participate. Ready to learn more?

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

Cloudbeds

FEBRUARY 6, 2023

No doubt about it: social media is one of the most crucial tools in any hotel’s marketing strategy for promotion and advertisement. Read on to learn more about the importance of social media for hotels, along with 12 social media marketing strategies to try in 2023. What is a social media marketing strategy? Acquisition.

Marketing Strategy 52

Marketing Strategy Market Marketing Branding 52

gcommerce

NOVEMBER 17, 2023

Introducing Google’s Performance Max Performance Max allows you to span marketing efforts across all of Google's marketing channels, making it an appealing choice for businesses who could benefit from a broad marketing bandwidth. This enables businesses to approach their market in two distinct ways.

Market 84

Market Marketing Branding Consumer 84

Amadeus Hospitality

MAY 7, 2023

By leveraging proprietary data along with insights from Amadeus’ partner network, customers – including many prominent hospitality brands in major markets such as the H-Hotels group – are able to make better informed decisions and drive better performance.

Market Share 52

Market Share Travel Market Marketing 52

Travel Media Group

JANUARY 19, 2022

Dana reviews some of the adjustments that Travel Media Group has continued to make in response to the changing landscape of the COVID-19 pandemic and its impact on the digital marketing landscape for hotels. Dana also shares what she is most excited about and hopeful for in 2022 as the hotel industry continues to bounce back.

Digital Marketing 52

Digital Marketing Travel Market Share Business 52

gcommerce

APRIL 12, 2023

One that the OTAs have been using to STEAL MARKET SHARE the past 10+ years. Google Hotel Ads campaigns can’t utilize Google’s in-market and affinity audiences One feature that Google has enhanced within Google Ads over the years (to compete with Facebook audience targeting) is a robust list of in-market and affinity audiences.

Hotels 52

Hotels OTA Digital Marketing Revenue 52

Amadeus Hospitality

NOVEMBER 28, 2023

Partner with a technology provider that offers both historical and forward-looking insights so you can better understand what’s coming into your market, and how your performance stacks up against your competitive set. Highlighted as a Skift ‘Megatrend’ this year, the blended travel market hit $497.5

Sales 52

Sales Hotel Sales Events Cancellation 52

MediaBoom

NOVEMBER 4, 2023

Analyzing real estate Facebook ad examples enables you to run targeted and effective marketing campaigns. 11 of the Best Facebook Ad Real Estate Examples Using Facebook ads for real estate marketing can help you reach a wider audience and keep your listings top of mind among potential buyers. Looking for real estate marketing magic?

Real Estate 83

Real Estate Business Market Marketing 83

Travel Media Group

AUGUST 24, 2022

Ryan Embree: Welcome to the Suite Spot where hoteliers check in and we check out what’s trending in hotel marketing. You know, we started this podcast, this digital marketing podcast back in 2018. We covered a lot of topics when it comes to hotel digital marketing. I’m your host, Ryan Embree.

Travel 52

Travel Digital Marketing Market Marketing 52

Travel Media Group

DECEMBER 30, 2020

Dana reviews some of the adjustments that Travel Media Group has made in response to the COVID-19 pandemic and its impact on the digital marketing landscape for hotels. Dana also shares what she is most excited about and hopeful for in 2021 as the hotel industry transitions into recovery. I'm your host, Ryan Embree.

General Manager 52

General Manager Travel Digital Marketing Market Share 52

Travel Media Group

JULY 19, 2023

Podcast host Ryan Embree welcomes the newest addition to the TMG Hospitality Trailblazers series, Mauri Berry, Vice President of Marketing & Digital Strategy at Remington Hospitality! Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check out what’s trending in hotel marketing. So happy to be here.

Hospitality 97

Hospitality Market Marketing Business 97

MediaBoom

SEPTEMBER 15, 2023

So, if you want to come out on top in a market that’s highly saturated with ads, consider generating value for users with this genius marketing technique. Sign up for a free consultation with one of our digital experts. Brand content is a specific type of strategy in content marketing that gets your name out there.

Branding 52

Branding Market Marketing Business 52

Travel Media Group

JANUARY 16, 2024

In this installment, viewers will get a clear breakdown of what makes Aperture Hotels so unique and a one-of-a-kind hotel brand, along with a plethora of information covering some of the most pressing topics in hospitality and hotel digital marketing. Tune in now! Episode Transcript Our podcast is produced as an audio resource.

Hospitality 52

Hospitality Digital Marketing Management Market 52

Travel Media Group

MAY 1, 2024

Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. I moved to the client side, marketing teams first at Walt Disney World, and then with a vacation ownership company also here in Orlando. Before republishing quotes, we ask that you reference the audio. I love my job.

Hospitality 52

Hospitality Branding Market Marketing 52

Travel Media Group

MARCH 22, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check-out what’s trending in hotel marketing. Now, I think what’ll happen is the major markets will see them first. So they’re going to those markets. Before republishing quotes, we ask that you reference the audio. Very cool to hear.

Hospitality 98

Hospitality Services Business Travel 98

Travel Media Group

MARCH 1, 2023

Join Suite Spot Host and Marketing Director Ryan Embree as he sits down with TMG Chief Technology Officer, Jason Lee, to discuss the new integration of Instagram Reels into the OneView platform. Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check-out what’s trending in hotel marketing.

Hotels 59

Hotels Market Marketing Travel 59

Travel Media Group

JULY 6, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check in and we check out what’s trending in hotel marketing. We need to go after the marketing degrees, the business degrees and show that there is a real clear cut career path. So again, huge opportunity here for hoteliers to go in there, start marketing and advertising this.

Hospitality 97

Hospitality Travel Events Market 97

Travel Media Group

FEBRUARY 8, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check out what’s trending in hotel marketing. And before I knew it, he was asking me to pay the real estate taxes and come up with a sales and marketing plan. So I wanna get OCIs strategy with reaching traveler’s digitally.

Hospitality 52

Hospitality Travel Business Market 52

Travel Media Group

DECEMBER 21, 2022

Ryan Embree: Welcome to Suite Spot, where hoteliers check in and we check out what’s trending in hotel marketing. We do this once a year because it’s, we are in an industry and we work in digital marketing, which is constantly evolving in 2020, 2021, 2022. I’m your host, Ryan Embree.

Events 52

Events Travel Market Marketing 52