MediaBoom

JUNE 5, 2024

In an industry as dynamic and competitive as travel, standing out online is crucial. Digital marketing for travel industry refers to all online efforts to promote your travel brand, tours, or destinations. Ready to make 2024 your best year yet in the travel industry?

Digital Marketing 52

Digital Marketing Market Marketing Travel 52

SiteMinder

OCTOBER 16, 2024

What is the Digital Markets Act? The Digital Markets Act (DMA) is a regulation within the European Union (EU) that aims to make digital markets fairer and more competitive. In this blog we’ll give a full overview of the Digital Markets Act and how it might impact your hotel business.

Digital Marketing 52

Digital Marketing Marketing Market OTA 52

MediaBoom

JULY 13, 2023

Marketing strategies for travel agents can increase brand awareness, boost website traffic, increase leads, and result in more bookings. However, it takes an understanding of marketing to successfully employ these tactics. What is travel agency marketing? Look internally to identify your USP.

Marketing Strategy 84

Marketing Strategy Market Marketing Travel 84

MediaBoom

APRIL 5, 2024

Did you know that nearly 70% of travelers turn to search engines when planning their trips. With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels.

Marketing Strategy 93

Marketing Strategy Marketing Market Travel 93

MediaBoom

JULY 4, 2023

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Creativity with storytelling is rewarded with video.

Real Estate 93

Real Estate Digital Marketing Market Marketing 93

STAAH

NOVEMBER 12, 2024

Discover the strategies and tools to make your emails stand out. What is Hotel Email Marketing? Email marketing for hotels is an essential digital marketing channel that helps hotels connect with past, current, and potential guests. Timing can significantly influence open and click-through rates.

Email Marketing 72

Email Marketing Marketing Strategy Marketing Market 72

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. If you don’t have a strong digital presence, you risk getting left behind by your competitors.

Digital Marketing 96

Digital Marketing Construction Market Marketing 96

gcommerce

OCTOBER 28, 2024

But don't worry, whether it’s powder or sunny days, we’ve got ski hotel digital marketing strategies to keep your property top of mind. Whether you’re a ski resort or a hotel close to the slopes, here’s how to keep your hotel’s digital marketing fresh and effective all ski season long.

Digital Marketing 62

Digital Marketing Resorts Market Marketing 62

gcommerce

SEPTEMBER 23, 2024

In the fast-paced landscape of digital marketing, staying ahead of the curve is crucial, especially for businesses in the travel industry. In this blog post, we will focus on the key aspects of metasearch and its pivotal role in shaping effective travel marketing strategies.

Market 52

Market Marketing Digital Marketing Travel 52

Q4Launch

OCTOBER 10, 2023

But how do you boil down your lodge marketing and growth strategy to a formula that works? In short, make your lodge the destination for a traveler—not just a place to stay. Lodge marketing , like B&B marketing or any other niche marketing, requires an expert who understands your needs. Website design.

Marketing Strategy 98

Marketing Strategy Market Marketing Email Marketing 98

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, with changing trends, the effects of seasonality and fierce competition, having a solid digital marketing hotel strategy in place is essential for success. One powerful tool that can contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 72

Digital Marketing Services Marketing Market 72

Q4Launch

JUNE 29, 2023

How to maximize your digital marketing efforts to increase your revenue Digital marketing empowers property managers to increase brand recognition and make prospective guests more aware of their listings. Effective digital marketing tactics can supercharge your bookings and hack your revenue streams.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

STAAH

JULY 8, 2024

The hospitality industry faces seasonal challenges and fluctuating market conditions, including reduced consumer spending and increased competition. Accommodation providers can navigate these by leveraging online bookings and digital marketing strategies. Focus on local SEO to attract nearby travelers.

Digital Marketing 52

Digital Marketing Accommodation Market Marketing 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Travelboom Marketing

APRIL 14, 2023

April 14, 2023 — TravelBoom, the premier data-driven digital marketing agency for hotels, resorts, and vacation rental companies, is excited to announce Pete DiMaio will speak at the Rent Responsibly RR Summit on Tuesday, April 18, at 3:45 p.m. Myrtle Beach, S.C.,

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

Hospitality Net

MAY 24, 2024

Search engine optimization is a critical part of any hotel’s digital marketing strategy. With nearly three out of four travel bookings now happening online, having a strong presence on Google can be one of the biggest factors that contributes to any given property’s success.

Digital Marketing 100

Digital Marketing Marketing Strategy Closing Market 100

Travelboom Marketing

JANUARY 6, 2023

Club Quarters Hotels is an upscale, pet-friendly group of hotels that caters to business and leisure travelers. They truly are an extension of our team,” said Kristin Collett, Global Director of Digital Marketing at Club Quarters Hotels.

Digital Marketing 52

Digital Marketing Hiring Market Marketing 52

SiteMinder

SEPTEMBER 20, 2022

Hospitality marketing is focused on bringing guests through the doors of hospitality businesses. A variety of traditional marketing strategy models exist which are applicable to the hospitality industry, from the 4 Ps (Product, Price, Place or in the hotel world channel, Promotion) to the 7 Ps (add People, Process, Physical evidence).

Marketing Strategy 80

Marketing Strategy Market Marketing Hospitality 80

Tambourine

OCTOBER 24, 2023

Tambourine, the Fort Lauderdale-headquartered digital marketing technology company serving hotels, resorts, and tourism destinations worldwide, is celebrating thirteen Travel Weekly Magellan Award wins with its clients.

Travel 45

Travel Digital Marketing Marketing Strategy Tourism 45

The Cosmos

JANUARY 17, 2023

Businesses tend to achieve success because of these hotel marketing strategies. The way competition is increasing, digitization has come along with innovation and growth in these businesses. With the advent of digitization and increasing competition in hotel marketing, the need for Resort Marketing Company is increased.

Digital Marketing 52

Digital Marketing Resorts Market Marketing 52

Hotel Business

AUGUST 28, 2024

Hospitality industry veteran Wendy Hoekwater has formed Net Growth Marketing LLC , a marketing and sales consulting firm specializing in scaling small- to mid-sized companies in hospitality, travel and tourism. I’ve gained a deep understanding of what drives success in this competitive market,” said Hoekwater. “At

Market 111

Market Marketing Digital Marketing Sales 111

STAAH

JUNE 20, 2023

The first place to start the diagnosis of your problems should be your non-negotiables in hotel digital marketing. What does online or digital marketing entail though? Shaving off costs on some digital marketing activities can have an undesirable effect – we call these the essentials of digital marketing.

Digital Marketing 93

Digital Marketing Marketing Strategy OTA Email Marketing 93

MediaBoom

NOVEMBER 3, 2023

In the last decade, you’ve probably seen the power of travel website SEO at play. It quietly aids travelers of all levels in finding new destinations, accommodations, and experiences. The global tourism market is booming, set to surpass 2.29 There are several benefits of SEO for a travel website. trillion U.S.

Travel 95

Travel Digital Marketing Marketing Market 95

Cloudbeds

FEBRUARY 6, 2023

No doubt about it: social media is one of the most crucial tools in any hotel’s marketing strategy for promotion and advertisement. Read on to learn more about the importance of social media for hotels, along with 12 social media marketing strategies to try in 2023. What is a social media marketing strategy?

Marketing Strategy 52

Marketing Strategy Market Marketing Branding 52

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

MediaBoom

MARCH 9, 2023

There is a clear and voracious appetite among the global population to travel. While the tourism umbrella encompasses a wide range of consumers, there exists at the top a robust luxury travel demographic. Luxury travel is a thriving industry. As such, the competition amongst companies in the luxury travel sector is fierce.

Market 52

Market Marketing Travel Marketing Strategy 52

MediaBoom

MARCH 29, 2024

With the global luxury travel market poised to rake in $1.48 trillion by 2024 , the need for luxury travel experiences hasn’t slowed one iota, necessitating luxury travel ads. What makes a travel ad “luxury? What makes a travel ad “luxury?” Here are some ways it’s been done.

Travel 97

Travel Target Marketing Digital Marketing Market 97

Up Hotel

SEPTEMBER 7, 2021

When finding an agency to work with for your hotel’s digital marketing efforts, it can be really hard to know who exactly is the right fit for you. Do I need an all-rounder digital agency? This will be perfect for hotel marketing managers, hotel owners, and anyone curious about hiring a digital agency for the first time.

Digital Marketing 52

Digital Marketing Market Marketing OTA 52

MediaBoom

JUNE 5, 2023

The travel and tourism sector is currently undergoing significant expansion, with companies fiercely vying for customer attention. To thrive in this highly competitive environment, it is vital to set your brand apart through the implementation of impactful travel content marketing.

Market 90

Market Marketing Travel Email Marketing 90

gcommerce

AUGUST 27, 2024

But revenue management doesn't exist in isolation; it thrives when sales and marketing work with it in concert, and one of the primary channels that transcend both marketing and revenue management is metasearch. Metasearch engines have revolutionized the way travelers search, compare, and book accommodations.

Revenue Management 52

Revenue Management Revenue Management Digital Marketing 52

eZee Absolute

JANUARY 16, 2024

From navigating changing travel trends to embracing technological advancements, 2023 was a year of resilience, innovation, and reimagination. These blogs offer a wealth of knowledge on a variety of topics relevant to the modern hotelier, from revenue management and guest experience to marketing strategies and emerging trends.

Hospitality 102

Hospitality Marketing Strategy Occupancy Digital Marketing 102

MediaBoom

MAY 30, 2024

And as the demand for air travel rises, so does the need for companies to invest in quality aviation content marketing strategies to keep up with competitors and drive growth. Identify Your Target Audience Identifying your target audience is arguably one of the most important aspects of any great marketing strategy.

Marketing 52

Marketing Market Marketing Strategy Digital Marketing 52

Hotel Speak

FEBRUARY 12, 2024

It removes a staple of the hotel industry’s digital marketing tools. We’ll outline the options to ensure your metasearch strategy remains high value and impactful. The change also removes a barrier to adopting new products like Performance Max for Travel Goals. This blog covers how recent changes affect hotels.

Cancellation 108

Cancellation Digital Marketing Hotels Marketing Strategy 108

STAAH

SEPTEMBER 19, 2023

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy. In hotel marketing, SEO is crucial for several reasons.

Hotel Marketing 85

Hotel Marketing Market Marketing Marketing Strategy 85

Amadeus Hospitality

AUGUST 24, 2023

Originally published to Amadeus Insights By: Peter Waters, EVP Hotel Solutions, Hospitality, Amadeus Amadeus is passionate about travel and we know our partners are too. Our new report, Catalysts for Change: Building the Hospitality Ecosystem of the Future finds that travel is on the upswing.

Travel 52

Travel Average Daily Rate Marketing Strategy Sales 52

Travelboom Marketing

FEBRUARY 21, 2024

Anyone Can Do It Digital marketing isn’t rocket science , however the industry is layered with niche channels that are typically better left to the professionals. Unfortunately, digital marketing for hotels is not a one-size-fits-all approach, and assuming that “anyone can do it” oversimplifies the complexities involved.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52