Remove Digital Marketing Remove OTA Remove Upsell
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4 Simple Strategies to Boost Your Direct Bookings

STAAH

Having an effective marketing plan comes into hand to help you drive more bookings. To truly drive success, your focus should extend to drawing more visitors to your booking engine through a well-crafted digital marketing strategy. Online Travel Agents OTAs are your billboards to acquire guests.

OTA 105
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13 ways to attract more direct bookings for your hotel

Cloudbeds

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. Direct bookings are beneficial because they connect lodging businesses directly with potential customers and increase hotel revenue through money saved from OTA commissions.

OTA 98
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11 hotel eCommerce strategies for selling more rooms online

Cloudbeds

eCommerce sites include hotel websites and booking engines , online travel agencies (OTAs), metasearch engines , and other online platforms where hotels advertise and sell rooms. Metasearch advertising can be an effective way to reach these travelers, compete with OTAs, and generate direct bookings.

OTA 98
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Diamo spins off of Life House

Hotel Business

Whereas, Diamo will intensify its efforts in leveraging technology to make advanced revenue management strategies, along with high-return digital marketing tactics, accessible to independent lodging properties. Custom booking engine: A cohesive and upsell-focused booking platform that integrates seamlessly with the hotel’s brand.

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Strategies to Manage Hotel Revenue & Increase Profit

Hotelogix

Train your staff to identify and capitalize on upselling opportunities. Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels.

Revenue 52
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Trivago’s Free Booking Links: What they are, how they work, and benefits

Cloudbeds

Unlike Google’s Free Booking Links, this feature is only available to hoteliers; OTAs and resellers can not participate. If you’re listed on OTAs, you’re probably already listed on metasearch channels too. It’s important to note that OTAs cannot participate in Free Booking Links. How do they work?

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13 hotel technology trends every hotelier needs to know

Cloudbeds

LLMs are being used to create draft responses to online reviews, personalize ad retargeting campaigns (for example, in Cloudbed’s Digital Marketing Suite ), and power chatbots on hotels’ websites. Digital check-in and keyless entry were driven by the need for social distancing during the pandemic but are not going away.

Hotels 98