Social Tables

SEPTEMBER 7, 2017

Hotel advertisements should be an important part of any hotel’s digital marketing plan. Ads can drive targeted traffic to your hotel website, run specials during the slow season, and amplify your brand awareness. If you want to stand out you need to make your ads relevant to your target market.

Target Marketing 60

Target Marketing Hotels Marketing Market 60

MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours.

Travel 94

Travel Target Marketing Digital Marketing Marketing 94

MediaBoom

AUGUST 1, 2024

There’s lots more information you need to know ahead of launching your marketing campaign. Digital Marketing and Technology Technology is a driver across industries, including hospitality and tourism. Data Analytics and Customer Insights How did your hospitality and tourism marketing campaign perform?

Tourism 94

Tourism Market Marketing Hospitality 94

STAAH

AUGUST 29, 2023

To truly drive success, your focus should extend to drawing more visitors to your booking engine through a well-crafted digital marketing strategy.

OTA 105

OTA Email Marketing Marketing Strategy Marketing 105

Cloudbeds

MARCH 23, 2023

Develop a search engine marketing (SEM) strategy by exploring paid advertising options on Google, Facebook, and other social media sites. Choose the platforms that best meet your marketing objectives and budget. Narrow down audiences to key target markets and select the keywords that best fit your property type.

OTA 98

OTA Digital Marketing Marketing Market 98

MediaBoom

AUGUST 11, 2023

How much overlap exists between their target audience and yours? You don’t want to repeat the same ad campaign your competitors have, as it will fail to have an impact on your target market. Find Your Target Audience Facebook ads for real estate agents must have a target audience.

Real Estate 93

Real Estate Digital Marketing Sales Marketing 93

gcommerce

AUGUST 27, 2024

But revenue management doesn't exist in isolation; it thrives when sales and marketing work with it in concert, and one of the primary channels that transcend both marketing and revenue management is metasearch. Metasearch engines have revolutionized the way travelers search, compare, and book accommodations.

Revenue Management 52

Revenue Management Revenue Management Digital Marketing 52

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business 95

Business Revenue Hotels Occupancy 95

SiteMinder

OCTOBER 29, 2024

Learn more Key considerations before writing a property management business plan Before writing a property management business plan, it’s vital to make a few key considerations, from identifying your target market and USPs, to assessing your finances, including calculating your initial outlay, operating expenses and revenue projections.

Business 59

Business Management Target Marketing Revenue 59

Inn Quest

JUNE 13, 2023

Or enhance brand visibility in your target market? Craft a Compelling Message: Thereafter, to capture your audience’s attention, your hotel marketing campaign needs a compelling message. Embrace the power of storytelling, weaving a narrative that resonates with your target audience’s desires and aspirations.

Hotel Marketing 56

Hotel Marketing Marketing Market Digital Marketing 56

MediaBoom

APRIL 3, 2023

The luxury watch market is taking the world by storm. Understanding the luxury watch market will help you increase sales and know your target market and what appeals to them. Each carefully-designed watch’s style, characteristic, design, and brand defines the luxury watch market.

Marketing 52

Marketing Market Digital Marketing Sales 52

MediaBoom

JULY 5, 2023

A hotel marketing strategy outlines a path to enhance the brand, charm guests, and boost bookings. Customized to the hotel’s target audience, location, and services, the plan contains key elements such as identifying the target market, brand positioning, and creating an online presence.

Hotel Marketing 82

Hotel Marketing Marketing Market Marketing Strategy 82

MediaBoom

APRIL 24, 2023

What is the Target Market for Luxury Vehicles? The target audience for luxury markets focuses on people between the ages of 25-44 years old. This is no different when it comes to luxury vehicles, with the exception of the market swaying a bit wide in both directions. To learn more, keep reading!

Marketing 52

Marketing Market Marketing Strategy Digital Marketing 52

Hotelogix

AUGUST 6, 2024

Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Run targeted marketing campaigns to attract high-value guests. Make the best use of social media and content marketing. Increasing RevPAR Enhancing RevPAR requires advanced revenue management and targeted marketing.

Revenue 52

Revenue Management Upsell Target Marketing 52

MediaBoom

FEBRUARY 26, 2024

Learn about the crucial steps involved in establishing a luxury brand, from niche targeting to maintaining an unwavering commitment to excellence. Step 1: Targeting a Specific Niche Segment As you look to start a luxury brand, it is fundamental that you find a niche segment to explore.

Branding 98

Branding Digital Marketing Marketing Market 98

Hotelier Magazine

SEPTEMBER 12, 2023

By Diego Gomila Artificial Intelligence (AI) has been steadily weaving its way through digital marketing for some time now, from analytics and measurement to chatbots. But while there’s been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 52

Digital Marketing Scale Email Marketing Marketing 52

SiteMinder

SEPTEMBER 22, 2024

How to implement a hotel subscription model Here’s a step-by-step guide on how to implement a successful subscription model at your hotel: Step 1: Assess your guest needs Understand your target market and what they value most. Are they frequent business travellers looking for convenience, or digital nomads who need flexible workspaces?

Hotels 96

Hotels Revenue Services Target Marketing 96

Hotelogix

FEBRUARY 19, 2025

Choose influencers whose audience aligns with your hotel’s target market Using Social Media to Attract Guests Pick the Right Social Media Platforms Different social media sites work best for different kinds of guests: Instagram: Share beautiful photos and videos of your hotel. Collaborate on giveaways to engage their followers.

Market 40

Market Marketing Hotels Email Marketing 40

SiteMinder

SEPTEMBER 26, 2022

Understand your existing customers in the target market segment. Begin by browsing your internal data for the market segment you want to attract more travellers from: what are common features and differences? All of this information is useful when it comes to successfully targeting this segment in your marketing messages.

Hotel Marketing 95

Hotel Marketing Market Marketing Fair Share 95

Up Hotel

APRIL 25, 2024

Identify influencers whose audience aligns with your target market and engage them to create sponsored content or host influencer events at your hotel. Stay tuned for more insights and tips from Up Hotel Agency as we continue to navigate the ever-evolving landscape of digital marketing in the hospitality sector.

Hospitality 52

Hospitality Target Marketing Hotels Digital Marketing 52

MediaBoom

OCTOBER 27, 2023

The advantage of running a corporate blog is keeping all posts and comments easy to follow, allowing you to stay engaged with your target audience. Research your target market. Develop a list of topic ideas and keywords you want to target. Sign up for a free consultation with one of our digital experts.

Digital Marketing 85

Digital Marketing Hiring Business Marketing 85

MediaBoom

FEBRUARY 23, 2024

By investing in innovation, luxury brands can set new industry standards , offering products that not only meet the current needs of their target audience but also anticipate the desires of future generations. By understanding these key demographics, you can create targeted marketing campaigns that effectively connect with high-end shoppers.

Consumer 90

Consumer Branding Market Research Marketing 90

Catala Consulting

JANUARY 9, 2024

Effective Strategies for CAC Optimization Targeted Marketing Approaches Customizing marketing initiatives for specific customer segments can notably reduce CAC. Such targeted campaigns ensure that marketing resources are utilized for the most responsive audiences.

Hotel Marketing 52

Hotel Marketing Marketing Market Real Estate 52

Hotelier Magazine

JULY 11, 2023

Artificial intelligence (AI) has been steadily weaving its way through digital marketing for a while now, from analytics and measurement to chat bots. But while there has been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing 40

Digital Marketing Scale Marketing Market 40

gcommerce

DECEMBER 4, 2023

Leverage GA4’s Audience Insights for Targeted Marketing GA4's audience insights feature offers a wealth of information about your hotel's website visitors. Utilize demographic data, interests, and affinities to create detailed guest profiles. Embrace the power of GA4, and let data guide your hotel to new heights of success.

Average Daily Rate 52

Average Daily Rate Target Marketing Marketing Strategy Hotels 52

MediaBoom

MAY 3, 2024

Market Analysis Market analysis is an assessment of your business’s target market and competition. It includes quantitative data such as the actual size of the market. Market analytics is when you study the metrics of your marketing efforts. This includes the behavior and needs of the consumers.

Branding 52

Branding Consumer Business Marketing 52

MediaBoom

JUNE 11, 2024

Social media for luxury brands is an avenue where luxury digital marketers can reach and interact with their loyal followers. It’s a way for luxury brands to stand out by showing they value their customers as individuals, not just as part of a target market. Here is where you shape how the world sees your brand.

Branding 61

Branding Digital Marketing Marketing Market 61

MediaBoom

MAY 27, 2024

If you work in the aviation industry, you might be wondering if having a comprehensive email marketing strategy can provide your company with new opportunities and better customer retention. Why Email Marketing Matters in the Aviation Industry With the right strategy, email marketing provides endless benefits in the aviation industry.

Email Marketing 52

Email Marketing Market Marketing Digital Marketing 52

Travel Media Group

AUGUST 21, 2019

Mike speaks to Coakley Williams’ philosophy of curating a unique and targeted marketing strategy for each property within their portfolio. Mike also shares his approach to implementing effective marketing campaigns for new acquisitions and new-build properties.

Market 52

Market Marketing Sales Hotel Sales 52

MediaBoom

FEBRUARY 26, 2024

Expressions that focus on rarity, prestige, and status help entice an elite target market. Top 22 Words That Scream Luxury and Elevate a Brand’s Prestige When marketing products or services, your ultimate goal is to drive sales. crafting a digital experience that merges elegance with innovation.

Branding 87

Branding Marketing Market Digital Marketing 87

MediaBoom

JUNE 20, 2023

That’s where digital content marketing comes into play. Digital content marketing is a tool that helps businesses attract potential customers from their target markets using a myriad of tools, including videos, photos, audio, blog content, and more. Mediaboom is here to help.

Market 52

Market Marketing Digital Marketing Marketing Strategy 52

MediaBoom

AUGUST 3, 2023

Your real estate business must rank above the competition to reach your target audience. How can content marketing help you achieve this? You can perform keyword research to determine the keywords your target market is searching for. Sign up for a free consultation with one of our digital experts.

Real Estate 91

Real Estate Market Marketing Consumer 91

Cloudbeds

MARCH 15, 2023

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels.

OTA 98

OTA Revenue Sales Hotels 98

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. It’s not limited to digital marketing, and uses various mediums. What is the target market for luxury hotels?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals. Mediaboom is here to help.

Hotel Marketing 52

Hotel Marketing Marketing Market Marketing Strategy 52

MediaBoom

JULY 10, 2024

Tools like SEMrush , Google Keyword Planner , Ahrefs , Google Trends , and AnswerThePublic can help you research keywords that are relevant to your target market. The keyword research you perform should help you find topics your target market searches for. Search intent is another important consideration.

Business 61

Business Construction Marketing Market 61

Lure Agency

JULY 18, 2022

You might use conversion copywriting to create a white paper that addresses a common pain point for your target market. YOU MAY ALSO ENJOY: How to Make Your Digital Marketing Less Digital What are some tips for writing effective conversion copy? For example, let’s say you’re a B2B software company.

B2B 52

B2B Digital Marketing Marketing Market 52