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With the vibrant cafes, shops, and restaurants of Rye practically on our doorstep, there are myriad dining choices,” said Moloney. While the two properties have very different targetmarkets, what we share is a recognition of the thriving tourist appeal of the Mornington Peninsula,” said Group GeneralManager, Craig Dodd.
Inspired by Japanese architecture and Indonesian culture, the gorgeous villa is expertly run by GeneralManager Wan Fikrie. Little Hotelier spoke with Wan about the property’s goals and the need to utilise market-leading software. However, to make this process easy and effective, Wan and the team required the help of technology.
Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, targetmarket, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.
Whether you accept transient or group business to your hotel is more than just a revenue management question. It’s also a risk management question. And what is the philosophy of the hotel, the ownership, the generalmanager, and other stakeholders? It depends on the market. How much are you willing to risk?
Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers. In the context of smaller establishments, such as boutique hotels or bed and breakfasts, it’s often the generalmanager who dons the hat of a revenue manager, juggling multiple responsibilities.
This allows a hotelier to] for instance, know what motivates guests to spend at the restaurant or, conversely, how to encourage locals dining at your restaurant to recommend your hotel to their friends. “A A well-structured CRM can do this and far more when it comes to micro-segmentation.
Quick service establishments engage in offering snack foods, whereas catering businesses and restaurants can lean towards a casual take-away experience or seated fine-dining. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.
Know your customer base Today’s travel market is diverse, encompassing everything from baby boomers to socially-minded millennials to wealthy leisure travellers. The more you understand your targetmarket and the emotional experiences they seek, the better you can tailor your products and offerings to serve them.
Quick service establishments engage in offering snack foods, whereas catering businesses and restaurants can lean towards a casual take-away experience or seated fine-dining. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.
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