This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
This scalability is especially valuable for hotels – as more information is collected about guest behavior, booking trends , and occupancy patterns the more precise rate adjustments, inventory management, and marketing strategies will be in the future. Why it’s important for hotels? Why it’s important for hotels?
The right sales tactics can help increase revenue, boost occupancy rates , and ensure guests have a positive experience. A loyalty program can encourage guests to keep coming back, which boosts your occupancy rate. Cross-Sell Other Services: Offer guests extra services like spa treatments, dining experiences, or local tours.
The report highlights that hoteliers view increasing occupancy and improving operational efficiencies as key priorities, with 85% of hoteliers anticipating that personalization could help deliver over 5% in incremental revenue. decision-makers planning to invest in technology within the year.
Revenue management tools are software and systems that help hotels optimize pricing, control cost , maximize occupancy, and increase profitability. It monitors guest reservations, room occupancy, and overall performance metrics. Automated Upselling & Ancillary Revenue Tools Have no clue on how to make extra revenue for your hotel?
From spa services to dining experiences and beyond, hoteliers are leveraging dynamic pricing strategies to optimize ancillary revenue streams. Hotels can increase revenue per guest by adjusting prices according to demand, seasonality, and consumer preferences , achieved through upselling and cross-selling additional services and products.
Booking promotions serve multiple strategic purposes: Increasing occupancy rates: Promotions can help fill rooms during low-demand periods and help a hotel “piggyback” on subjects that are already front of mind for their audience. Here are just five examples of hotel promotions you can run to increase occupancy and revenue when needed.
Historically, hotel performance has been measured by room-based metrics such as Revenue per Available Room (RevPAR), Average Daily Rate (ADR), and occupancy. Hoteliers can unlock this potential by diversifying their revenue streams and leveraging guest data to create targeted upsell opportunities.
This includes offering tailored packages, suggesting room upgrades, promoting in-house dining experiences, and even curating special entertainment events. Optimising Occupancy : Hotels have a fixed number of rooms, making it essential to ensure high occupancy rates. This strategy aims to ensure maximum occupancy.
These frontline employees are instrumental in shaping the guest experience, impacting occupancy rates, and ultimately driving revenue. Upselling and Cross-Selling Opportunities Effective Upselling Techniques Reception staff are in a prime position to upsell additional services and room upgrades.
While they can be a wild card in the hotel management game, they offer a unique opportunity to maximise occupancy and revenue. Last-minute hotel room bookings have a range of benefits including: Maximised occupancy : Filling rooms at the eleventh hour ensures that you’re making the most of your available inventory.
Discount pricing is a revenue management strategy where prices are lowered temporarily or for certain conditions to attract guests and boost occupancy rates. Monitoring market demand and adjusting discount pricing accordingly can help maximise occupancy and revenue. What is discount pricing?
Train your staff to identify and capitalize on upselling opportunities. Creating attractive packages: Bundle services such as dining, spa treatments, and local tours into attractive packages. Targeted marketing campaigns: Run campaigns during off-peak periods to boost occupancy. Read Also: What is Dynamic Pricing in Hotels?
These include: Increased number of kiosks and grab-and-go venues Reduced menu choices and operating hours of remaining F&B venues A drop in in-room dining and mini-bar usage Such is the change in guest expectation that the hotel industry’s cookie-cutter approach to F&B no longer cuts it.
Whether its a seamless check-in process, personalized dining recommendations, or proactive problem-solving, customer satisfaction is at the heart of every hotel, resort, and travel business. Conversely, during low-occupancy periods, prices can be lowered to attract more bookings while still maintaining profitability.
Once a booking is made, automated emails kick in, confirming the reservation and even suggesting add-ons like room upgrades or dining options. Moreover, instant confirmation emails can serve as a platform for upselling additional services, further boosting revenue.
By drawing in more visitors, raising occupancy rates and enhancing profitability, a thoughtful pricing strategy can help hotels maximize their revenue. Even if occupancy rates do not rise, this can help hotels raise their profit margins. A Rise in Profitability: Effective pricing strategies can also boost a hotel’s profitability.
Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season.
Here’s why they’re beneficial: Revenue diversification Hotel packages allow you to diversify your revenue streams by upselling various services and amenities. Whether it’s spa treatments, dining experiences, or exclusive tours, these packages encourage guests to spend more, boosting your overall revenue.
Is it your breathtaking sea views, your green practices, or your prize-winning dining spot? Turn Local Culture Into a Magnet for Guests Your location is your biggest selling point, and it's a fantastic opportunity to integrate hotel upsell deals naturally into your offerings. Partner with Local Agents Remember travel agents!
” For Revenue Managers: Maximizing Profitability and Forecasting Demand Revenue managers play a critical role in pricing, occupancy, and financial forecasting. ” - Upselling and Cross-Selling “Generate a script that front desk staff can use to upsell room upgrades and late checkouts, ensuring a high conversion rate.”
Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season.
Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. LEARN MORE CONTACT US LEARN MORE CONTACT US Real-World Example A hotel in a popular tourist destination noticed that their occupancy dropped significantly during the shoulder season.
The corporate travel market can be a particularly valuable one to tap into, as it can be less price sensitive and can significantly boost mid-week and low season occupancy rates. Efficient upselling opportunities The GDS grants your hotel the opportunity to upsell.
Hotels can deliver better service with a fully mobile platform, robust automation, mobile guest check-in and automated upsells that drive ROI. With turnkey access to OTAs and travel agents, hotels can diversify their revenue, capture high-value bookings, increase occupancy and eliminate double bookings. Stayntouch 2.0
Reservation Management: Effectively managing reservations ensures that the hotel maintains high occupancy levels while minimizing overbooking issues. Managing Restaurant Operations: Coordinating between kitchen and dining staff ensures that meals are served promptly and meet guest expectations.
When travelers book on your website, you can upsell them to premium rooms and cross-sell onsite services and add-ons like breakfast, dining, spa, and recreation. This will help you increase occupancy, maintain rate parity, and prevent pricing errors, overbookings, and lost sales. Generate more revenue.
How your online reputation impacts pricing strategies Your online reputation has a significant impact on occupancy and profitability. This, in turn, leads to more visitors, conversions, and, finally, higher occupancy rates. without harming its occupancy rates. Hotels Quality. Reputize.
Furthermore, by analyzing customer preferences and previous interactions, chatbots can make tailored recommendations for dining options, local attractions or even personalized offers, enhancing the customer experience. Through this method, AI can identify upselling opportunities by leveraging guest preferences and historical data.
Upselling and cross-selling : Techniques to promote hotel services and amenities, contributing to revenue growth. Customer service in F&B : Skills for engaging with guests, taking orders accurately, and managing dining experiences.
This not only enhances the guest experience but also creates opportunities for upselling and cross-selling. By digging deep into booking history, room preferences, dining choices, preferred spa treatments, and spending habits, AI helps hotels create highly personalized marketing campaigns.
7.25%) and some form of bed tax, occupancy tax, lodging tax or hotel sales tax (0%–20%). Hotel VAT on additional services VAT isn’t just applicable to room rates; it will generally extend to all the other services your hotel offers: drinking, dining, spa treatments, guided tours, transport and more.
Quick service establishments engage in offering snack foods, whereas catering businesses and restaurants can lean towards a casual take-away experience or seated fine-dining. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.
But a “direct-forward” approach also comes with costs, as hotels will have to spend more on customer acquisition, online marketing, and guest services, and may face an initial drop in occupancy from the loss of exposure from OTAs. A channel manager is also an important hub for customer data and business intelligence.
Quick service establishments engage in offering snack foods, whereas catering businesses and restaurants can lean towards a casual take-away experience or seated fine-dining. With customers expecting some sort of dining service from hotel accommodations, it has become almost a standard practice to provide.
Cultural interactions, local dining, experiential travel, and team-building activities are all in the mix. This adds value for the planner by helping them better meet their event objectives, while adding value for the hotel or venue as an upselling technique. not cost-, time-, or conflict-related).
In 2025, upselling continues to evolve as a critical strategy for hoteliers looking to enhance guest experiences and maximize revenue. Upselling today is about anticipating travelers evolving needs, using technology to tailor experiences, and offering genuine value that enriches their stay. The key is flexibility.
Action Tip: Implement an AI-driven booking assistant to guide guests through reservations and upsell personalized add-ons, like late check-outs or spa treatments. Promote sustainable amenities, such as refillable toiletries and eco-friendly dining options. upselling spa packages after a reservation is made).
We organize all of the trending information in your field so you don't have to. Join 19,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content