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Luxury hotelmarketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotelmarketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?
You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotelmarketing expert to keep costs low compared to other channels.
By collaborating with influencers who align with their brand values, hotels can tap into established audiences, creating authentic and engaging content that resonates with potential guests. Here’s the impact of influencer partnerships on hotelmarketing.
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